Peek analytics social audience reports twool9 _may_01_2013

286 views

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
286
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Peek analytics social audience reports twool9 _may_01_2013

  1. 1. 1twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489@twool9 Audience ReportKey Metrics: @twool9 | May - 1 - 2013Total Audience4,219@twool9 had 4,219 Twitter followers and weve classified the ones we could into Consumer, Business, andPrivate (i.e. locked) accounts. The rest, which we label Unidentified, are an assortment of anonymous andspam accounts, which we do not factor into our audience metrics.Social Pull270xPull is a good measure of how influential @twool9 s audience is, compared to the average Twitter account- 1x is average, 2x is twice as much as average, and so on. Influence, for the purposes of this calculation, isgauged by how well connected @twool9 s Twitter followers are across sixty social sites, compared to theaverage consumer. A higher Pull suggests you have important people in your audience, and are thus betterable to spread your message far and wide.Identified AudienceIDENTIFIEDAUDIENCE
  2. 2. 2twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Reach InsightsAVERAGENETWORK SIZEInsights :- On average, each of@twool9s followers has28,746 connections acrossall social media platforms.Audience DemographicsSEXInsights :-*Statistics based on 81%of @twool9s followers,whose sex we were able todetermine.AGE RANGEInsights :- 27% @twool9s audienceis between 36 - 45.- *Statistics based on 26%of @twool9s followers,whose age we were able todetermine by identifyingthrough social profile orpublic records data.
  3. 3. 3twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Demographics [continued]FEMALEFOLLOWERS BYAGEInsights :- Compared to the average@twool9s female followerstend to be more in the 46 -55 age range.MALEFOLLOWERS BYAGEInsights :- Compared to the average@twool9s male followerstend to be more in the 46 -55 age range.Audience Geographic InsightsTOP CITIESInsights :- @twool9 has a higherpercentage of followersfrom Atlanta, Georgia thanthe typical Twitter user.
  4. 4. 4twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Geographic Insights [continued]TOPSTATES/PROVINCESInsights :- @twool9 has a higherpercentage of followersfrom Georgia than thetypical Twitter user.TOP COUNTRIESInsights :- @twool9 has a higherpercentage of followersfrom USA than the typicalTwitter user.
  5. 5. 5twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Interests InsightsINTERESTAFFINITYInsights :- Compared to the averageaudience, @twool9saudiences top threeinterests are Business,Pets, and Literature.
  6. 6. 6twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Career InsightsINCOME LEVELInsights :- @twool9s consumeraudience has a high level ofincome compared to theaverage.INDUSTRYInsights :- Compared to the averageaudience @twool9s topthree industries arePharmaceuticals, RealEstate, and Hardware.Audience Education InsightsEDUCATIONTYPEInsights :- @twool9s followersattend College/Universityschools more than theaverage Twitter audience.
  7. 7. 7twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Social Media UsageSOCIAL MEDIAUSEInsights :- @twool9s consumeraudience is active on atleast 5,895 social profilesand/or blogs.SOCIALMEMBERSHIPSInsights :- 84% of @twool9sfollowers have Facebookprofiles.- @twool9s has morefollowers who use YouTubethan does the typicalTwitter user.ONLINEACTIVITIESInsights :- 27% of @twool9sconsumer audience hasbeen identified as aBlogger.
  8. 8. 8twool9@twool9 | Jul 05 2009Social Media Icon. Internet Marketing expert,Reality TV fanatic. #TWOOL9 check out theportfolio at http://t.co/taZwNkthS7 & Bloghttp://t.co/kDa97EuXDbTweets 8,828Followers 4,219Following 4,489Audience Cross OverAUDIENCECROSS OVER

×