Introducing .CO Domains

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Introducing .CO Domains.
.CO is the new domain extension that offers you a truly global, recognisable and credible option in branding your online presence.

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Introducing .CO Domains

  1. 1. Introducing  .co  Domains  
  2. 2. What  is  .CO?         .CO  is  the  new  domain  extension  that  offers  you  a  truly  global,   recognisable  and  credible  op?on  in  branding  your  online  presence.     This  is  the  first  ?me  that  this  domain  extension  will  be  available   on  a  global  scale.  We’re  an?cipa?ng  a  huge  demand  for  this   extension.  
  3. 3. What’s  the  value  of  .CO?   •  Global,  recognisable  &  credible   •  Opportunity  to  create  a  worldwide  footprint   •  A  great  compliment  for  exis?ng  global  GTLD’s  (.com)   •  Broad  opportunity  –  not  specific  to  one  purpose,  it  is  applicable  to   companies,  individuals,  organisa?ons,  chari?es,  etc.   •  Meaningful  and  memorable  for  the  end  user   •  Appeals  to  today’s  socially  networked  individuals  and  entrepreneurs   •  The  Next  Era  of  Domains  -­‐  .co  is  the  an?cipated  domain  extension   of  the  great  enterprises  of  tomorrow.  
  4. 4. What  does  .CO  mean?         .CO  provides  credibility  and  end-­‐user  recogni?on  in  its   associated  meanings   •  Company   •  Community   •  Communica?on   •  Commerce   •  Collabora?on  
  5. 5. Isn’t  .CO  a  Colombian  Domain       Yes  –  Colombia  have  now  opened  the  .CO  opportunity  for  global   domains.   So  now…   •  Second  level  domains  (mycompany.co)  will  now  be  made  available   for  anyone  in  the  world  to  register  a  global  .co  domain  name   •  Third  level  domains  (mycompany.com.co)  will  s?ll  be  used  as  a   Colombian  ccTLD  and  used  for  locally  based  businesses  in   Colombia.    
  6. 6. Availability     As  this  is  the  first  ?me  this  new  global  domain  has  become   available,  the  industry  is  an?cipa?ng  a  high  demand.     To  manage  this  demand,  there  are  3  stages  of  availability.  
  7. 7. Key  Dates         1.  Global  Sunrise:  26  April  –  10  June         2.  Landrush:  21  June  –  13  July         3.  General  Availability:  20  July  
  8. 8. Global  Sunrise         When:  26th  April  –  10th  June  2010     Who:  Businesses  that  have  registered  trademarks  (outside  of   Colombia)     Why:  To  secure  the  new  .co  domain  for  registered  trademarks   for  further  brand  protec?on.  
  9. 9. Sunrise  Process   1.  Pre-­‐Valida?on  (op?onal)   To  ensure  your  registered  trademark  qualifies  for  submission.   2.  Submission  of  your  applica?on     A  submission  fee  applies   3.     Valida?on  of  applica?on     Your  applica?on  is  assessed  based  on  a  valid  trademark  criteria  go  through  to  the  auc?on  stage   4.  Auc?on      If  there  is  compe??on  for  your  domain  name,  all  applicants  will  go  through  to  an  online  auc?on.      All  applicants  will  be  no?fied  5  days  in  advance.   5.     Award     If  successful,  your  domain  name  will  be  awarded  and  granted  a  1  year  registra?on.  
  10. 10. Landrush       When:     21  June  –  13  July     Who:    Open  to  all     Why:  Anyone  that  would  like  to  secure  their  brand  name  with   a  .co  domain  ahead  of  general  availability.  Designed  for  those   wan?ng  to  secure  a  premium  domain.    
  11. 11. General  Availability         When:  20  July     Who:  Open  to  all     Why:  Opportunity  for  anyone  to  secure  a  .co  domain  
  12. 12. Next  Steps       To  submit  an  applica?on  for  the  Global  Sunrise  phase,  please   complete  our  .co  domain  applica?on  form  online.     If  you  have  any  ques?ons  about  the  .co  applica?on  and   registra?on  process,  please  contact  us  on  1300  665  491  

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