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Role Business Can Take to Help Youth Tutor/Mentor Programs Grow

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In big companies teams from the corporate office support the growth of multiple stores and product distribution systems. Why can't this same thinking be applied to help youth tutor/mentor programs grow in high poverty neighborhoods throughout any geographic region. Use the ideas in this presentation to stimulate new thinking in your company and industry.

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Role Business Can Take to Help Youth Tutor/Mentor Programs Grow

  1. 1. The Tutor/Mentor Connection: Creating a Virtual Corporate Office If volunteer-based tutor/mentor programs were supported by a “corporate office” the way big companies support multiple stores, would we have more and better programs reaching young people? Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  2. 2. Maps show distribution of stores such as Wal Mart, Walgreens, Bank of America. Find these on Google.com These stores are supported by corporate and regional office teams. Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net Pg 2
  3. 3. Every store offers a selection of merchandise and services based on local customer needs. Corporate office teams, consisting of buyers, merchants, store planners, human resource professionals, researchers, advertisers, mangers, etc. make sure each store has products customers seek, and well trained people to support store operations. Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net Pg 3
  4. 4. A site-based tutor/mentor program is a “store” that offers various services to youth and volunteers. Maps can show where tutor/mentor programs in a city like Chicago are needed and where existing programs are located. Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net Pg 4
  5. 5. Tutor/Mentor STORE Stuff for Youth Stuff for Volunteers Stuff for Donors • Mentors, Tutors • Fun activities • New experiences • Technology • Books • Safe Place • Arts • Social & Emotional Support • College & Career • Job Skills • Network • Staff support • Friends • Long-term involvement • Youth • Training • On-Going support • Fun Activities • Social network • Career Network • Sense of purpose • Technology • Books • Safe Place • Job Skills • Staff support • Friends • Why we are needed • Needs of youth in neighborhood we serve • What we do • How this influences learning, school performance, work readiness • Our Leaders • Other donors • What we accomplish • Who we network with • Who we collaborate with • How well we use their donations • What is our impact Parents, Teachers, Community Leaders • What we do • What we accomplish • How do enroll a youth • How to make programs like this available to more kids in more places • How this helps kids Stuff for Industry, Universities • What we do • What we accomplish • How do volunteers get involved • Impact on volunteers, business goals • Impact on diversity, workforce development etc. A site-based volunteer-based tutor/mentor program is a “store” with “stuff” for many customers. Each list below represents products and services needed at every tutor/mentor program in every high poverty neighborhood of cities like Chicago. Stuff for STAFF • Vision, Mission • Training • On-Going support • Fun Activities • Social network • Career Network • Financial reward • Health care • Retirement • Safe, nurturing place to work Pg 5 Very few programs offer all of these!
  6. 6. A well-organized tutor/mentor program needs a team of skilled leaders & workers Pg 6 Every box on this chart represents a role that a corporate volunteer with specific talents and experience could fill in a volunteer-based tutor/mentor organization. Every box needs to be filled if the organization is to provide effective service to its community. Similar charts should be developed to show the organizational structure of different types of charities and service organizations. Director/CEO Admin analyst Secretary Tutor/Mentor Program Operations Facilities Mgr. Marketing and Development Human Resources Legal & Accounting Information Technologies Volunteer Recruitment and Training Student Recruitment & Support Manager Data Collection and Analysis School and Community Liaison Coordinator for tutor/mentor sessions Supply/Food Service Security Transportation Events & Activities College & Career Readiness Business Liaison/ Vocational Training Computer Learning Center Board Development Grants Manger Special Events Direct Mail Communications Manager Newsletter (print and email versions Public Relations Web Site Internal CommunicationsAnnual Report Database mgt Database Development & Maintenance Web site development & Maintenance On-line Documentation Systems On-line e- learning (for staff, students, volunteers) Internal Network and Server set up and maintenance Hardware & software upgrades (technology plan Technology Support Technology Training Policy Development and Training Staffing/ Training Employee Records Payroll and Benefits Management Board of Directors Recruitment and Development Computer Technology Center. If available Very few programs have all of these!
