LIVING LABVIRTUAL MEDIACROSSOVERPHYSICAL SPACE
# ASSIGNMENT BY TRUDOHow can new media contribute to theurban atmosphere of Strijp-S?# CONDITIONS:•	 Connect with DNA of t...
ZONE-SGOING TOEXTREMES
# TRUDO’S AMBITIONA new creative cultural heart ofEindhoven.•	 High density•	 Mixed activities•	 Vibrancy 24/7•	 Attractiv...
# BUILDING COMMUNITY                                                      EVENTS                THE REST                OF...
PRESENT          AMBITIONNO PEOPLE       SOCIAL CITYLIVING LAB       INVOLVED           TEMP. SOCIAL EXPERIMENTAL ZONE
ENTERGAME ZONE
SOCIALENGAGEMENT
ZONE-Sproposenegotiate            Participateget support          buildassist               establish social capital      ...
Projects Calendar Community Resources Stories My-SEVENT CALENDAR                              deadline              deadli...
# CASE 1
Projects Calendar Community Resources Stories My-S                     BUILD MY BIKE                     Lorem ipsum dolor...
# CREATED @ ZONE-S
Projects Calendar Community Resources Stories My-S                     TRASH 2 FUEL                     Lorem ipsum dolor ...
# TRASH 2 FUEL
# CONDITIONSCOMMUNITY PLAYERSRULESGAME MASTERRESOURCES
ALL RIGHTS RESERVEDCOPYRIGHT 2012 Team #3 ScoT12FOR TRUDO — EINDHOVENConcept by Team #3Member	               Website	     ...
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Zone-S

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Extreme experimental zone! Always wanted to experiment with your ideas for public space? Or do you just live or work near Strijp-S and want to adjust something? Join in on Zone-S.

We are living in an age of radical change. Biology is re-engineering life forms. Physics is redefining elementary particles. Robots are mining Mars while social media forever alter the dynamics of friendship. At the same time, long established social-economic foundations are being eroded, and no new frameworks are available to replace them. The public realm is under attack, and private interests
trump shared concerns. The winds of the fully-connected 21st century hyper-competitive global economy are circulating the globe, and everyone is feeling the pressure.

ZONE-S asks: How can architecture and design respond to these challenging circumstances? What kind of new initiatives and models of shared responsibilities can be developed?

ZONE-S suggests a radical approach to radical times.

ZONE-S is a temporary experimental zone, created to allow for grass roots urban experiments. ZONE-S is an urban situated temporary social contract, not unlike a game, in which participants create a dedicated test zone for the temporary pursuit of a specific goal. Rapid prototyping as urban design.

ZONE-S responds to the need for ‘new contracts’ between all stakeholders in society. No one knows what these new contracts will actually be. But

ZONE-S is one place where they will be negotiated in practice.

ZONE-S initiatives are initiated online and implemented in the physical world by groups of people with particular interests in new urban dynamics. ZONE-S, located in an old factory in Eindhoven, is a place and a set of circumstances that foster experimentation. Need a top notch IT infrastructure embedded in an urban fabric to test your mobile apps? Want to evaluate a new approach to urban farming? Want to test how to organize waste management for kindergartens? Want to understand how pedestrians might respond to a new anti-smog mask? ZONE-S is your destination.

ZONE-S understands that conflict in cities is inevitable, and ZONE-S seeks to use conflict between stakeholders as inspiration. Zone-S seeks not only to be a hub for social urban experiments but also a document in progress and a living repository on urban experiments. The ZONE-S museum maintains documentation on ZONE-S experiments. It offers lessons learned to individuals for free and to commercial entities for a fee. Failures are inevitable, but success will occur.

ZONE-S is a concept developed by:
Ellen Holleman
Marc Bohlen
Sander Baumann
Thomas Laureyssens
Lara Simons
Panos Mavros
Nicole Martin

Guided by:
Julius Huijnk
Huib van Kraaijeveld

The concept is comissioned by Housing Corporation Trudo:
Jack Hock
Nicole van Kempen

Published in: Technology, Business
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Zone-S

  1. 1. LIVING LABVIRTUAL MEDIACROSSOVERPHYSICAL SPACE
  2. 2. # ASSIGNMENT BY TRUDOHow can new media contribute to theurban atmosphere of Strijp-S?# CONDITIONS:• Connect with DNA of the area• Increase experience• Inspire people• Interactive
  3. 3. ZONE-SGOING TOEXTREMES
  4. 4. # TRUDO’S AMBITIONA new creative cultural heart ofEindhoven.• High density• Mixed activities• Vibrancy 24/7• Attractive facilities
  5. 5. # BUILDING COMMUNITY EVENTS THE REST OF THE YEAR VISITORS > JAN FEB MAR APR MAY JUN JUL AUG SEP OKT NOV DEC MONTHS > CURRENT AREA VISITORS MAKE THE AREA MATTER MORE
  6. 6. PRESENT AMBITIONNO PEOPLE SOCIAL CITYLIVING LAB INVOLVED TEMP. SOCIAL EXPERIMENTAL ZONE
  7. 7. ENTERGAME ZONE
  8. 8. SOCIALENGAGEMENT
  9. 9. ZONE-Sproposenegotiate Participateget support buildassist establish social capital benefit O PR participants grow as trustworthy community members
  10. 10. Projects Calendar Community Resources Stories My-SEVENT CALENDAR deadline deadline deadlineFESTIVALS ART-TECT DDW STRPONLINETrash 2 FuelBuild My BikeProject #3Project #4 concept support prepare realisation clean-up
  11. 11. # CASE 1
  12. 12. Projects Calendar Community Resources Stories My-S BUILD MY BIKE Lorem ipsum dolor sit amet, consecte- tur adipisicing elit, sed do eiusmod Tweeting now: tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla GOALS 1. 2. 3... TIMING - setup time - duration - date RESOURCES NEEDED attend assist - money - people - expertisesupport me! - materials
  13. 13. # CREATED @ ZONE-S
  14. 14. Projects Calendar Community Resources Stories My-S TRASH 2 FUEL Lorem ipsum dolor sit amet, consecte- tur adipisicing elit, sed do eiusmod Tweeting now: tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla GOALS 1. 2. 3... TIMING - setup time - duration - date RESOURCES NEEDED attend assist - money - people - expertisesupport me! - materials
  15. 15. # TRASH 2 FUEL
  16. 16. # CONDITIONSCOMMUNITY PLAYERSRULESGAME MASTERRESOURCES
  17. 17. ALL RIGHTS RESERVEDCOPYRIGHT 2012 Team #3 ScoT12FOR TRUDO — EINDHOVENConcept by Team #3Member Website ExpertiseEllen Holleman http://islant.nl Urbanism, Concept development, Process managementLara Simons http://larasimons.nl Urbanism, Social innovation, Geography, Digital MediaThomas Laureyssens http://thomaslaureyssens.be Art, Interaction design, Cartography, GamificationNicole Martin Social media, Urbanism, Architecture, DesignMarc Böhlen http://realtechsupport.org/research Art, Engineering, Public Computational MediaSander Baumann http://designworkplan.com/nl Urbanism, Information systems, Navigation, DesignPanos Mavros http://panosmavros.com Architecture, Digital media, Urbanism, Design

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