Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
Webstock Web2.0 Debate
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Webstock Web2.0 Debate

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Web 2.0 - Understanding the substance behind the buzzwords. As part of a panel debate at Webstock.org.nz.
Created by Philip Fierlinger.
philip@turntablemedia.com
http://turntablemedia.com/blog

Published in: Technology, Business
  • Slide 1: Web 2.0 All Fizz and No Substance?

    Slide 2: Web 2.0 All Fizz and No Substance? Understanding the substance behind the buzzwords.

    Slide 3: 1.0 2.0 Words sum it all up...

    Slide 4: 1.0 2.0 Words sum it all up... Read

    Slide 5: 1.0 2.0 Words sum it all up... Read Write

    Slide 6: 1.0 User Experience, Expectations, Mindset Surfing Browsing Consuming

    Slide 7: 1.0 User Experience, Expectations, Mindset Connecting Surfing Collaborating Browsing Creating Consuming Sharing

    Slide 8: 1.0 User Experience, Expectations, Mindset Connecting Surfing Collaborating Browsing Creating Consuming Sharing Megabytes of published text and photos

    Slide 9: 1.0 User Experience, Expectations, Mindset Connecting Surfing Collaborating Browsing Creating Consuming Sharing Gigabytes of shared Megabytes of published audio and video text and photos

    Slide 10: 1.0 User Experience, Expectations, Mindset Connecting Surfing Collaborating Browsing Creating Consuming Sharing Gigabytes of shared Megabytes of published audio and video text and photos I passively consume

    Slide 11: 1.0 User Experience, Expectations, Mindset Connecting Surfing Collaborating Browsing Creating Consuming Sharing Gigabytes of shared Megabytes of published audio and video text and photos We actively I passively participate consume

    Slide 12: 1.0 Technology Static Pages HTML @kbps

    Slide 13: 1.0 Technology Dynamic Static Pages Platform HTML XML, AJAX, @kbps RSS, API @mbps

    Slide 14: 1.0 Business Philosophy Own the user

    Slide 15: 1.0 Business Philosophy User generated, Own the user user defined

    Slide 16: 1.0 Business Philosophy User generated, Own the user user defined Keep users locked in walled gardens (portals)

    Slide 17: 1.0 Business Philosophy User generated, Own the user user defined Openly host & distribute Keep users locked in feeds, widgets, players, walled gardens (portals) apis

    Slide 18: 1.0 Business Philosophy User generated, Own the user user defined Openly host & distribute Keep users locked in feeds, widgets, players, walled gardens (portals) apis Land grab

    Slide 19: 1.0 Business Philosophy User generated, Own the user user defined Openly host & distribute Keep users locked in feeds, widgets, players, walled gardens (portals) apis Long Tail Land grab

    Slide 20: 1.0 Business Philosophy User generated, Own the user user defined Openly host & distribute Keep users locked in feeds, widgets, players, walled gardens (portals) apis Long Tail Land grab Control

    Slide 21: 1.0 Business Philosophy User generated, Own the user user defined Openly host & distribute Keep users locked in feeds, widgets, players, walled gardens (portals) apis Long Tail: dominate the market Land grab: there's room for everybody Connect Control

    Slide 22: So what? Why is it useful to distinguish between Web 1.0 and Web 2.0?

    Slide 23: For the same reason we distinguish between infants, toddlers, children, teenagers, and adults. What's the difference? Maturity

    Slide 24: For the same reason we distinguish between infants, toddlers, children, teenagers, and adults. What's the difference? Maturity Different stages of maturity require different approaches to achieve different outcomes.

    Slide 25: It is a continuum. But there are distinct differences. Web 1.0 From boom to bust 1994-2001 an era began and ended. Web 2.0 A new era started with uptake of 2004- broadband, mature standards Different approaches. Different expectations. Different outcomes.

    Slide 26: Understand the past. Notice the patterns. Understand what has changed. And why. To understand where we're heading. To understand where the opportunities lie.

    Slide 27: Some substantial opportunities, so far... Social Media MySpace, YouTube, Last.fm $500 million $1.5 billion $280 million Web Apps (SAAS) Salesforce, Google, Xero $5 billion $157 billion $60 million DesignWare Threadless, Etsy, Ponoko Desktop Manufacturing $20 million Crafters & Mompreneurs Learning Wikipedia, MIT Open University Facebook, 37Signals, Flickr, Delicious, Upcoming, LinkedIn, Wordpress, Lulu, Netflix, Digg, Bloglines, Feedburner, Zoho, Jotspot, TheyWorkForYou, SlideShare, Twitter, ZoomIn, Flixster, PlanHQ, Atlassian, CampaignMonitor,...

    Slide 28: Thank you. www.turntable.com/blog www.edithis.info/webstock
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