Product Work LogName__Travis Ball_____________________ Date __April 19th, 2012______________Product ___Player Pitch and Contract________________________________________Date/Time: Activity: Comment/Suggestions: Phone call with Project Facilitator. Need to figure out a2/1/2012 definitive product and whether a contract is6:00-7:00 p.m. enough or if another product will be needed. Commentary: Talked with Mr. France about what possible product I could produce with this topic. Discussed information for my research paper.
Date/Time: Activity: Comment/Suggestions: Met with Mr. France and I still need to determine what2/15/2012 associates at Atlanta office. aspects of the contract and opportunities to introduce to the3:00-7:00 p.m. player as I make the pitch. Need to narrow down so the pitch is Commentary: quick and precise. I met with Mrs. Thatcher the marketing manager to talk about possible products. She introduced the idea for making the pitch. I also interviewed Mr. France along with three of his associates on contract negotiations. Mr. France gave me a legal NFLPA contract to fill out.
Date/Time: Activity: Comment/Suggestions: Studying marketing techniques Need to study more on how the2/18/2012 by FAAM. marketing techniques can be used in the pitch to sway the10:00-11:30 a.m. player in the way of your agency. Commentary: Took notes on different types of exposure whether it was commercials, talk shows, or interviews. I learned how to market players to certain people and products such as a big, muscular linebacker would be a great spokesman for a protein shake, while a kicker may not be the best symbol for it.
Date/Time: Activity: Comment/Suggestions: Scouted potential clients. Make sure you do thorough back2/19/2012 ground checks to make sure the player is a respectable client that2:00-3:30 p.m. will represent the team he is Commentary: with and the agency well. Make I did my scouting on the top sure no off the field issues have prospects for the upcoming came up in high school or draft. I choose possible clients college. based off certain things such as back grounds, work ethic, location, and if they are signed or have had prior contact with other agents. I eventually got the list to one player and decided I wanted to make my pitch towards Robert Griffin III.
Date/Time: Activity: Comment/Suggestions: Start to make the pitch. Need to reflect back on the3/4/2012 notes taken during interview with Mr. France on family4:00-6:00 p.m. relations. Draft order is key to Commentary: spotlight any past relations with I researched information on teams that could possibly draft Robert Griffin III to see what your future client. might interest him into joining with the agency. I found that he is from a military college so a made a push towards a family atmosphere. I also researched where he is projected to go in the draft to correspond with the teams.
Date/Time: Activity: Comment/Suggestions: Complete the pitch. Look over points that Mrs.3/12/2012 Thatcher pointed out that players looked as key when she6:00-8:30 p.m. does her marketing. Always need Commentary: to remember that the bigger the I introduced more aspects to the name the more endorsements pitch such as money, exposure, and monetary success. endorsement deals, and helping for the future.
Date/Time: Activity: Comment/Suggestions: Contract negotiations and Learn what tests and restrictions4/1/2012 signings. there are on being a NFLPA recognized agent. Figure out if7:00-10:00 p.m. this contract is the only thing need to be filled out and filed to Commentary: the NFL for it to be a legally I did research on what the most bonding contract. common percentage of the player’s salary agents receive. Learned that in the NFL there are restrictions to that so I read up on some of the NFLPA rules introduced by the contract. I then filled out the contract as if Robert Griffin III and I signed the contract and agreed to the terms. I also filled out the other necessary boxes needed to make it a legal contract.