Embracing Social Network

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Simple and relevant information on social media evolution.

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Embracing Social Network

  1. 1. Social NetworkNovemberupdate@ttasse<br />
  2. 2. Social media revolution?<br />@ttasse<br />
  3. 3. Social media revolution?<br />Yes, we know…<br />@ttasse<br />
  4. 4. Do we care ?<br />2/3 of the global internet population visit social networks.<br />« Nielsen, Global Faces & Networked Places, 2009 »<br />@ttasse<br />
  5. 5. Do we care ?<br />Visiting social sites isnow the 4th mostpopular online activity – ahead of personal email…<br />« Nielsen, Global Faces & Networked Places, 2009 »<br />@ttasse<br />
  6. 6. Didyou know? Version 4.0http://www.youtube.com/watch?v=6ILQrUrEWe8&feature=player_embedded<br />@ttasse<br />
  7. 7. Since<br />@ttasse<br />
  8. 8. Since<br />102, 747 as today<br />@ttasse<br />
  9. 9. Since<br />102, 747 as today<br />Apple hits 2 billiondownloads<br />@ttasse<br />
  10. 10. Since<br />@ttasse<br />
  11. 11. Since<br />14 as today<br />@ttasse<br />
  12. 12. More than 260 languages<br />Since<br />14 as today<br />@ttasse<br />
  13. 13. Teens - Mobile Media<br />@ttasse<br />
  14. 14. Teens - Mobile Media<br />Email 28%<br />83%<br />@ttasse<br />
  15. 15. Do we care ?<br />GenY is strong in numbers and affluence. The group has more than 75 millionmembers, second in population only to the 80million baby boomers<br />US Data<br />http://www.deloitte.com<br />@ttasse<br />
  16. 16. Do we care ?<br />“…Gen X about 40 million…”<br />http://www.deloitte.com<br />@ttasse<br />
  17. 17. Facebook, status per day<br />30 millionunique visitors<br />@ttasse<br />
  18. 18. Facebook, status per day<br />30 millionunique visitors<br />Average of 45 millionstatus update<br />@ttasse<br />
  19. 19. Facebook, twitter, MySpace<br />@ttasse<br />
  20. 20. Do we care ?<br />Time spent on social networks isgrowingat3X the overall internet rate, accounting for 10% of all internet time…<br />« Nielsen, Global Faces & Networked Places, 2009 »<br />@ttasse<br />
  21. 21. Do we care ?<br />For companies, resistance to social media is futile…<br />« BusinessWeek, February, 2009 »<br />@ttasse<br />
  22. 22. Time for… embracing 2.0<br />@ttasse<br />
  23. 23. =)<br />Follow me on twitter<br />@ttasse<br />

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