Laurea Living Labs


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Laurea LivingLabs material related to Tuija Hirvikoski's presentation at ESoCE-NET Annual Conference 2010
User Driven Open Innovation For SMEs
In Advanced Service-product development

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Laurea Living Labs

  1. 1. Laurea LivingLabs NetworkLaurea University of Applied Sciences is a research-oriented and developmental university of applied sciencesthat produces new competences. Laurea employs approximately 550 personnel and has approximately 8000students. Laurea’s main pedagogical innovation, the Learning by Developing (LbD) model, is built on adevelopment R&D&I project that is genuinely rooted in the world of work and which aims to produce newpractices. Its development and progress requires collaboration between lecturers, students and workplaceexperts at both national and international levels. The result is that the best projects produce new competencesand know-how. In practice, R&D&I is conducted in partnership with the world of national and internationalindustry and commerce, which means that genuine workplace development issues and problems are selected assubjects of research, development, innovation and learning.Laurea’s Research, Development and Innovation Strategy is based on a vision of the basic prerequisites foreconomic and social welfare in the European Union and Finland, and on predictions about the futuredevelopment of Laurea’s area of operation (the Greater Helsinki Metropolitan Area). It contains a significantcluster of higher education institutions, research institutions, innovative businesses and participants in thenational innovation system forming both formal and informal innovation networks.In Finland, higher education institutions and their R&D&I have been considered to be a fundamental element ofthe competitiveness of the nation and its national innovation system. R&D&I is a two way process in which highereducation and research institutions are in continuous dialogue with their operative environment and exchangeknowledge, know-how and resources with various actors in innovation systems. Laurea operates in the GreaterHelsinki Metropolitan Area, which produces approximately 50% of Finland’s gross domestic product. Theinternationalisation of the innovation environment is a major challenge for the development of the metropolitanarea.Laurea is a multidisciplinary university and an acknowledged developer that has been given multiple Centre ofExcellence awards in the Helsinki Metropolitan Area. The volume of Laurea’s R&D&I is the highest of theUniversities of Applied Sciences in Finland. Most of Laureas R&D&I services are produced in research anddevelopment environments. These environments are built around different core competence areas.Designing added value in Laurea LivingLabsThe Laurea LivingLabs network, as an innovation ecosystem, is a continuously evolving and flexible network ofstakeholder groups and social partners. The network integrates various actors from product development andeveryday life situations into the development of societal innovations.In Laurea LivingLabs networks the users, companies, cities, higher education and research institutions share aninterest in service innovation and smart solutions in certain domains of life. The users and partners bring relevantinformation and knowledge about markets, end-user insights, possible solutions and contextual and societalcircumstances to projects. Likewise, the LivingLabs network provides additional value for the partners through thedevelopment of systemic innovation, the faster diffusion of innovation and reduced risk when accessing a market.Laurea LivingLabs is an ecosystem, well connected to the metropolitan policy guidelines and due to its dynamicand proactive operations mode it can adapt accordingly.Laurea Living Labs network is an effective member of The European Network of Living Labs (ENoLL), which is acommunity of benchmarked Living Labs with a sustainable strategy for enhancing innovation on a systematic1|Page
  2. 2. basis. The overall objective of ENoLL is to contribute to the creation of a dynamic, multi-layer andmultidimensional future European innovation ecosystem. ENoLL aims to support co-creative, human-centric anduser-driven research, development and innovation in order to better cater for people’s needs. ENoLL wasfounded in November 2006 under the auspices of the Finnish EU-presidency, following and supported by the EU-Presidencies, the network has grown rapidly in several ‘Waves′. Today, ENoLL has over 200 members (bothEuropean and non-European), with 5th Wave of Living Labs joining the network 2011. Apart from being an ENoLLCouncil Member and Coordinator of the Thematic Domain Living Labs Work Group, Laurea employees have alsoworked as catalysts in creating an Asian-European