Successfully reported this slideshow.

Massively Multiplayer Journalism

6

Share

Loading in …3
×
1 of 21
1 of 21

More Related Content

Related Books

Free with a 14 day trial from Scribd

See all

Related Audiobooks

Free with a 14 day trial from Scribd

See all

Massively Multiplayer Journalism

  1. 1. Massively Multiplayer Journalism Five lessons from ARGs Photo: TwOsE
  2. 2. <ul><li>Declining revenues </li></ul><ul><li>Splintering audience </li></ul><ul><li>Transformed media ecosystem </li></ul><ul><ul><li>Everyone a broadcaster </li></ul></ul>Photo: SkyWhisperer
  3. 5. Photo: David Winnie
  4. 6. Photo: Megadem
  5. 7. What do we do with this? Photo: unsure shot Shooting for College paper Totally blogging this I’m in ur crowd, facebookin’ ur speech Picture-msg to my GF <3
  6. 8. Photo: Hirsute Ursus
  7. 9. The Fire Hose Problem.
  8. 11. MASSIVELY INTERACTIVE
  9. 12. “ ARGs that HAVE worked are social media. NOT GAMES.” “ Why ARGs Don't Work”
  10. 13. Photo: thinkorthwim.com Collective Intelligence
  11. 14. <ul><li>Networking </li></ul><ul><li>Challenge structure </li></ul><ul><li>Platform agnosticism </li></ul><ul><li>Collaborative storytelling </li></ul><ul><li>Interactivity </li></ul>
  12. 15. Networking Photo: Ayres no Graces
  13. 16. Challenge Structure Photo: sidehike
  14. 17. Platform Agnosticism ?
  15. 18. Photo: Thomas Roche Collaborative Storytelling
  16. 19. Interactivity
  17. 21. philip.trippenbach [at] bbc.co.uk trippenbach.com

Editor's Notes

  • Social media is taking mental bandwidth away from mass media. How can journalism best adapt to social media? ARGs have the answer.
  • ×