  7. 7. The Case for a more comprehensive form of tutoring/mentoring: Many leaders, including the President of the United States, already support the concept of mentoring. However, very few have business plans that answer these questions: “What are all the things we need to do to assure that youth born in poverty, and participating in tutor/mentor programs, are starting jobs/careers by age 25?” How do we increase the number, and quality of “places” where youth access these services? Read more. This is what the Tutor/Mentor Connection* focuses on every day. Contact us at tutormentor2@earthlink.net Pg. 7 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net *since 2011 the T/MC has been a program offered by Tutor/Mentor Institute, LLC
  8. 8. No ‘corporate office’ yet exists to support tutor/mentor programs in multiple locations. Leaders Needed. The purpose of this T/MC essay is not to convince you that tutoring/mentoring is an important education-to- careers and civic engagement strategy. The purpose is to recruit leaders from industry…  to share their skills and experiences…  to make more and better tutor/mentor programs available in all places where they are needed.  to provide the operating and innovation dollars needed to fuel efforts like the T/MC in Chicago, and similar structures in other cities.  and provide resources to support collaborations which bring Science, Technology, Arts, Engineering and Math mentoring into existing tutor/mentor programs Pg. 8 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  9. 9. Since every shaded area on this map needs a variety of comprehensive tutor/mentor programs, the Tutor/Mentor Connection leads a public awareness campaign aimed to draw dollars, volunteers, and training directly to tutor/mentor programs in every part of the city and suburbs of Chicago. We’d like to see this strategy duplicated at the national and local level by leaders in every industry, and by leaders of the Points of Light Foundation. Chicago In a big city like Chicago, hundreds of non-profits have similar organizational needs. Few are adequately staffed. Pg. 9 Shaded Areas have poverty levels of 20% or greater. Dots on this map are poorly performing public schools. Corporate Leadership needs to draw volunteers, talent and donors to t/m programs in all poverty neighborhoods, not just a few visible places. See maps and search for Chicago area programs: www.tutormentorprogramlocator.net Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  10. 10. Tutor/Mentor Programs are not available in all places where they are needed  There is a perception that many organizations offer tutoring/mentoring or youth development services.  In reality, in many neighborhoods there are few programs that offer tutoring and/or mentoring.  When the availability of programs is looked at by age and time of day segments, it is obvious that a contributing factor to the high drop out rate of teens is the lack of programs to mentor them to careers. Pg. 10 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net View Chicago Community Area maps 2013 showing number of high poverty youth in each area: http://tinyurl.com/TMI-communityareamaps
  11. 11. Not all programs are equally effective There are wide differences between the type of tutoring and/or mentoring programs that are available.  number and age group of children served  number of volunteers involved  quality of staff available to support youth or volunteers  uneven availability of arts, technology, career mentoring The Tutor/Mentor Connection has been building a master database of programs in Chicago since 1993. As the T/MC builds its database of programs, it seeks to build an understanding of the various types of programs, dividing them by age served, time of day services is provided, and type of tutoring/mentoring offered. Pg. 11 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  12. 12. To support growth and operation of multiple programs, borrow strategies from proven business practices Successful companies try to put stores where there are large numbers of potential customers; Some companies have thousands of stores distributed throughout every state in the country Economies of scale are used to increase quality and lower the operating costs per location Volunteers from business can help collect and maintain information used to support tutor/mentor program growth by every industry. Pg.12 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net See more graphics like these at http://pinterest.com/tutormentor/boards/
  13. 13. It is not realistic to expect one organization to have enough money to do everything that a corporate office of a company like Wal Mart, Sears, Apple, etc. do to support thousands of retail stores…. However, it is possible that thousands of volunteers from different industries might take on roles similar to corporate office teams, supporting a group of programs in a geographic area, or all of the tutor/mentor programs in an entire city like Chicago. Pg. 13 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  14. 14. A “Virtual” Corporate Office Human Resources Research & Development Marketing, Sales Advertising, PR Finance & Legal Supply & Logistics Philanthropy & Employee Giving Talent and resources from many industries supporting program growth in many places. Pg 14 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  15. 15. A Learning “Distribution” System STEM Learning Communications Skills, Arts Technology, Digital skills Leadership, Team Building Finance & Legal Social, Emotional Philanthropy & Volunteering Important “learning” activities should be made available in every high poverty neighborhood. Pg 15 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  16. 16. Example – Museums as Vendors Science & Industry John. J. Shedd Acquiarium Field Museum of Natural History Chicago History Museum Chicago Botanic Gardens Adler Planetarium Others.... Pg 16 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net Each museum should be putting icons on map showing where it's learning programs are a part of a school, or non-school, program's on-going strategy. Each museum should think like a company like Proctor & Gamble, who wants its products on the shelves of thousands of retail stores. They not only have a great product, but they also offer incentives, like training, advertising dollars, point-of- purchase displays, etc.