Active Innovation Net that addresses user-centred innovationdevelopment in aging societies.LivingLabs and LbD model The LbD model, developed in Laurea, provides a strategic advantage for its LivingLabs.Through the LbD model the LivingLabs can quickly mobilise different types of motivated stakeholders for co-creation, open and user driven innovation operations. The required multidisciplinary knowledge and skills can befound from the community of 8000 students and staff members and from the external network. For its partnersLaurea provides a variety co-researchers and co-innovators and different types of national and international usercommunities.Through its several locations Laurea acts as a host organisation for several Living Labs, including the Active LifeVillage, BarLaurea, the Care Innovation and Design Hub (CIDe ), the Medical and Care Simulation Centre, theService Innovation and Design Labs (SIDLabs) and the User Driven Innovation Centre (UnIC), which provideresearch, development and innovation services through the LbD-based innovation process. Laurea hascontinuously invested in both physical and virtual LivingLab infrastructures, equipment and software. Moreover,the related methodological know-how and understanding required for open and user driven innovation has beendeveloped in various studies. Two of Laurea’s Master level Degree Programmes (The User Centric Design and theService Innovation and Design) are directly related to the LivingLabs and hence provide support for theiroperations throughout the adult students’ fresh ideas and latest experiences from the companies and publicorganisations. Moreover, the students successfully transform the research and development results and openinnovation methods, values and attitudes to the working life. The focus of the LivingLabs is on welfare, knowledge intensive business services, security and social responsibility. The basis for Laurea’s R&D&I is a holistic view of well-being which provides sustainable direction for businesses and for the development of entire service systems. The action research approach and LbD-model are the main instruments for userinvolvement. In addition to the use of traditional research methods, the use of the LivingLabs methods and tools(e.g. visual ethnography, design probes, role and design games, participatory observation, context mapping,storytelling, focus groups, eye tracking, usability evaluation methods, prototype and product testing) vary fromproject to project and depend on the actual developmental stage of the innovation.References and Track RecordIn order to support the real life innovation processes several scientific papers and PhD theses have addressed thesubject of innovation and Living Labs as evolving phenomena. Most of the actual development projects inLaurea’s R&D&I portfolio (the budget in 2010 was 12 M€) are in one or in another way related to LivingLabsmethods and user driven innovation.Laurea’s first LivingLabs, the ICT business and management related RedLabs started in 2001 and one year laterthe second Lab, BarLaurea was launched. BarLaurea provides catering services and operates the campus’srestaurants. It also develops and tests new services and business concepts together with its clients and users andhas recently done so in the fields of local food and multisensory design. As a consequence of these early stage2|Page
  3. 3. operations two spin-off companies have already emerged, and the number of companies is expected to grow dueto the rapidly increasing volume of the LivingLab projects and their related innovation and incubation services. In the SID Labs (Service Innovation & Design) there are various Living Lab activities in the fields of ICT, security management and business. The end-users range from The Finnish Border Guard, The National Police Board and civilian crisis management to the citizens of Espoo. Together with companies, researchers and students the end users co-create andtest new services and products applying e.g. ICT and satellite technology. R&D&I is tightly interconnected withsecurity and safety management and business information technology education, however emphasis is also puton new business models that can be or are being developed in that business field. Moreover, an open innovationtool (the Massidea.Org) and the worlds first publicly distributed render farm to advocate the use of CreativeCommons ( arose from SIDLabs operations with user communities and various stakeholders.SIDLabs is involved in 21 different externally funded projects e.g. Next Media and Saterisk. Many projects, like anICT based home security solution Guarantee (A Guardian Angel for the Extended Home Environment) and DiYSE,allowing people to control their smart environment at home and in the urban area as part of an open Internet-of-Things world, are excellent examples of the future smart life