FixtureOne Marketing Plan

1. Description 400 MR Est. Subtotal Actual Total
175103 Cabinet Makers 878
252204 Office Furniture - Wood - Mfrs. 809
259901 Furniture - Wood - Mfrs. 905
571202 Children's Furniture - Wood - Mfrs 214
571211 Kitchen Cabinets - Manufacturers 3899
571222 Lawn & Garden Furniture - Wood 28
TOTAL 6733
E-Blast Campaign
InfoUSA - to above SIC codes in 400 MR 6,733 $1,975.00
Surplus Records - (Metalworking Companies & Dealers) 5,000 $500.00
Surplus Records - (Woodworking Companies & Dealers) 1,000 $100.00
IMS - Woodworkers in PA area 2,000 $500.00
Fabricators Hotline (Fab Shops) 5,000 $500.00
Bidspotter E-blast (Industrial, Mfg & Fab) $900.00
PPL E-blasts x2 $180.00
TOTAL E-BLAST LIST 19,733 $4,655.00
Newspape Campaign
Philadelphia Daily News 97,700 $ 470.00
NEWSPAPER TOTAL $470.00 $0.00
Online Advertising
Craigslist - Philadelphia N/C
Research
Artwork, research, coordination, etc.. $1,875.00
RESEARCH TOTAL $1,875.00 $0.00
$7,000.00 $0.00
Fixture One Marketing Plan
SIC Codes
ESTIMATED MARKETING TOTAL