Flying cars and cool uniforms, the future for knowledge workers


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Flying cars and cool uniforms, the future for knowledge workers

  1. 1. Cool Uniforms and Flying Cars- The Future For Knowledge Workers?<br />AtleSkjekkeland<br />Vice President, AIIM<br /><br />
  2. 2.<br />
  3. 3. Seth Godin:<br />“It’s human nature to imagine that the future will be just like the present, but with cooler uniforms and flying cars.”<br />
  4. 4. Geoffrey Moore and the AIIM Task Force<br /><br />Pictures courtesy of John Newton<br />
  5. 5. Systems of Record<br />
  6. 6. Building out our core Systems of Record<br />Systems of Record<br />Command and control<br />Transaction-oriented<br />Data-centric<br />User learns system<br />Security is key issue<br />Source = AIIM and TCG Advisors<br />
  7. 7. You Say You Want a Revolution<br />Consumer IT<br />On Fire<br />Enterprise IT<br />On Hold<br />Source = AIIM and TCG Advisors<br />
  8. 8. Access<br />Infinite content, no barriers to entry, no barriers to exit<br />Communications are any-to-many-to-one<br />Social networks, blogs, Skype, Twitter<br />Source = AIIM and TCG Advisors<br />
  9. 9. Broadband<br />Pictures and video are the killer apps<br />Newspapers and magazines are toast<br />TV and radio are being reengineered even as we speak<br />Source = AIIM and TCG Advisors<br />
  10. 10. Mobile<br />PC for the emerging markets<br />iPhone sets the bar in mature markets<br />Texting, camera, location-based services<br />Source = AIIM and TCG Advisors<br />
  11. 11. The World is Flat<br />
  12. 12. Demographics is destiny.<br />These guys are retiring<br />These are the new workers<br />These are making the purchasing decisions<br />Facebook Generation<br />Email Generation<br />1964<br />Age 46<br />1984<br />Age 26<br />1948<br />Age 62<br />Source: John Newton, Alfresco<br />
  13. 13. The CEO Perspective<br />New Business Priorities<br />Source = IBM Worldwide Survey of 1,500 CEOs, 2010<br />
  14. 14. Reinvent customer relationships<br />Cluetrain<br />Manifesto <br />1999:<br />Markets are <br />conversations.<br />
  15. 15.
  16. 16. Why should you care?<br />BECAUSE 57% FEEL BETTER SERVED BY COMPANIES THAT CONNECT WITH THEM VIA SOCIAL MEDIA.<br /> Source: 2008 Cone Business in Social Media Study<br />
  17. 17. “Why is it that I know more about what my High School girlfriend had for dinner than what is going on in my organization?”<br />Tony Zingale, CEO Jive<br /> Build Operational Dexterity<br />
  18. 18. “I expect to use the same type of networking tools with my business colleagues as I do with my friends and family.”<br />18-30<br />47%<br />31-45<br />37%<br />>45<br />31%<br />Source: AIIM<br />
  19. 19. “I believe that the ‘wisdom of the crowds’ improves information quality ”<br />18-30<br />57%<br />31-45<br />49%<br />>45<br />33%<br />Source: AIIM<br />
  20. 20. “A new class of company is emerging—one that uses collaborative Web 2.0 technologies intensively to connect the internal efforts of employees and to extend the organization’s reach to customers, partners, and suppliers. <br />We call this new kind of company the networked enterprise.”<br />
  21. 21. Source = McKinsey Quarterly, The rise of the networked enterprise<br />
  22. 22. The Empowered Era<br />Source: Forrester<br />
  23. 23. A New Set of Requirements…<br />leverage consumer applications proven to augment existing work processes<br />specifically targeted to business requirements and opportunities<br />access with only a browserand an internet connection<br />no reliance on proprietary systems or technology<br />development based on open industry standards<br />built upon a semantic web framework<br />embraces and enables BYOCmodel<br />no operating system dependency<br />provides web service capabilities<br />tuned options formobile devices<br />no browser dependency<br />no net cost increase<br />no desktop footprint<br />100% cloud ready<br /><br />
  24. 24. Evolution of US Federal Technology<br />
  25. 25. Systems of Engagement<br />Systems of Record<br />
  26. 26. The Future of Work<br />The Revolution<br />Scale collaborative capabilities through systems of engagement<br />Spotlight falls on the middle of the enterprise organization<br />Not about getting more efficiency from the bottom<br />Not about getting better strategic views at the top<br />Path Forward<br />Invest in the productivity of knowledge workers and relationship managers<br /><ul><li>Enterprise Facebook
  27. 27. Enterprise YouTube
  28. 28. Enterprise Twitter
  29. 29. Global presence detection
  30. 30. On-demand conferencing
  31. 31. Telepresence everywhere
  32. 32. Mobile access to everything
  33. 33. Global search
  34. 34. Social content management
  35. 35. With more revolutionary applications to come . . . . </li></ul>Source: TCG Advisors / AIIM<br />
  36. 36. How to implement Social Business?- New free AIIM roadmap<br />Emergence <br />Strategy<br />Development<br />Monitoring<br />Participation<br />Engagement<br />Governance <br />Optimization<br />Want an advance copy? Send an email to<br />1-Day AIIM Briefing - Learn how your organization can benefit from social processes<br />
  37. 37. Thank You!<br />AtleSkjekkeland, Vice President, AIIM<br />Connect@ <br /><br /><br /><br />