  17. 17. Corporations and Military Leaders build strategies to distribute resources and support stores in many locations. Teams of “talent” volunteers could take this role to help make tutor/mentor programs available in all high poverty neighborhoods of Chicago and other cities. Enemy sites Forces Direct engagement Analysis Of enemy Strength & weaknesses Organize & Train US forces Logistics To get forces in place Understand needs & plan resource allocation, e.g. strategic planning What resources do we need to implement the plan? How to prepare them? How do we distribute needed resources and troops to multiple locations where they are needed? Feed & Equip Our army better than enemy Recruit & Retain US forces Revenue To support these efforts We need to feed, cloth, arm and re-supply our troops and logistics providers for as long as war is in progress. How to replace forces that are lost with new solders trained and ready to pick up from where previous left off How do we raise money needed to pay for this entire effort? Public Commitment To sustain effort and recruit troops How do we educate and inform public so we can maintain support for revenue needed to support war effort? Poverty in city is enemy Forces Include tutors & mentors The goal is to support multiple programs in a geographic area, not just one! This is a supply chain issue. Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net Pg 17
  18. 18. How do we increase number of people who focus on same issue who connect, learn, share in on-line learning so we achieve long-term results? World of Knowledge Health Education Justice Work & Economy Government Recreation MAP OF ISSUES Boston Innovation Hub is example of pie-chart showing potential users & collaborators. Result focus Growth of involvement Pg 18
  19. 19. Most programs can’t get enough resources on their own. We need the help of many leaders. Thousands of volunteers, business and faith leaders, students, etc. can use personal and organizational leadership, web sites and communications to connect members of their network to information showing why certain types of volunteer programs are needed, and where they are located. They can point to databases that enable volunteers, community members, media and donors to search and find programs where they can get involved. Learning to stimulate such actions on a regular basis, the way advertisers draw customers to retail stores each week, it a lesson we need to teach. We can do that by giving recognition to those already doing this well. Elected leader college you faith business media others Everyone (students, and adults) could take this role on a daily basis. volunteers dollars Talent & technology Pg 19 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 Email for permission to use: tutormentor2@earthlink.net The main idea of this presentation is to show actions that many people can take to support program growth. YOU can do this!
  20. 20. Many ways to volunteer…  volunteers are needed to create innovative strategies that increase visibility for tutor/mentor programs and increase the flow of operating dollars to every tutor/mentor program in Chicago and other major cities  business partners are needed to develop strategies— using employee volunteers, company assets & dollars to PULL youth from poverty into jobs & careers.  people and organizations are needed to organize and provide curriculum, training,and ideas, to help educate all stakeholders in the movement. Pg.20 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  21. 21. Build Involvement based on where need for programs is greatest. Create advertising and public awareness that seeks to educate resource providers to make choices of involvement, drawing from a menu of ways individuals and organizations could be involved, and using GIS maps that show where the need for tutor/mentor programs is greatest, and where existing programs are located in these areas. Such a strategy will lead to a more even distribution of resources to all neighborhoods where tutor/mentor programs are needed, not just to those with a visible brand name or in a high profile neighborhood. Pg. 21 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  22. 22. Role for Many Leaders: Advertising and Public Awareness We don’t have multi-million dollar ad budgets, yet we need similar reach and frequency of daily and weekly message delivery. The T/MC seeks to recruit leaders from business and faith communities who will use their own media to create and lead a call-to-involvement. This evangelism will reach thousands of people in every business, social and faith sector many times each day with messages that encourage people to be volunteers, leaders, donors, etc. Pg. 22 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  23. 23. Become a Network Builder • Write a weekly blog • Create videos • Host discussions on Facebook, Linked in, or tutormentorconnection.ning.com • Host gatherings on Google Hangouts, Elluminate, etc. Build your visibility and reputation by what you do throughout the year. Pg 23
