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Smart Archives
The Brave New Semantic World
Presentation at the Workshop
“The Scent of Information”


February 13-14, 2009
Art University / Audimax
Kollegiumgasse 2, 4010 Linz

Georg Güntner
Salzburg Research Forschungsgesellschaft m.b.H.
Jakob Haringer Straße 5/3 | 5020 Salzburg, Austria   Credits to: Iron Maiden (2000)
T +43.662.2288-DW | F +43.662.2288-222
georg.guentner@salzburgresearch.at
www.salzburgresearch.at
Structure

|     Basic ideas about “Smart Archives” and the role of semantics
|     Case study: Smart Content Factory
|     Case study: Smart Media Archive
|     Case study: Live Staging of Media Events (LIVE)
|     Case study: Single Point of Access Semantic Media Repository
      Framework (SAMY)
|     Conclusions




17.03.2009            © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   2
Abstract

|     In his talk Georg Güntner will summarize personal experiences with
      knowledge-based approaches in rich media archives and collections. The
      presentation will be based on three recent research projects which are in
      different states of realization: “Smart Media Archives” developed a
      semantically-enhanced index for ORF’s (the Austrian Broadcasting
      Corporation) media archive. “LIVE Staging of Media Events” showed ways to
      combine external knowledge spaces with media clips in real-time. Finally,
      “SAMY” a project conducted in co-operation with LBI Linz and basis wien (a
      documentation centre for contemporary art) aims at the creation of a single
      point of access semantic media repository framework for cultural collections
      and archives.
|     Georg Güntner is head of the application area “Digital Media” at Salzburg
      Research and in this function also leads Salzburg NewMediaLab, a centre of
      excellence for applied research, combining approaches from multimedia
      content management, semantic technologies and social software to create
      new content structures and behavior, also denoted as “smart content”.



17.03.2009               © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   3
Context - Salzburg Research

|     Founded in 1996, Salzburg Research
      (SRFG) is the regional non-profit research
      organisation of the State of Salzburg
|     Salzburg Research is located at Techno-Z Salzburg
      which focuses on Information and Communication
      Technologies (ICT)
|     SRFG employs about 70 people,
      its turnover is 5,1 Mio. Euro (2008)
|     Thematic areas (ICT with a focus on new media)
             Knowledge and media management
        |
             Intelligent mobility
        |
             Educational innovation & Web technologies
        |
             IT-security and QoS-networks
        |
             eTourism and eInnovation
        |
             eCulture
        |
|     ICT is applied to application areas relevant to the
      region of Salzburg (culture, tourism, new media,
      learning)
|     The core activities include applied research,
      coordination and networking, know-how transfer and
                                                                                                  www.salzburgresearch.at
      market development




17.03.2009                         © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                   4
Context - Salzburg NewMediaLab

|     Salzburg NewMediaLab (SNML) is the
      Austrian Centre of Excellence in the area of
      digital content engineering (type of research:
      application oriented; 2003-2009)
             Multimedia content management
        |
             Semantic technologies
        |
             Social software
        |
             Knowledge technologies
        |
|     Based on public-private partnership; funding
      partners: Austrian Ministry for Economic
      Affairs, State of Salzburg
|     Cooperative research projects including 6
                                                                                             www.newmedialab.at
      industrial partners and 5 research
      organisations
|     Co-ordinator and legal representative of
      SNML: Salzburg Research




17.03.2009                    © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                    5
Economic Drivers for “Smart Archives”

|     The markets:
             Corporate, community based & personal audiovisual collections
        |
             (archives, libraries): spanning from YouTube to the Austrian National
             Library
             Media producers: broadcasters, film and games industry
        |
             Learning applications, industrial applications
        |
             „Embedded publishers“, “Embedded archives”
        |
             Media analysts
        |
|     The „prosumer crisis“ as a driving factor:
             Consumers become producers
        |
             Content production gets easier: The amount of manageable assets
        |
             explodes.
             Professional content production is expensive: re-use is mandatory
        |
             Solutions of the prosumer crisis depend heavily on improvements of
        |
             the search and retrieval process


Bridge the semantic gap! Be visionary!

