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SEO service offerings


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SEO Services:

Title & Meta Tags
Heading & Alt Tags
W3C Validation
Broken Link Fixing
MOD-Rewrite of Dynamic URLs (Vanity URLs)
Keyword Analysis
Competitive Analysis
Content Fixing
Keyword Density and Proximity
Navigation and Internal Linking
Robots File Creation
Sitemap.xml File Creation

Special SEO Services:

Directory Submission
Article Submission
Blog/Forum Posting/Submission
Press Releases
Reciprocal Link Building
Social Bookmarking
Social Networking

PPC Services:

Competitor Analysis
Keywords Selection
Keyword Bidding
Market Research
ROI Campaign

Search Engine Marketing (SEM):

Search Engine Optimization
Pay Per Click Campaign
Affiliate Marketing
Social Media Marketing
Blog Marketing

Published in: Technology, Business
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SEO service offerings

  1. 1. Company Overview
  2. 2. About us TULI eServices is a US and India based leading consumer software development service provider emphasizing on the latest web applications, desktop applications, cross platform mobile applications, digital marketing in a cost effective way. Founded in 2004 we have grown to a specialist team of enthusiast technologists and creative designers with a passion for software development, platforms R&D, developing new websites and engaging large audiences. Our strength lies in using an iterative and collaborative process to converge on and convert ideas into successful products. Our approach is to deliver a demonstrable feature and keep building on it. So TULI eServices follows Agile methodology. With offices in US and India we have evolved a global delivery process including 24/7 communication & support plan.
  3. 3. SEO and SMO Services & Solutions At TULI eServices, we provide SEO and SMO services and solutions which are being adapted by us, after an extensive research and analysis in these fields to bring out the best targeted results in the given time frame. Search Engine Optimization (SEO): SEO is a set of steps to be undertaken by a website owner, both on site (on-page) and off-site (off-page), as per the latest search engine algorithms to help the site gain on reputation, on search rank and thereby increase its number of visitors as well as conversions (ROI). Social Media Optimization (SMO): SMO is a set of steps to be undertaken by a website owner to help the site to popularize and its services to its social viewers and develop its reputation and help in branding.
  4. 4. On-Page SEO On-page optimization refers to factors that have an effect on website or webpage listing in natural search results. These factors are controlled by you or by coding on your page. On-Page Optimization
  5. 5. - The on page optimization services which we provide are listed below: • Thorough analysis of website’s structure and design, niche to which it will serve and client’s needs. • Extensive research and analysis of website relevant keywords (KWs) and key-phrases (KPs). • Selection of the best KWs and KPs as per the R&D and also as per client’s preference. • Website submission to major search engines • We do Google authorship markup to help the site to develop an authority of its content in the eye of Google. On-Page Optimization
  6. 6. On-Page Optimization • Google analytics account development, site-wide code embedding and analysis. • Optimization of title tags, meta-descriptions, images’ ALT tags, Images’ file names, content, anchor texts. • Make the website and its contents more optimize and sharable over social networks like face book, twitter, LinkedIn, Pinterest, etc. through website socialization. • As our present studies tell that mobile visitors are increasing day-by-day, so we at TULI eservices also optimize the website design (responsive design) for all mobile browsers (done by our in-house experienced web-designers). • We regularly keep track of developments and future predictions of change in withstand any future algorithmic changes which may penalize the site if it is not done, thereby making the website future-search-engine-penalty-proof. • Blog maintenance, promotion and posting.
  7. 7. SEO Process
  8. 8. Off-Page SEO Off-Page SEO Off page Optimisation is outside of your website to improve your SEO rankings and visibility for your customer. Off page optimisation is more focused on link building work and Social Media Marketing. Website should have more and more back links from various quality website for SEO ranking.