  24. 24. The Abraham Lincoln Marovitz Lend A Hand Program at the Chicago Bar Association is an example of the type leadership the T/MC seeks to create in every industry and service sector. Since 1994 more than $2.5 million has been raised to support volunteer-based tutor/mentor programs in the Chicago area. See http://www.lawyerslendahand.org Models of such leadership exist If programs like this are in each industry, each tutor/mentor program would have volunteers modeling different career opportunities, along with multiple sources of funding. Strategies like this can support volunteer-based tutor/mentor program growth in every neighborhood of Chicago and other cities with high concentrations of poverty. Pg 24 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  25. 25. Volunteers from business, universities, and high schools needed to help build knowledge base. The T/MC seeks university partners, interns, and graduate students, who will help build a library of examples showing how various businesses and industries use their leadership, human capital and communications resources to PULL youth from poverty to careers. Volunteers and partners can also organize on-line learning communities, such as the Education, Technology and Media MOOC held in Jan-Mar 2013 at http://www.etmooc.org An on-going example is the Connected Learning #clmooc started in summer 2013. https://clmooc.com/ Such Examples will fuel the actions of similar businesses throughout the country. Pg.25 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  26. 26. As volunteers do “service” let’s seek to enhance “learning” . Every time a volunteer connects with a youth in a tutor/mentor program we seek to enhance learning, so the volunteer becomes a bridge to her industry, faith group, and/or alumni network. Such volunteers have the potential to bring additional resources to tutor/mentor programs every time they return to do service. As some of these volunteers become CEOs, this become a self-sustaining system with different leaders in different places taking the lead at different times each year. See this idea illustrated at https://vialogues.com/vialogues/play/34284/ Pg. 26
  27. 27. Tutor/Mentor Program goals are Business goals. Organizations that offer volunteer-based tutoring/ mentoring services seek to improve the quality of life for people living in poverty by helping them move up the ladder to jobs and careers. This creates new customers and new employees for industry and lowers the costs associated with poverty, crime and workforce development. These programs also create networking, learning and skill building opportunities for business volunteers who choose to get involved. This strategy creates an army of people who are more personally committed to helping inner city kids, because they have come to know them, and understand their challenges, through volunteer involvement. Pg 27 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  28. 28. Benefits to companies and their employees Involvement in well-managed volunteer-based programs provides many benefits to employees in corporations, such as expanding leadership skills, and expanding informal networks for those who are involved. Using Internet e-collaboration tools, volunteers in a T/MC strategy learn skills and habits that can be applied profitably in 21st century business applications. Most of all, it’s the right thing to do. Businesses who are effective at helping youth move to careers will earn public good will and loyal employees and customers. Read more about Benefits to business - http://tinyurl.com/T-MC-Civic-Engagement Pg. 28
  29. 29. Read about Collective Impact and role of “backbone” organizations on Stanford Social Innovation Review: http://www.ssireview.org/articles/entry/collective_impact “Collective impact requires that funders support a long- term process of social change without identifying any particular solution in advance.” A backbone organization with a modest annual budget can support a collective impact initiative of several hundred organizations, magnifying the impact of millions or even billions of dollars in existing funding. Strive, for example, has a $1.5 million annual budget but is coordinating the efforts and increasing the effectiveness of organizations with combined budgets of $7 billion.”A Tutor/Mentor Connection is a “backbone” organization and is needed in every city in the world. Pg 29 Copyright 2011 Property of Tutor/Mentor Institute, LLC and Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il 60654 Email for permission to use: tutormentor2@earthlink.net
  30. 30. Invest in intermediary organizations like T/MC and its partners Become a sponsor, drawing attention to your business, while you help us draw attention to mentor-rich, tutor/mentor programs Point workplace donations to tutor/mentor programs so volunteers are well-supported and benefit more from their involvement If you are a venture capital manager, or venture philanthropist, consider becoming an investor in the Chicago Tutor/Mentor Institute, LLC. Your investment helps T/MC do more of the things described in this essay. Pg. 30 Property of Tutor/Mentor Institute, LLC, Tutor/Mentor Connection, Merchandise Mart PO Box 3303, Chicago, Il. 60654 tutormentor2@earthlink.net
  31. 31. Get informed. Get involved. Visit the following web sites to learn more about volunteer-based tutoring, mentoring and strategies to build networks and support for programs in multiple locations. Www.tutormentorexchange.net www.tutormentorconnection.org www.tutormentorconference.org http://tutormentor.blogspot.com http://www.tutormentorprogramlocator.net Http://mappingforjustice.blogspot.com Http://tutormentorexchange.net.wordpress.com or email: tutormentor2@earthlink.net Tutor/Mentor Institute, LLC, Tutor/Mentor Connection Merchandise Mart PO Box 3303, Chicago, Il. 60654 Why Tutor/Mentor Institute, LLC and Tutor/Mentor Connection (T/MC)? From 1993 to June 2011 the T/ MC operated as partner to the Cabrini Connections tutor/mentor program in Chicago, under one 501- c-3 non profit board of directors. Due to financial pressure the T/MC was separated from the Cabrini Connections program in June 2011 and the Tutor/Mentor Institute, LLC was created to provide alternative strategies for generating revenue to continue to operate the Tutor/Mentor Connection in Chicago while helping similar intermediary structures grow in other cities. The names will be used interchangeably in many of our materials since both focus on the same mission.

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