17.03.2009                    © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   6
Vision – „Smart Content Factory“




17.03.2009      © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   7
The Ingedients of Smart Archives

|     Content –
      The “archive”
|     Domain model
      (internal and
      increasingly
      external sources)



|     Intelligent
      content model
      (smart content)                                  User

|     Applications to
      manage,                         Information             Conceptua-
                           Topic
      browse and                         Object                lisation



      visualize
                                        Content
      archival content

17.03.2009                © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   8
Domain Ontologies – an Example
                 Musical Terminology                                                            Musical forms
                 (e.g. synonyms, classification)                                                (z.B. musical genres and
                                                                                                forms)




                                                                                                        Musical facts
                                                                                                        (Instances: e.g. works,
                                                                                                        composers, titles)


Geographic names
(places, regions, districts,
countries, areas)

    17.03.2009                       © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                       9
Themen:
Linked Open Data (oder “Web of Data”)




                                                                         by http://esw.w3.org/topic/SweoIG/
                                                                             TaskForces/CommunityProjects/
                                                                                           LinkingOpenData




17.03.2009        © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                        10
Smart Content

|     Definition:
       | The term denotes a concept for new type of digital content developed in
          the course of a strategic study for the European Commission (EP2010).
          Smart Content is designed to close the gap between the increasing ease
          of media creation and the requirement of personalized, context-driven
          content delivery and consumption.
       | The concept is based on “intelligent content models” combining content
          and knowledge by means of domain knowledge models and offering a set
          of facets to access not only content and metadata, but also describing its
          “behavior”.
       | http://ep2010.salzburgresearch.at/




17.03.2009               © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   11
Themen
Spivak’s “Future Web”




                                                                                   © Nova Spivak




17.03.2009      © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).
Case Study: Smart Content Factory

|     Vision:
             Development of a prototype of
        |
             a knowledge-based
             audiovisual archive and
             navigation system for TV,
             radio and online broadcasts
             Increasing the utilization of
        |
             audiovisual content
             repositories
|     Duration: 10/2003 - 09/2006
|     Volume: 735.000 €
|     Efforts: 80 PM
|     Partners:
             ORF
        |
             X-Art ProDivision
        |
             Joanneum Research
        |
             Salzburg Research (co-
        |
             ordinator)

http://scf.salzburgresearch.at/

17.03.2009                   © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   13
Navigation Principles in the Smart Content Factory

    SCF Results – Views




    17.03.2009       © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   14
Video Summary View




                                                                                        Developed by Joanneum
                                                                                        Research (ActiveX-
                                                                                        technology)
                                                                                        Alternative view available
                                                                                        developed by Salzburg
                                                                                        Research (Javascipt-
                                                                                        technology)




   17.03.2009        © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                                15
Case Study: Smart Media Archive

|     Vision:
             Management of corporate
        |
             media archives
             Opening archives for user
        |
             generated content (e.g. tell a
             story about an image)
             Meaningful relations between
        |
             archival content and user
             generated content
             Intelligent search and
        |
             navigation
|     Duration: 01/2006 - 12/2009
|     Partners:
             mediamid digital services
        |
             Salzburg Research (co-
        |
             ordinator)




17.03.2009                    © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   16
Article

                                                                                     Annotations and
                                                                                     meta information


                                                                                              Rating



                           A „story“: UGC (Wiki-like style)
Thesaurus
(topics)




  Case study: Smart Media Archive
                                                                       Related articles
            17.03.2009     © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).             17
Production support in the area
of interactive multistream TV shows
(a challenge for ipTV – www.ist-live.org)




17.03.2009             © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   18
Intelligent Media Framework - Modelling the Staging Domain

                                                 |     Automatic annotators
                                                           |       Human annotators
                                                                   |       Editor
                                                                            |        Video
                                                                                     conductor
                                Event
                                                                                |      Consumer
                                  Intelligent
                                                               User
                                   Content
               Content
                                    Model
                                                                            |        Content
                                               Staging
                                                                                     formats
                                                                       |            Stream profiles
                                                               |           Stream interrelation
                                                       |       Audience profile
Production
 Archive


