2009-02-18 Driving Action in Textbook Affordability (ACCCA Conference)

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Session on Open Educational Resources co-presented with Dr. Martha Kanter, Dr. Judy Baker and Dr. Barbara Illowsky.

18 February 2009
Association of California Community College Administrators Conference
San Diego, CA

Published in: Education
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  • 2000 Signers
  • 2009-02-18 Driving Action in Textbook Affordability (ACCCA Conference)

    1. 1. CALPIRG Driving Action in Textbook Affordability
    2. 2. students spend $ 900 per year
    3. 3. prices are rising 2x inflation Textbooks 186% Inflation 72% Source: GAO
    4. 4. Normal Market Consumer Producer
    5. 5. Textbooks Market Student Professor Publisher
    6. 6. Higher Prices
    7. 7. New Editions
    8. 8. Costly Bundles
    9. 9.
    10. 10. <ul><li>Used books </li></ul><ul><li>Rental programs </li></ul><ul><li>Bookstore margins </li></ul><ul><li>Purchasing consortium </li></ul>Solutions (now)
    11. 11. Digital Solutions (future) ?
    12. 12. <ul><li>Must be affordable </li></ul><ul><li>Students want print (75%) </li></ul><ul><li>Students need access (45%) </li></ul><ul><li>Will pay for options (60%) </li></ul>Digital Textbooks Keeping it Real
    13. 13. Open Textbooks = Options
    14. 14. <ul><li>Free access online </li></ul><ul><li>Free access offline (PDF) </li></ul><ul><li>Print out part or all </li></ul><ul><li>Purchase a hard copy </li></ul>Student Options
    15. 15. Introduction to Economic Analysis R. Preston McAfee, Caltech Used at: Harvard, NYU, Cal Poly, UCSB, Caltech, Oregon State, Claremont McKenna…. www.introecon.com Read Online: Free PDF/Word File: Free Print at Home: Free Hard copy: $11.10 + ship. Print at Kinkos: $25.45
    16. 16. Flat World Knowledge Open Textbook Publisher 20 Titles in Fall 2009 www.flatworldknowledge.com Read Online Free B&W Softcover $29.95 Color Hardcover $59.95 Printable PDF $19.95 Study Guides $1.99 Audio Chapters $1.99 Study Package $5.99
    17. 17. Student Professor Publisher Textbooks Market
    18. 18. Student Professor Publisher Open Textbooks
    19. 19. Student Activism
    20. 20. 2,000 professors www.maketextbooksaffordable.org/statement
    21. 22. “ Make the Switch” <ul><li>Presentations </li></ul><ul><li>“ Sales” Meetings </li></ul><ul><li>Publicity </li></ul>To an Open Textbook Campaign Activities:
    22. 23. Make Textbooks Affordable a project of CALPIRG www.maketextbooksaffordable.org

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