Storytelling Whatmakesyoutickandtalk March2010

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All about Storytelling, as an introduction for a workshop in March 2010

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Storytelling Whatmakesyoutickandtalk March2010

  1. 1. NETSIL UOY SEKAM TAHW?
  2. 2. WHAT MAKES YOU LISTEN?
  3. 3. What would you like to tell? And why does your story matter? And why will it stick?
  4. 4. WHY DO WE TELL STORIES?
  5. 5. Because it creates meaning to our lives!
  6. 6. It’s the earliest way of communication over time…
  7. 7. Stories help to ‘structure’ life…
  8. 8. And to connect with other worlds…
  9. 9. Tolkien “Art of Storytelling connects different worlds” Fantasy – Escape – Consolation - Healing
  10. 10. Make us learn..
  11. 11. Belle & The Beast – Anderson (1800) & Basile (1575) Brothers Grimm – 1785 Fairytales of Mother Goose – 1650
  12. 12. Modern stories
  13. 13. Storyteller was… “The treasurer of the tribe identity”
  14. 14. Storyteller was… A new time arises in which we long for authenticity “The treasurer of the tribe identity”
  15. 15. And search for new times to satisfy our needs to connect to each other (toms shoes)
  16. 16. A society that transforms from consumption to sustainability. From profit to value.
  17. 17. Feminine values become more important than masculine values
  18. 18. With new stories With multiple layars Multidimensional
  19. 19. BEELD OBAMA
  20. 20. Stories Inform, so you don’t have to experience it yourself. Are a rehearsal of life itself # Connect # Share values # Share knowledge # Put things in the right perspective # Give direction (and make it easier to choose) # Stimulate action # Heal
  21. 21. WHAT MAKES A GOOD STORY? //THE INGREDIENTS
  22. 22. Building a story beginning middle end
  23. 23. Listener ‘reads’ the construction beginning middle end
  24. 24. Elementen van een verhaal beginning middle end Time Persona’s Space Plot
  25. 25. Time…
  26. 26. Second Third 1st person person person view view view Past Present Future
  27. 27. 1st person view "I could picture it. I have a rotten habit of picturing the bedroom scenes of my friends. We went out to the Cafe Napolitain to have an aperitif and watch the evening crowd on the Boulevard."
  28. 28. 2nd person view "You are not the kind of guy who would be at a place like this at this time of the morning. But here you are, and you cannot say the terrain is entirely unfamiliar, although the details are fuzzy.”
  29. 29. 3nd person view “The crowd started to move to the music, as the rhythm got stronger and swept them up…”
  30. 30. Space…
  31. 31. Ruimte
  32. 32. • DE VERHAAL TENT Verteltent van Guy Daniels.be
  33. 33. Plot and tension…
  34. 34. Persona’s…
  35. 35. • Nog invullen
  36. 36. Media add dimension to a story
  37. 37. Cross-over from different media video multimedia telecommunication
  38. 38. Transmedia storytelling A transmedia story unfolds across multiple media platforms, with each new text making a distinctive and valuable contribution to the whole. In the ideal form of transmedia storytelling, each medium does what it does best – so that a story might be introduced in a film, expanded through television, novels, and comics; its world might be explored through game play or experienced as an amusement park attraction. (Jenkins, 2006)
  39. 39. So… what makes a good story?
  40. 40. Make it stick, by telling, showing, involving and touching people!
  41. 41. • VOORBEELD
  42. 42. • VOORBEELD
  43. 43. Telling a story //mapping things
  44. 44. Telling a story //demonstrating it
  45. 45. Telling a story //with colour
  46. 46. Let’s colour Telling the story of Rio (powered by Akzo Nobel)
  47. 47. //Telling a story //through the eye of the beholder
  48. 48. //Telling a story //using metaphors
  49. 49. Telling a story //making heroes
  50. 50. Telling a story //by changing the context
  51. 51. Telling a story //by making it real real simple
  52. 52. Telling a story //by comparison and graphics
  53. 53. Telling a story //through the eyes of another
  54. 54. Telling a story //using unexpected materials
  55. 55. Telling a story // with a postcard
  56. 56. Telling a story // comparing
  57. 57. Telling a story // with humour
  58. 58. Telling a story // relevant for the listener (local)
  59. 59. Telling a story // badly…
  60. 60. The story about //water
  61. 61. Thanks! www.indegarage.nl

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