Quick Start to Building a Cloud Service Practice

Richard Tubb
Richard TubbThe IT Business Growth Expert at Tubblog
Quick Start to Building a
Cloud Practice

Hosted by Richard Tubb
IT Business Consultant
“Maybe I’m an idiot, but I have no
idea what anyone is talking about.
What is it? It’s complete gibberish.
It’s insane. When is this idiocy going
to stop?”
Larry Ellison – CEO, Oracle
What is Cloud?

Infrastructure   as a Service (IaaS)

Platform   as a Service (PaaS)

Software   as a Service (SaaS)
                                  Cloud Provider
                                  Examples:
What do Customers think of Cloud?
So what does this mean to you as a
Solution Provider?


                                      “If it’s 1 percent of
                                       $3.8 trillion, it’s a
                                             lot. If it’s


Cloud isn’t                          5, 10, 15, 25 percent
                                        – depending on
                                       what market you
                                      are talking about –
                                     it’s very significant.



going away!
                                     So just don’t ignore
                                       cloud like it’s not
                                       happening to you
                                       since you are not
                                       hearing it today.
                                        Trust me it’s not
                                               zero.”

                                      Tiffani Bova, Gartner
                                          January 2011
What business model?

• Referral




• White label
Private Cloud?
The new normal




  Selling Cloud is
  different
Cloud isn’t for everyone

              Control                                                              Data
  Many companies and governments                                       Migrating workloads to a shared
  are uncomfortable with the idea of                                 network and compute infrastructure
 their information located on systems                                    increases the potential for
          they do not control.                                             unauthorized exposure.



                                              Reliability
                                 High availability will be a key concern. IT
                                  departments will worry about a loss of
                                       service should outages occur.


     Compliance
  Complying with PCI DSS                                                       Security Management
 and other regulations may                                               Even the simplest of tasks may be behind
prohibit the use of clouds for                                             layers of abstraction or performed by
     some applications.                                                                someone else.
Cloud buyers can look different

            LINE OF BUSINESS
               MANAGERS



                          WEB CENTRIC
                               BUYERS




                         NEW CUSTOMERS



             SAVVY IT LEADERS
Account Management
Education, Education, Education

• Internal Staff

• New Customers

• Existing Clients
Look For Other CompTIA Quick Start
Guides

If you found this information helpful, check out
the Channel Education tab on www.comptia.org
to educate yourself or your team on other
industry topics such as:

•   Managed Services
•   Managed Print Services
•   Healthcare IT
•   Unified Communications
•   IT Security
Questions?



• E-Mail: richard@tubblog.co.uk

• Twitter: @tubblog

• Blog: www.tubblog.co.uk

• LinkedIn: www.linkedin.com/in/richardtubb
1 of 14

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Quick Start to Building a Cloud Service Practice

  • 1. Quick Start to Building a Cloud Practice Hosted by Richard Tubb IT Business Consultant
  • 2. “Maybe I’m an idiot, but I have no idea what anyone is talking about. What is it? It’s complete gibberish. It’s insane. When is this idiocy going to stop?” Larry Ellison – CEO, Oracle
  • 3. What is Cloud? Infrastructure as a Service (IaaS) Platform as a Service (PaaS) Software as a Service (SaaS) Cloud Provider Examples:
  • 4. What do Customers think of Cloud?
  • 5. So what does this mean to you as a Solution Provider? “If it’s 1 percent of $3.8 trillion, it’s a lot. If it’s Cloud isn’t 5, 10, 15, 25 percent – depending on what market you are talking about – it’s very significant. going away! So just don’t ignore cloud like it’s not happening to you since you are not hearing it today. Trust me it’s not zero.” Tiffani Bova, Gartner January 2011
  • 6. What business model? • Referral • White label
  • 8. The new normal Selling Cloud is different
  • 9. Cloud isn’t for everyone Control Data Many companies and governments Migrating workloads to a shared are uncomfortable with the idea of network and compute infrastructure their information located on systems increases the potential for they do not control. unauthorized exposure. Reliability High availability will be a key concern. IT departments will worry about a loss of service should outages occur. Compliance Complying with PCI DSS Security Management and other regulations may Even the simplest of tasks may be behind prohibit the use of clouds for layers of abstraction or performed by some applications. someone else.
  • 10. Cloud buyers can look different LINE OF BUSINESS MANAGERS WEB CENTRIC BUYERS NEW CUSTOMERS SAVVY IT LEADERS
  • 12. Education, Education, Education • Internal Staff • New Customers • Existing Clients
  • 13. Look For Other CompTIA Quick Start Guides If you found this information helpful, check out the Channel Education tab on www.comptia.org to educate yourself or your team on other industry topics such as: • Managed Services • Managed Print Services • Healthcare IT • Unified Communications • IT Security
  • 14. Questions? • E-Mail: richard@tubblog.co.uk • Twitter: @tubblog • Blog: www.tubblog.co.uk • LinkedIn: www.linkedin.com/in/richardtubb