Chapter 15 Slideshow

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Chapter 15 Slideshow

  1. 1. <ul><li>Consumers Digest is an American for-profit magazine that allows companies to use its reviews for marketing purposes. </li></ul>
  2. 2. <ul><li>I need to buy a car so I can get to work </li></ul><ul><li>I can get a nice, expensive BMW or an old, beat up Toyota </li></ul><ul><li>I don’t want to pay a whole lot of money but I don’t want my car to be garbage either </li></ul><ul><li>The alternative to a car would be walking and there is no way I can do that </li></ul><ul><li>I think I’ll go with the Toyota because I simply do not have the money for a BMW. </li></ul>
  3. 3. <ul><li>I really would like a phone that I can do everything I can ever dream of on. </li></ul><ul><li>The only phone I can think of would be the Iphone, or I could get a Blackberry as an alternative </li></ul><ul><li>When it comes to my phone I do not care how much I have to pay, and I only want the nicest </li></ul><ul><li>The alternative would be to keep the phone I have which is nice but nowhere near as good as the phones I want. </li></ul><ul><li>I will get the Iphone </li></ul>
  4. 4. <ul><li>Wal-mart </li></ul><ul><li>Target </li></ul><ul><li>K-Mart </li></ul>
  5. 5. <ul><li>Jcpenney </li></ul><ul><li>Macy’s </li></ul><ul><li>Hudson Belk </li></ul>
  6. 6. <ul><li>Barnes & Noble </li></ul><ul><li>Dick’s Sporting Goods </li></ul><ul><li>Victoria’s Secret </li></ul>
  7. 7. <ul><li>The opposite of spending time and effort is buying too quickly and is called Impulse Buying </li></ul><ul><li>I often make impulse purchases with food. </li></ul>

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