Be visible In Second Life
What is that ? <ul><li>all the action to promote your SL project </li></ul><ul><ul><ul><li>(ideally to the good people)  <...
Your place <ul><li>Buy a place with the good name </li></ul><ul><ul><li>To be found in the map search engine (SEO) </li></...
Ads <ul><li>Buy some ads in SL </li></ul><ul><ul><li>Banner content </li></ul></ul><ul><ul><ul><li>Image  </li></ul></ul><...
Goodies <ul><li>Doing some cool objects with your name </li></ul><ul><ul><li>Like promotional products in RL </li></ul></u...
Use Media <ul><li>Magazines inside SL </li></ul><ul><li>Media outside SL </li></ul><ul><ul><li>WeBlogs </li></ul></ul><ul>...
Partnership <ul><li>Use existent virtual community  </li></ul><ul><ul><li>Include in your project, artistes or products wi...
Look and being looked <ul><li>Having a great skin may help </li></ul><ul><li>Having a big great place </li></ul><ul><ul><l...
Dark side of promotion <ul><li>Terrorist acts </li></ul><ul><ul><li>Destroy officials, famous events </li></ul></ul><ul><l...
Choose the way <ul><li>Public </li></ul><ul><ul><li> Toys for teens </li></ul></ul><ul><li>Purpose </li></ul><ul><ul><li>...
Thanks for your attention <ul><li>Questions? </li></ul>
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Be visible in Second Life

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All the way to promote your second life project

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Be visible in Second Life

  1. 1. Be visible In Second Life
  2. 2. What is that ? <ul><li>all the action to promote your SL project </li></ul><ul><ul><ul><li>(ideally to the good people) </li></ul></ul></ul>
  3. 3. Your place <ul><li>Buy a place with the good name </li></ul><ul><ul><li>To be found in the map search engine (SEO) </li></ul></ul><ul><ul><li>Like to buy a domain name for the Web </li></ul></ul><ul><li> “ English” Village </li></ul>
  4. 4. Ads <ul><li>Buy some ads in SL </li></ul><ul><ul><li>Banner content </li></ul></ul><ul><ul><ul><li>Image </li></ul></ul></ul><ul><ul><ul><li>Sound </li></ul></ul></ul><ul><ul><ul><li>Video </li></ul></ul></ul><ul><ul><li>Banner interaction </li></ul></ul><ul><ul><ul><li>http Link to website </li></ul></ul></ul><ul><ul><ul><li>Teleportation link to a place in SL </li></ul></ul></ul>
  5. 5. Goodies <ul><li>Doing some cool objects with your name </li></ul><ul><ul><li>Like promotional products in RL </li></ul></ul><ul><ul><ul><li>Pens, bags, … </li></ul></ul></ul><ul><ul><li>A link with your product/project </li></ul></ul><ul><ul><ul><li>Sony  Poster of an artiste </li></ul></ul></ul><ul><ul><ul><li>BMW  Motor </li></ul></ul></ul>
  6. 6. Use Media <ul><li>Magazines inside SL </li></ul><ul><li>Media outside SL </li></ul><ul><ul><li>WeBlogs </li></ul></ul><ul><ul><li>Newspapers </li></ul></ul><ul><ul><li>tv </li></ul></ul>
  7. 7. Partnership <ul><li>Use existent virtual community </li></ul><ul><ul><li>Include in your project, artistes or products with already a great fans community </li></ul></ul><ul><ul><li>Many brands have addicted customers </li></ul></ul><ul><li>Brands doing the same : Promote themselves with SL </li></ul>
  8. 8. Look and being looked <ul><li>Having a great skin may help </li></ul><ul><li>Having a big great place </li></ul><ul><ul><li>Branding </li></ul></ul><ul><ul><li>Cheaper than in RL </li></ul></ul>
  9. 9. Dark side of promotion <ul><li>Terrorist acts </li></ul><ul><ul><li>Destroy officials, famous events </li></ul></ul><ul><li>Bug exploit </li></ul><ul><li> near street/guerilla marketing </li></ul>
  10. 10. Choose the way <ul><li>Public </li></ul><ul><ul><li> Toys for teens </li></ul></ul><ul><li>Purpose </li></ul><ul><ul><li>Be here </li></ul></ul><ul><ul><li>Visit card & showroom </li></ul></ul><ul><ul><li>Improve customer relationship? </li></ul></ul><ul><ul><li>Social events </li></ul></ul><ul><ul><li>Build a business </li></ul></ul>
  11. 11. Thanks for your attention <ul><li>Questions? </li></ul>

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