 17.03.2009      © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                     19
Production Environment: IMF Message Console




17.03.2009     © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   20
Case Study: SAMY

Single Point of Access Semantic Media Repository Framework
| Objectives
             Design, implementation and evaluation of a framework for (media) art
        |
             archives based upon
              |   an asset management system, and und
              |   the management of ontology-based semantic metadata in an RDF triple store
             Access to these metadata via a „Single Point of Access“
        |
|     Duration: 07/2003(*) - 12/2009
        (*) The project has been conducted
            by LBI earlier

|     Partners:
             LBI Medien.Kunst.Forschung.
        |
             Basis Wien
        |
             Salzburg Research (co-ordinator)
        |




17.03.2009                    © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   21
SAMY: Domain Model and Architecture

|     The SAMY ontology
      comprises the following
      main concepts (domain
      model), e.g.
             Asset
        |
             Team
        |
             Community
        |
             Material
        |
             Person
        |
             Award
        |
             Role
        |
             Event
        |
             Work-Project
        |
             Version
        |
                                                                               SAMY - architectural layers

17.03.2009                  © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                 22
Conclusions: A “Recipe” for Smart Archives

|     Use existing content (URIs)
|     Define the scope of your application
|     Define an appropriate content model
             Is the content invariant to the semantic approach? Must the
        |
             structures change?
|     Integrate existing information sources
             Production metadata (speakers, editing), archival data,
        |
             playout systems, EPGs
             Consider creating links to other sources
        |
|     Test metadata extraction tools
|     Consider metadata annotation
             Is social tagging an alternative?
        |
|     Define an appropriate domain knowledge model
             Scope, expressiveness, acceptance
        |
|     Implement the semantic indexing process
|     Integrate the system in the production / archiving
      workflow




17.03.2009                     © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).   23
Modelling the Domain (Three Dimensions)


                         Model
    Which parts of
                         Scope
    semantics are
    modelled?
    How is the
    perspective of the
    ontology onto the
    knowledge of the
    users?


                                                        Level of
                                                     Expressiveness
                                                           What kind of semantics is used?
  Model
                                                           What kind of semantics are required to
Acceptance
                                                           fulfil requirements?
 What are the user communities using the
 ontology?
 Which communities accept the ontology?                                        © DynamOnt
                                                                               Austrian research project
                                                                               FIT-IT Semantic Systems Programm
                                                                               (2005 – 2007)



   17.03.2009                    © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).
Kontakt

|     Information
             www.salzburgresearch.at
        |
             www.newmedialab.at
        |
             www.ist-live.org
        |
             www.importnet-project.org
        |
             ikewiki.salzburgresearch.at
        |
             www.kiwi-project.eu
        |
             scf.salzburgresearch.at
        |

|     Kontakt
                                                                                                 Salzburg Research
             Güntner Georg
        |                                                                                Jakob Haringer Straße 5/III
             T: +43.662.2288.400, M: +43.664.2807149
                                                                                                   A-5020 Salzburg
             georg.guentner@salzburgresearch.at
                                                                                                 Austria/Österreich
                                                                                            Fax: +43.662.2288.222




17.03.2009                         © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).                    25

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Smart Archives - the Brave New Semantic World

