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Hijacking the Here and Now: adventures in augmented reality

Presented at Ignite SF on March 28, 2011. Ignite talks are 20 slides that auto-advance every 15 seconds, so this is a 5 minute talk ;-)

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hijacking the here and now
   adventures in augmented reality




     @genebecker   gene@layar.com
Mobile augmented reality basics

Device                     Contextual                  “magic lens”
Sensors
                  +           data
                                                  =   AR experience

     GPS
     -location




     Compass
     -direction
                           -Points of interest
                           -Georeferenced media
     Accelerometer         -Data feeds
     Gyroscope             -Image recognition
                           -other triggers
     -orientation
     -fine motion



     Camera
     -live video display
     -computer vision
Quadmented
by Adriano Farano
@farano
Museum of London’s Streetmuseum
www.museumoflondon.org.uk
Streetmuseum app for iphone
Historic Market Street layer by bigBigBang
Look Back Maps
by Jon Voss
lookbackmaps.net
lookbackapps.net
@lookbackmaps

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Hijacking the Here and Now: adventures in augmented reality