Traditional marketing channels are crowded and can be quite expensive to grow and scale a business. Sujan has taken a different route to growing his businesses as well as helping his clients like Salesforce, Mint, Intuit and other Fortune 500 companies. Sujan will share 10 obscure tactics he used to 10x 3 SaaS companies, including everything from using NPS hacks & Slack for word of mouth to increasing conversion rates using live chat & survey based retargeting. June 22 & 23, 2016 at http://tractionconf.io.

1. 10 OFFBEAT TACTICS TO
10X GROWTH

2. ➔ 15,000+ Customers using social adver7sing, inbound
marke7ng, word of mouth & customer delight
➔ 5000+ Customers using inbound marke7ng,
community, word of mouth & educa6on/training
➔ 1,000+ Customers using community, word of mouth
& influencer marke7ng
➔ 10,000 Users using word of mouth, community &
influencer marke7ng
IN THE LAST 2 YEARS I’VE HELPED:

6. A TYPICAL FUNNEL

7. Kung Fu
WHAT IF YOU LEVERAGED YOUR
CUSTOMERS FOR GROWTH?

8. I’M GOING TO TEACH YOU KUNG FU

9. #1 NPS SUVERY YOUR
CUSTOMERS
Leverage promoters for reviews,
social shares, & tes7monials
Recommended Tools:
• Wootric.com
• Promoter.io
• Sa7smeter.com
• Asknice.ly

10. ASKNICE.LY’S NPS TESTIMONIALS

11. #2 THANK YOUR CUSTOMERS
Add live chat on pricing page, during checkout process & timed based

12. #3 THANK YOUR CUSTOMERS IN REAL
LIFE
17% of wheniwork.com’s thank you cards are shared on Facebook or TwiMer

13. #3 CREATE A COMMUNITY AROUND
YOUR CUSTOMERS

14. #4 SHARE EVERYTHING YOU KNOW
WITH YOUR COMMUNITY

15. #5 BUILD REAL RELATIONSHIPS WITH
YOUR COMMUNITY

16. #6 LET YOUR CUSTOMERS WRITE
YOUR COPY
Survey users using Qualaroo asking a simple question, “Describe our product/service in one
sentence?” Then use the answers as headline copy

17. #7 ASK YOUR CUSTOMERS TO SPREAD
THE WORD
Tested using Intercom message
Applied winner to the main dashboard

18. #8 CREATE RESOURCES, EBOOKS,
TOOLS FOR YOUR CUSTOMERS

19. USE MARKETIZATOR.COM TO SURVEY
AND SEGMENT YOUR CUSTOMERS

20. #9 EDUCATE YOUR CUSTOMERS

21. #10 SWAG YOUR CUSTOMER
Full story: http://sujanpatel.com/marketing/how-giving-away-t-shirts-made-me-over-500k-in-revenue/

23. SujanPatel.com
@SujanPatel
Snapat.me