  • 1. Smart Archives The Brave New Semantic World Presentation at the Workshop “The Scent of Information” February 13-14, 2009 Art University / Audimax Kollegiumgasse 2, 4010 Linz Georg Güntner Salzburg Research Forschungsgesellschaft m.b.H. Jakob Haringer Straße 5/3 | 5020 Salzburg, Austria Credits to: Iron Maiden (2000) T +43.662.2288-DW | F +43.662.2288-222 georg.guentner@salzburgresearch.at www.salzburgresearch.at
  • 2. Structure | Basic ideas about “Smart Archives” and the role of semantics | Case study: Smart Content Factory | Case study: Smart Media Archive | Case study: Live Staging of Media Events (LIVE) | Case study: Single Point of Access Semantic Media Repository Framework (SAMY) | Conclusions 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 2
  • 3. Abstract | In his talk Georg Güntner will summarize personal experiences with knowledge-based approaches in rich media archives and collections. The presentation will be based on three recent research projects which are in different states of realization: “Smart Media Archives” developed a semantically-enhanced index for ORF’s (the Austrian Broadcasting Corporation) media archive. “LIVE Staging of Media Events” showed ways to combine external knowledge spaces with media clips in real-time. Finally, “SAMY” a project conducted in co-operation with LBI Linz and basis wien (a documentation centre for contemporary art) aims at the creation of a single point of access semantic media repository framework for cultural collections and archives. | Georg Güntner is head of the application area “Digital Media” at Salzburg Research and in this function also leads Salzburg NewMediaLab, a centre of excellence for applied research, combining approaches from multimedia content management, semantic technologies and social software to create new content structures and behavior, also denoted as “smart content”. 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 3
  • 4. Context - Salzburg Research | Founded in 1996, Salzburg Research (SRFG) is the regional non-profit research organisation of the State of Salzburg | Salzburg Research is located at Techno-Z Salzburg which focuses on Information and Communication Technologies (ICT) | SRFG employs about 70 people, its turnover is 5,1 Mio. Euro (2008) | Thematic areas (ICT with a focus on new media) Knowledge and media management | Intelligent mobility | Educational innovation & Web technologies | IT-security and QoS-networks | eTourism and eInnovation | eCulture | | ICT is applied to application areas relevant to the region of Salzburg (culture, tourism, new media, learning) | The core activities include applied research, coordination and networking, know-how transfer and www.salzburgresearch.at market development 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 4
  • 5. Context - Salzburg NewMediaLab | Salzburg NewMediaLab (SNML) is the Austrian Centre of Excellence in the area of digital content engineering (type of research: application oriented; 2003-2009) Multimedia content management | Semantic technologies | Social software | Knowledge technologies | | Based on public-private partnership; funding partners: Austrian Ministry for Economic Affairs, State of Salzburg | Cooperative research projects including 6 www.newmedialab.at industrial partners and 5 research organisations | Co-ordinator and legal representative of SNML: Salzburg Research 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 5
  • 6. Economic Drivers for “Smart Archives” | The markets: Corporate, community based & personal audiovisual collections | (archives, libraries): spanning from YouTube to the Austrian National Library Media producers: broadcasters, film and games industry | Learning applications, industrial applications | „Embedded publishers“, “Embedded archives” | Media analysts | | The „prosumer crisis“ as a driving factor: Consumers become producers | Content production gets easier: The amount of manageable assets | explodes. Professional content production is expensive: re-use is mandatory | Solutions of the prosumer crisis depend heavily on improvements of | the search and retrieval process Bridge the semantic gap! Be visionary! 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 6
  • 7. Vision – „Smart Content Factory“ 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 7
  • 8. The Ingedients of Smart Archives | Content – The “archive” | Domain model (internal and increasingly external sources) | Intelligent content model (smart content) User | Applications to manage, Information Conceptua- Topic browse and Object lisation visualize Content archival content 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 8
  • 9. Domain Ontologies – an Example Musical Terminology Musical forms (e.g. synonyms, classification) (z.B. musical genres and forms) Musical facts (Instances: e.g. works, composers, titles) Geographic names (places, regions, districts, countries, areas) 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 9
  • 10. Themen: Linked Open Data (oder “Web of Data”) by http://esw.w3.org/topic/SweoIG/ TaskForces/CommunityProjects/ LinkingOpenData 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 10
