1.
CHARU JEWELS SOCIAL MEDIA
CAMPAIGN.
#ColourYourSenses

2.
Theme And Motive of the Campaign.
• Theme
Colour Your Senses, the theme was inspired by
the vibrant festival of colours, Holi. It was further a
perfect time to give Charu Jewels a brand makeover.
• Motive
The company had been presenting its designs with
darker shades as the background of the campaign
and hence giving a new vibrant and fresh look to the
brand will add colour and freshness to the brand.