  9. 9. Off-Page SEO • Search Engine Submission : Without search engine submissions, website can not find out by search engines as well as visitors also unable to find your website • Directory Submission: Different types of directory like Dmoz, Yahoo directory etc are very popular to all. we submit website links in that directories to get better traffic. • Article Submission: Article submission is one type of technique where visitors can read articles from another website and feel interest to visit the website. This will increase the no of visitors to your website. • Social Bookmarking: Social bookmarking is another popular place where we share your website URL with lots of people. Social bookmarking sites also generate good traffic in a website.
  10. 10. • Classified Ads Submission : By submission of free classified ads in popular free classified submission sites, we promote your business in the web world. • Blog Commenting: Blog commenting is a great idea for back links building • Local Business Directory Submission: Local business directory services will help get your company noticed by the millions of people searching online. These services take your company's information and add it to sites like Google Maps • Guest Blogging: This is done by keeping the reputation and page rank of the blog in mind. The blog should have good reputation in the relevant niche and should have comparatively higher page rank than the concerned website. Off-Page SEO
  11. 11. Social Media Optimization Social Media Optimization (SMO) is basically optimizing your website and content to be as socially-shareable as possible. How easy is it for people to share your content via social media, and how present are you on social media so people can connect with you.
  12. 12. We have customized Facebook-centric social services for our clients depending on their website, site niche and client’s preferences. We develop client’s profile. Optimize and authenticate with client’s information and attractive cover image. We post regular engaging posts which attract more and more viewers and likes. Extensive analysis is done on the Facebook page insights and to differentiate between valuable post patterns, to know the best time of the day to post and much more. We have customized Google Plus-centric social services for our clients depending on their website, site niche and client’s preferences. We optimize the G+ profile and page to make it authentic and attractive for visitors and help gain on followers.
  13. 13. We have customized twitter-centric social services for our clients depending on their website, site niche and client’s preferences. We register and form client’s profile. Optimize it with authentic client’s information and attractive profile & background image. We post regular attractive tweets, relevant to the site’s domain, thereby engaging new viewers and gaining on followers. We have customized LinkedIn-centric social services for our clients depending on their website, site niche and client’s preferences. We register and create client’s profile. Optimize it with authentic client’s information and attractive profile. We post regular attractive posts on profile as well as on relevant groups to increase friends.
  14. 14. We develop profiles, register and verify websites with Pinterest profiles to get detailed insight of the sight based on the pins shared from the site. We have customized YouTube -centric social services for our clients depending on their website, site niche and client’s preferences. We develop, optimize and help to make the video attractive and viral to engage maximum number of viewers as possible. Optimize the profile with attractive background image and authentic details.
  15. 15. We have customized forum-centric social services for our clients depending on their website, site niche and client’s preferences. We register in many website’s niche relevant forums. Engage with members and enhance the relationship with a special human-touch (TULI special), which help to develop long lasting healthy relations and thereby generate conversions (ROI)
  16. 16. We have some special Social services which help our clients to enhance their online presence, further. We conduct periodic social campaigns on all social networks to help our clients to grow their brand awareness and reputation. We also track and maintain client’s online reputation and manage them. In case of any red flag on the client’s reputation at any part of the cyber world we take necessary measures to handle the situation and come out with a positive result. This helps to safeguard the reputation and brand of the client. We also suggest necessary steps to clients, if required to safeguard and maintain their reputation. Special Services By TULI eServices
  17. 17. Thank you ! Let’s get social Head Office, New Jersey TULI eServices Inc. 121 Newark Avenue, 2nd Floor Suite # 511 Jersey City, NJ 07302 Ph: 201-736- 7217, 201-417- 2057, Fax: 866- 431-1888 North Carolina Office TULI eServices Inc. 9635 Southern Pine Blvd, Suite 101 Charlotte, NC 28273 Ph: 704-302-1088 Offshore Software Development Center TULI eServices Pvt. Ltd. 283A NSC Bose Road, Kolkata 700047, India Ph: (+91) 033-3298-7212 Fax: (+91) 033-4000-4658.