Boardcast.
Why  this  documentary?
Providing for the client <ul><li>The  Northern Echo’s  audience will be considered appropriately. </li></ul><ul><li>The do...
Audience research: <ul><li>Socioeconomic groups: B-C2 </li></ul><ul><li>Ages: 16 – 25 </li></ul><ul><li>Gender: Primarily ...
Audience analysis. Socioeconomic group: UK “Tribe”: Justification:  B: A higher educated audience may enjoy the documentar...
The first 4 questions identify the socioeconomic status of the participant. I apply correlations in behaviour to a persons...
Catering for the audience:
Potential audience issues: <ul><li>Graphs and statistics are not popular with the target audience. </li></ul><ul><li>Young...
Audience compensation: <ul><li>Data and statistics must be discussed in order to give the audience the information they re...
Riding the gap.
Genre analysis:  <ul><li>After analyzing various documentary genres: </li></ul><ul><li>Docudrama’s and self-reflexive docu...
Why “Fly-On-The-Wall”?  <ul><li>Retro. </li></ul><ul><li>To create a sense of objectivity and integration.  </li></ul>
 
Basic narrative structure:  <ul><li>Introduction : Artistic overview of exposition. </li></ul><ul><li>Main body : Fast pac...
A small taste:
Strengths of mock up: <ul><li>“ it has a very raw feel to it.”  </li></ul>“ Very accurate and informative” “ Grabs your at...
Full documentary:  <ul><li>The full documentary will expand on the mock-up’s style. </li></ul><ul><li>It will house a simi...
Commercial viability
Costing.
Distribution <ul><li>Posters: 500 x A4:   £76 </li></ul><ul><li>Life-size cardboard cutouts x 10:  £640 </li></ul><ul><li>...
Contingencies: <ul><li>1)  Skateboards can break. </li></ul>2)  Isolated locations mean camera batteries may run flat. 3) ...
Contingency planning: <ul><li>Be sure to acquire spare equipment before setting off to a destination. (Inc: batteries, ska...
 
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Boardcast

  1. 1. Boardcast.
  2. 2. Why this documentary?
  3. 3. Providing for the client <ul><li>The Northern Echo’s audience will be considered appropriately. </li></ul><ul><li>The documentary will follow the broadcasting regulations of OfCom , portraying negative content when suitable. </li></ul>
  4. 4. Audience research: <ul><li>Socioeconomic groups: B-C2 </li></ul><ul><li>Ages: 16 – 25 </li></ul><ul><li>Gender: Primarily male </li></ul><ul><li>Tribe: All </li></ul>
  5. 5. Audience analysis. Socioeconomic group: UK “Tribe”: Justification: B: A higher educated audience may enjoy the documentary due to it’s expositional nature and ambiguous “larger” ideas. “ Skaters”: Skateboarders will be attracted to the documentary as it balances a rational argument for skateboarding being classed as a sport. This is because the documentary is not a “skate video” and is open to subjective responses as it tackles various obstacles being a skateboarder has. C1-C2: A more mainstream audience and average person may appreciate the documentary as it educates them about a popular subculture. ALL: However, the documentary will be suitable for all tribes and public sectors due to it’s exposition not being primarily about skating. The documentary’s primary function is to educate the average person about the subculture, and therefore it is open to most public sectors.
  6. 6. The first 4 questions identify the socioeconomic status of the participant. I apply correlations in behaviour to a persons socioeconomic status, showing me the best groups to use. The second series of 5 questions will give me quantitative data about my audience. The last three questions will give me more in-depth, qualitative responses to my audience.
  7. 7. Catering for the audience:
  8. 8. Potential audience issues: <ul><li>Graphs and statistics are not popular with the target audience. </li></ul><ul><li>Younger audience’s are generally more impressionable. </li></ul><ul><li>UK tribe systems may mean that people are not interested in the content. </li></ul>
  9. 9. Audience compensation: <ul><li>Data and statistics must be discussed in order to give the audience the information they require. </li></ul><ul><li>condoning illegal activity must be kept minimal. </li></ul><ul><li>Strong advertising must be used in order to attract a mainstream target audience; opening the documentary to a large public sector. </li></ul>
  10. 10. Riding the gap.
  11. 11. Genre analysis: <ul><li>After analyzing various documentary genres: </li></ul><ul><li>Docudrama’s and self-reflexive documentaries seemed to detract from raw realism and accurate conveying of a sub-culture. </li></ul><ul><li>Fly-On-The-Wall and observational documentaries contain the genre specifics I am looking for. They contain raw and realistic atmosphere’s. </li></ul>
  12. 12. Why “Fly-On-The-Wall”? <ul><li>Retro. </li></ul><ul><li>To create a sense of objectivity and integration. </li></ul>
  13. 14. Basic narrative structure: <ul><li>Introduction : Artistic overview of exposition. </li></ul><ul><li>Main body : Fast paced engaging scenes and interviews. </li></ul><ul><li>Closing scene : Link to introduction and concluding creative voice-over. </li></ul>
  14. 15. A small taste:
  15. 16. Strengths of mock up: <ul><li>“ it has a very raw feel to it.” </li></ul>“ Very accurate and informative” “ Grabs your attention. I only had a 3 minute break at work and I didn’t realize the time had passed!”
  16. 17. Full documentary: <ul><li>The full documentary will expand on the mock-up’s style. </li></ul><ul><li>It will house a similar editing pace, retaining the audience’s attention. </li></ul><ul><li>The full documentary will include interviews with specific skateboarders in between scenes. </li></ul>
  17. 18. Commercial viability
  18. 19. Costing.
  19. 20. Distribution <ul><li>Posters: 500 x A4: £76 </li></ul><ul><li>Life-size cardboard cutouts x 10: £640 </li></ul><ul><li>DVD’s x 500: £250 </li></ul>£966
  20. 21. Contingencies: <ul><li>1) Skateboards can break. </li></ul>2) Isolated locations mean camera batteries may run flat. 3) The British weather can be temperamental. 4) Shots are hard to replicate due to the nature of the sport.
  21. 22. Contingency planning: <ul><li>Be sure to acquire spare equipment before setting off to a destination. (Inc: batteries, skateboards.) </li></ul><ul><li>Check the weather forecast before setting off to a location. </li></ul><ul><li>Ensure cameras are always set up and rolling to capture the perfect shot. </li></ul>

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