solutions. Laurea User Driven Innovation Centre (UnIC) focuses particularly on user participation in the innovation process, and on the diverse development of product and service innovations and user-centred and Living Lab-based research and design methods. In particular, UniC has participated in the development of the New Augmented Realitysoftware and the Social Media Tool “Movial Social Communicator”. It has also increased the understanding ofheart rate monitor users for Polar Electro’s product development and conceptualization process needs. UnIC hasbeen involved in the Helsinki Virtual Village and in the multisensory marketing platform Pömpeli.Laurea LivingLabs have developed several health and social care related services, products, and process andhealth care system innovations. Dating back to 2000-2003, Pyörre was one of the first holistic attempts in whichLaurea together with the local hospital area and various other stakeholders successfully co-created a newradiology and laboratory service system.CaringTV is an example of eHealth service and business innovation developed at the Active Life Village. It enablesa new way of delivering healthcare and welfare services directly to homes by use of interactive TV. The pilotproject began in 2006 and now Laurea has several ongoing Caring TV projects for different user groups in Finland.The CaringTV concept is also being developed with partners in Japan and China.Laurea University of Applied Sciences with its partners Active Life Village Ltd and Aalto University has startedresearch and development collaboration with Chinese wellbeing organizations and companies in autumn 2010.The objective of the “Active Aging”-project is to create a novel service platform for aging people living at homealone. Also caring homes and elderly hospitals benefit from such platform. To help maintain active life the “Activeaging” environment will facilitate personal activity and social interaction with relatives, friends and health carepersonnel. The services are based on a combination of intelligent devices, sensors, mobile phones and interactiveTV solutions as Caring TV. The key partners in China and Finland bring together their expertise and environmentsto innovate, pilot and validate aging solutions in real life settings. This cooperation also provide unique data setsfor researchers to create better theoretical models in a field of aging care.In the network of the Copenhagen, Amsterdam, Halmstad, Öresund and Helsinki Living Labs, another ICT basedwell-being innovation Express to Connect (E2C) is been developed with and for European senior citizens. E2Caddresses the feeling of loneliness and the question of e-inclusion among the elderly. Another innovation butone aimed at increasing childrens socio-emotional development and the development of their motor skills is the3|Page
  4. 4. board game Konkkaronkka. This is a perfect example of how student initiatives can flourish in a LivingLabenvironment.Finally, Laurea Medical and Care Simulation Centre is an environment in which patient treatment can bepractised and care and service processes developed in a realistic hospital environment that can begin with apatient’s arrival by ambulance until their discharge to home care.For more information see | || or askDoctor Tuija Hirvikoski | Director| Internationalisation of RDI | ENoLL council member | or Doctor Petteri Ikonen| R&D Director | |SidLabs, Barlaurea and Research on LivingLabs and collaboration with SMEs Doctor Seppo Leminen | FinLab and UDOI| |Minna Fred | Senior lecturer| FinLab, UDOI, BarLaurea | Minna.Fred@Laurea.Fi | Doctor Jyri Rajamäki | Research and Education on Security and Safety | |Rob Moonen | Project Manager | Guarantee and DiYSE | Julius Tuomisto | Project Manager | | Julius Tuomisto Mika J Kortelainen | Senior lecturer | RDI with the Lohja user community | Mika.j.Kortelainen@Laurea.fiUNIC, Research and educational Master programme on user centric methodologies, collaboration with SMEs Doctor Satu Luojus | | Doctor Outi Cavén-Pöysä | |Doctor Olli Vilkki | | Petteri Suckman | Project Manager | Ballad Project and Quadro Helix | Petteri.Suckman@Laurea.fiActive Life Village and CaringTv in Finland, Japan and China || Doctor Paula Lehto | | Doctor Maria Suokannas | |Pia Kiviharju | Senior lecturer/Development Manager | Laurea/Active Life Village Ltd | |Doctor Matti Hämäläinen | matti.hamalainen@tkk.fiExpress to Connect || Doctor Anne Äyväri | Anne.Ayvari@Laurea.fiLaurea Medical and Care Simulation Centre || Doctor Jorma Jokela | Jorma.Jokeala@Laurea.fiKonkkaronkka Doctor Päivi Marjanen | Belgium Finland DiYSE - Creating smart experiences on the Web of Things. Enabling non-technical people to participate in the creation of applications for networked tangible objects Ireland Spain France Turkey Greece4|Page
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