The Good, Bad & Ugly of UI Design

Uday Shankar
Uday ShankarEngineering Director & Front End Expert at Methodics Inc
Uday M. Shankar
   BANGALORE

 27 JULY 2011
LinkedIn – Twitter – G+ – Facebook – Skype

      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   2
U S E R
                                                                                                     INTERFACE
                                                                                                     DESIGN
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USER INTERFACE DESIGN
                                                                                                     USER




                                                                                  TASK                      CONTEXT




    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com                    4
USER BEHAVIOR
                                                                                                 f(U,E)
                                                                                                     Lewin’s equation




                                                                                    Behavior is a function of the User &
                                                                                                        the Environment
                                                                                                                        5




g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com
IT DOES
                                                                                                     REALLY
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                                                                                                     MATTER
CASE IN POINT




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BAD TOUCH




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                                                                                                 T
                                                                                                 8
GOOD
                                                                                                     DESIGN
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GROUND RULES

R T
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CLEAR


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CLEAR




T                                                                              R
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MINIMAL


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MINIMAL




                                       T
source:	
  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design	
  
                                                                                                                                     R
                                                      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   14
RESPONSIVE


g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   15
RESPONSIVE




                                     R
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FORGIVING


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FORGIVING




                                     R
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FAMILIAR


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FAMILIAR




                                                                            R
source:	
  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design	
  
                                   g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   20
DIFFERENT


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DIFFERENT




                                     R
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   22
CONSISTENT


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CONSISTENT




                                     T
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   24
LEVERAGE HARDWARE
     PROPERLY


 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   25
LEVERAGE HARDWARE PROPERLY
                                                                                            R

source:	
  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design	
  




                                                                                          T
                                                g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   26
WELL INTEGRATED


 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   27
B A D
                                                                                                      DESIGN
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BROWSER WARS ARE BACK


    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   29
BROWSER WARS ARE BACK




 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   30
ONE SIZE FITS ALL


 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   31
EVERYTHING ON THE WEB


    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   32
HTML5 <> FLASH


 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   33
OVERDOING REALISM


  g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   34
UGLY
                                                                                                      DESIGN
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   35
“EVERYONE LIKES IT”


   g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   36
“DRAG-N-DROP IS SO COOL”


     g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   37
“MUST CONFIRM EVERYTHING”



     g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   38
“CUSTOM COMPONENTS? COOL!”



     g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   39
“LET’S HARDCODE STUFF”


    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   40
“GRAPHIC DESIGN = UI DESIGN”



      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   41
“IT’S JUST AN ENTERPRISE APP”



      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   42
“MORE IS GOOD”


g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   43
DESIGN
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   44
HOW COMPLEX CAN YOU MAKE IT?




                                                                                 T
    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   45
METAPHORS SOMETIMES BACKFIRE




source:	
  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design	
                              T
                                      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   46
GRADIENT OVERLOAD




                                                                             T
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NICE & WELL DESIGNED




                                                                             R
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   48
WHY?




                                                                             T
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   49
CLEAN, CRISP, CONSISTENT




                                                                              R
 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   50
DEATH BY COLORS




                                                                             T
g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   51
SOMETIMES ‘DIFFERENT’ MAKES SENSE




                                                                                      R
      g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   52
WHY CAN’T THEY BE BETTER?




                                                                               T
  g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   53
WHITESPACE MAKES A DIFFERENCE




                                                                                    R
    g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   54
DON’T OVER-DO REALITY



source:	
  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design	
  




                                                                                                                             T
                                                g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com   55
MAKE IT DELIGHTFUL




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                                                                                                 R
                                                                                                 56
MAKE IT JUST WORK




g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com
                                                                                                 R
                                                                                                 57
MAKE IT JUST WORK




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                                                                                                 58
acrossthinlines.com | facebook.com/across.thin.lines | twitter.com/acrossthinlines
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The Good, Bad & Ugly of UI Design

  • 1. Uday M. Shankar BANGALORE 27 JULY 2011
  • 2. LinkedIn – Twitter – G+ – Facebook – Skype g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 2
  • 3. U S E R INTERFACE DESIGN g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 3
  • 4. USER INTERFACE DESIGN USER TASK CONTEXT g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 4
  • 5. USER BEHAVIOR f(U,E) Lewin’s equation Behavior is a function of the User & the Environment 5 g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com
  • 6. IT DOES REALLY g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 6 MATTER
  • 7. CASE IN POINT g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 7
  • 8. BAD TOUCH g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com T 8
  • 9. GOOD DESIGN g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 9
  • 10. GROUND RULES R T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 10
  • 11. CLEAR g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 11
  • 12. CLEAR T R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 12
  • 13. MINIMAL g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 13
  • 14. MINIMAL T source:  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design   R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 14
  • 15. RESPONSIVE g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 15
  • 16. RESPONSIVE R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 16
  • 17. FORGIVING g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 17
  • 18. FORGIVING R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 18
  • 19. FAMILIAR g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 19
  • 20. FAMILIAR R source:  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design   g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 20
  • 21. DIFFERENT g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 21
  • 22. DIFFERENT R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 22
  • 23. CONSISTENT g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 23
  • 24. CONSISTENT T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 24
  • 25. LEVERAGE HARDWARE PROPERLY g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 25
  • 26. LEVERAGE HARDWARE PROPERLY R source:  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design   T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 26
  • 27. WELL INTEGRATED g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 27
  • 28. B A D DESIGN g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 28
  • 29. BROWSER WARS ARE BACK g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 29
  • 30. BROWSER WARS ARE BACK g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 30
  • 31. ONE SIZE FITS ALL g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 31
  • 32. EVERYTHING ON THE WEB g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 32
  • 33. HTML5 <> FLASH g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 33
  • 34. OVERDOING REALISM g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 34
  • 35. UGLY DESIGN g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 35
  • 36. “EVERYONE LIKES IT” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 36
  • 37. “DRAG-N-DROP IS SO COOL” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 37
  • 38. “MUST CONFIRM EVERYTHING” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 38
  • 39. “CUSTOM COMPONENTS? COOL!” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 39
  • 40. “LET’S HARDCODE STUFF” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 40
  • 41. “GRAPHIC DESIGN = UI DESIGN” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 41
  • 42. “IT’S JUST AN ENTERPRISE APP” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 42
  • 43. “MORE IS GOOD” g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 43
  • 44. DESIGN g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 44
  • 45. HOW COMPLEX CAN YOU MAKE IT? T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 45
  • 46. METAPHORS SOMETIMES BACKFIRE source:  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design   T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 46
  • 47. GRADIENT OVERLOAD T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 47
  • 48. NICE & WELL DESIGNED R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 48
  • 49. WHY? T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 49
  • 50. CLEAN, CRISP, CONSISTENT R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 50
  • 51. DEATH BY COLORS T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 51
  • 52. SOMETIMES ‘DIFFERENT’ MAKES SENSE R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 52
  • 53. WHY CAN’T THEY BE BETTER? T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 53
  • 54. WHITESPACE MAKES A DIFFERENCE R g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 54
  • 55. DON’T OVER-DO REALITY source:  h*p://www.slideshare.net/aweyenberg/realis8c-­‐user-­‐interface-­‐design   T g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com 55
  • 56. MAKE IT DELIGHTFUL g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com R 56
  • 57. MAKE IT JUST WORK g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com R 57
  • 58. MAKE IT JUST WORK g+: udayms | twitter: udayms | linkedin: udayms | facebook: udayms | blog: acrossthinlines.com R 58