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A Growth Hacker's Guide to Traction

Understanding how to leverage the Bullseye Methodology into Startup traction!

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A Growth Hacker's Guide to Traction

  1. 1. Bullseye Methodology § A Framework designed to identify new marketing channelsand opportunities § Made popular in the book Traction Example
  2. 2. Brainstorm 19 Channels 1 Rank 2 Prioritize 3 Test 4 Focus 5
  3. 3. PUBLIC RELATION S VIRAL MARKETIN G UNCONVENTI ONAL PR E-MAIL MARKETIN G SEM SOCIAL & DISPLAY ADS OFFLINE ADS SEO CONTENT MARKETIN G ENGINEERING AS MARKETING TARGET MARKET BLOGS BUSINESS DEVELOPME NT SALES AFFILIATE PROGRAM S EXISTING PLATFOR MS TRADE SHOWS OFFLINE EVENTS SPEAKING ENGAGEM ENT COMMUNIT Y BUILDING
  4. 4. @jeff_goldenberg Blog: http://www.JeffGoldenberg.net Company: http://www.Borrowell.com FIND MEHERE Presentation designed by:

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