I created this sheet to convey the unique value proposition of NewBay Media's entire Music Player Network to its advertiser community. Seriously Obsessed was adopted as the brand identity for the entire suite of musician publications published by NewBay.

1. Music Player Network
reaches more than
2.2 million musicians*
seriously invested in
their instruments and
obsessed with using
new gear and technology
to achieve their sound.
The MPN audience
averages more than
$100K in annual
household income*.
55%* of the MPN
audience purchases a
product after reading
advertisements
in our print magazines,
on our websites and in
our eNewsletters.
MPN’s media properties and
audience data are third-
party verified, and all media
buys are qualified by
comprehensive campaign
metrics.