  • 11. Smart Content | Definition: | The term denotes a concept for new type of digital content developed in the course of a strategic study for the European Commission (EP2010). Smart Content is designed to close the gap between the increasing ease of media creation and the requirement of personalized, context-driven content delivery and consumption. | The concept is based on “intelligent content models” combining content and knowledge by means of domain knowledge models and offering a set of facets to access not only content and metadata, but also describing its “behavior”. | http://ep2010.salzburgresearch.at/ 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 11
  • 12. Themen Spivak’s “Future Web” © Nova Spivak 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).
  • 13. Case Study: Smart Content Factory | Vision: Development of a prototype of | a knowledge-based audiovisual archive and navigation system for TV, radio and online broadcasts Increasing the utilization of | audiovisual content repositories | Duration: 10/2003 - 09/2006 | Volume: 735.000 € | Efforts: 80 PM | Partners: ORF | X-Art ProDivision | Joanneum Research | Salzburg Research (co- | ordinator) http://scf.salzburgresearch.at/ 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 13
  • 14. Navigation Principles in the Smart Content Factory SCF Results – Views 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 14
  • 15. Video Summary View Developed by Joanneum Research (ActiveX- technology) Alternative view available developed by Salzburg Research (Javascipt- technology) 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 15
  • 16. Case Study: Smart Media Archive | Vision: Management of corporate | media archives Opening archives for user | generated content (e.g. tell a story about an image) Meaningful relations between | archival content and user generated content Intelligent search and | navigation | Duration: 01/2006 - 12/2009 | Partners: mediamid digital services | Salzburg Research (co- | ordinator) 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 16
  • 17. Article Annotations and meta information Rating A „story“: UGC (Wiki-like style) Thesaurus (topics) Case study: Smart Media Archive Related articles 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 17
  • 18. Production support in the area of interactive multistream TV shows (a challenge for ipTV – www.ist-live.org) 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 18
  • 19. Intelligent Media Framework - Modelling the Staging Domain | Automatic annotators | Human annotators | Editor | Video conductor Event | Consumer Intelligent User Content Content Model | Content Staging formats | Stream profiles | Stream interrelation | Audience profile Production Archive 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 19
  • 20. Production Environment: IMF Message Console 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 20
  • 21. Case Study: SAMY Single Point of Access Semantic Media Repository Framework | Objectives Design, implementation and evaluation of a framework for (media) art | archives based upon | an asset management system, and und | the management of ontology-based semantic metadata in an RDF triple store Access to these metadata via a „Single Point of Access“ | | Duration: 07/2003(*) - 12/2009 (*) The project has been conducted by LBI earlier | Partners: LBI Medien.Kunst.Forschung. | Basis Wien | Salzburg Research (co-ordinator) | 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 21
  • 22. SAMY: Domain Model and Architecture | The SAMY ontology comprises the following main concepts (domain model), e.g. Asset | Team | Community | Material | Person | Award | Role | Event | Work-Project | Version | SAMY - architectural layers 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 22
  • 23. Conclusions: A “Recipe” for Smart Archives | Use existing content (URIs) | Define the scope of your application | Define an appropriate content model Is the content invariant to the semantic approach? Must the | structures change? | Integrate existing information sources Production metadata (speakers, editing), archival data, | playout systems, EPGs Consider creating links to other sources | | Test metadata extraction tools | Consider metadata annotation Is social tagging an alternative? | | Define an appropriate domain knowledge model Scope, expressiveness, acceptance | | Implement the semantic indexing process | Integrate the system in the production / archiving workflow 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 23
  • 24. Modelling the Domain (Three Dimensions) Model Which parts of Scope semantics are modelled? How is the perspective of the ontology onto the knowledge of the users? Level of Expressiveness What kind of semantics is used? Model What kind of semantics are required to Acceptance fulfil requirements? What are the user communities using the ontology? Which communities accept the ontology? © DynamOnt Austrian research project FIT-IT Semantic Systems Programm (2005 – 2007) 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner).
  • 25. Kontakt | Information www.salzburgresearch.at | www.newmedialab.at | www.ist-live.org | www.importnet-project.org | ikewiki.salzburgresearch.at | www.kiwi-project.eu | scf.salzburgresearch.at | | Kontakt Salzburg Research Güntner Georg | Jakob Haringer Straße 5/III T: +43.662.2288.400, M: +43.664.2807149 A-5020 Salzburg georg.guentner@salzburgresearch.at Austria/Österreich Fax: +43.662.2288.222 17.03.2009 © Salzburg Research Forschungsgesellschaft 2009 (Georg Güntner). 25