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The future of the web with HTML5
- 1. The future web experience HTML5 and User Sovereignty some thoughts by Trond Urdahl Dec. 2011 http://no.linkedin.com/in/trondurdahl
- 2. The HTML5 browser race Today Year 2014-2022 HTML5 recommendation finished Standardization completed Increasing browser support Browser upgrades with increasing HTML5 support (incl. CSS3 and JavaScript) *Challenges to market adaption are many including: 1) Browser fragmentation. All browsers need to reach an advanced level of support as a group 2) Still limited access to device hardware capabilities (camera, microphone, geolocation...) 3) All browsers support a different HTML5 video codecs (each browser has today a preferred format) 4) Still limited offline capabilities (local cache storage) HTML5 support Near future Full market adoption of HTML5* Advanced level (triggers market adaption) Still a way to go, but market adoption is near
- 5. Browser = the B2G OS A just-in-time relevant web experience My private data My preferences Device capabilities (microphone, camera, GPRS..) WebAPI Make video call / Messaging My payment details User sovereignty Web app Web app The future web experience (B2G) has native web apps, is mobile and just-in-time customized to each user... (slide 1/2) The device gives me a just-in-time relevant web experience personalized for me, based on my preferences, location, web history, recommendations from connections and current trading topics. Interactive web apps with my preferences - connected to different social networks
Editor's Notes
- Here are my thoughts on Mozilla and the future web experience.
- Today the browsers race to push the HTML5 market adaption. There are still hinders on the road until full adaption is reached, such as browser fragmentation and limited access to device hardware capabilities. Hopefully full adaption happens in near future and before the standard is said to be finished (2014-2022). I have displayed the different pace and engagement each browser takes in investing in HTML5 support.
- The implementation of the HTML5 markup is part of an ecosystem where the browser is key for providing a rich end-user experience. I believe there are three important factors that must be present for a browser to stay competitive: 1) Innovation in user experiences (Mozilla Sync is a great example) 2) Support the HTML5 markup, CSS3 and JavaScript 3) Make OEM partnerships for distribution on devices/tablets (alt. belong to an OS)
- There are still challenges to overcome before HTML5 is the obvious choice for the web. This slide shows three areas where Mozilla now are focusing to promote the Open Web and make the transition faster (always fostering the Mozilla community values, user sovereignty and innovation). 1) Promote Web Applications and innovative UI concepts to the public. 2) Push the Mozilla WebAPIs development, that bridges the gap between native apps and web apps. 3) Enhance the Firefox browser’s capabilities to improve user experiences. Innovation is key.
- Firstly, I like the ambitions with an own OS. I believe the B2G project could improve user experiences through native web apps as well as guaranteeing user sovereignty on the web. Secondly, I believe that the future web experience is a just-in-time and relevant experience personalized for me, the user. The browser (or let us call it the web window) will display adequate information to me based on my preferences, location, web history, recommendations from my connections in my networks and current trading topics. This will provide rich content unseen so far where social networks and media are deeper involved in the web experience. Advertising will also be more enjoyable because it will be relevant to my needs in this moment. Example: My daily online newspaper experience will be different from my friend´s, as she is in a different location, has other preferences and is connected to other people. The latter implies that a social professional network, like LinkedIn, is partnering with my daily newspaper to help them better understand and display my news needs. This proves that future will give us new media partnerships and shows how disruptive HTML5 will be for the industry.
- Thirdly, great new gatekeeper apps will appear, such as the Mozilla BrowserID and apps for secure online shopping. Imagine buying something online without sharing your payment data to the 3 rd party. They get the money, but not your personal details. Finally, I believe that an own OS is the guarantee for not jeopardizing the presence of Mozilla values in a competitive web landscape (avoiding the risk of being squeezed out of other OS). There are many challenges in this competitive market, but Mozilla are on right track to win the battle. People will understand that user sovereignty is important and that is where Mozilla have a perfect positioning. Thank you.