Power Of Really Simple Syndication


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Toputop.com is a leading internet marketing company in India offering professional SEO services or search engine optimization services. http://www.toputop.com

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Power Of Really Simple Syndication

  1. 1. www.toputop.com Power of Really Simple Syndication
  2. 2. <ul><li>RSS : Really Simple Syndication or Rich Site Summary. </li></ul><ul><li>An RSS feed is an XML format for distributing news headlines or titles on the Web. It is quite similar like HTML.RSS Feeds are simply called as “a list of items”. It is also called as “RSS”, Atom, XML, “feed” </li></ul>Power of Really Simple Syndication www.toputop.com
  3. 3. <ul><li>RSS Feed Aggregator tools : </li></ul><ul><li>Web-based : Bloglines www.bloglines.com </li></ul><ul><li>PC (offline) : Sharp Reader www.sharpreader.net </li></ul><ul><li>Mac (offline) : Pears </li></ul>Magic of RSS Feeds www.toputop.com
  4. 4. <ul><li>RSS Feed Aggregator tools : </li></ul><ul><li>Technorati : www.technorati.com </li></ul><ul><li>Benefits to RSS : </li></ul><ul><li>Users can subscribe to their interested feeds. </li></ul><ul><li>Standard for syndicating content through web </li></ul><ul><li>Best stream of fresh web content </li></ul><ul><li>Users can review the content quickly in short span of time. </li></ul><ul><li>Through RSS feeds traffic to the website can be increased. </li></ul><ul><li>RSS feeds can be read by </li></ul><ul><li>Desktop Feed Readers </li></ul><ul><li>Web Based Readers </li></ul>RSS Feed Search Tools : www.toputop.com
  5. 5. <ul><li>www.newzcrawler.com </li></ul><ul><li>www.newsgator.com </li></ul><ul><li>www.jetbrains.com </li></ul><ul><li>www.google.com/reader </li></ul>Some of the Top RSS Feed Readers www.toputop.com www.bloglines.com www.awasu.com www.stardock.com www.sharpreader.net RSS feeds can be used in <ul><li>Blogs </li></ul><ul><li>Newsletters </li></ul><ul><li>Weather Buzz </li></ul><ul><li>Press Releases </li></ul><ul><li>Specials Discounts / Offers </li></ul><ul><li>Calendars </li></ul>
  6. 6. <ul><li>A small window to the open WORLD. </li></ul><ul><li>An auto updatability minimal information from own blog will give maximum update information. </li></ul><ul><li>Origin of original information and updatability blogs instantaneous with active link. </li></ul>Really Simple Syndication ~ RSS ~ Really Simple Supremacy www.toputop.com
  7. 7. <ul><li>RSS syndication work - want others interested in that topic to know about it </li></ul><ul><li>RSS as introduced by Netscape in 1999 then later abandoned in 2001 stood for “Rich Site Summary.” Another version of RSS pioneered by UserLand Software stands for “Really Simple Syndication.” In yet another version, RSS stands for “RDF Site Summary.” </li></ul>Power of RSS - Really Simple Syndication www.toputop.com Different names and indeed different “flavors” or versions of RSS.
  8. 8. <ul><li>At the head of an RSS file are “items.” No matter what version of RSS you settle on, your file will have to include at least one item. Items are generally web pages that you’d like others to link to. For example, let’s say you just created a web page reviewing a new cell phone that’s being released. Information about that page would form an item. </li></ul><ul><li>To enter your item into the RSS file, you’ll need three bits of information : </li></ul><ul><li>Title </li></ul><ul><li>Description </li></ul><ul><li>Link </li></ul><ul><li>Now our RSS file is done, but did we do it right? To find out, we need to validate it. </li></ul><ul><li>Use the aptly named Feed Validator service. </li></ul>The RSS File www.toputop.com
  9. 9. <ul><li>First, we need to add a tag at the very top of the file saying that this is written according to the XML 1.0 specifications. Right under this, we also have to say what RSS version we are using. </li></ul><ul><li>Finally, after the RSS tag, we need to add an opening “channel” tag. That gives us this at the top of the file : </li></ul><ul><li>Specification and format of RSS XML </li></ul><ul><li><?xml version=”1.0″?> </li></ul><ul><li><rss version=”2.0″> </li></ul><ul><li><channel> </li></ul><ul><li><item> tag specification </li></ul><ul><li><item> </li></ul><ul><li><title>toputop</title> </li></ul><ul><li><description>Search Engine Optimization</description> </li></ul><ul><li><link>http://toputop.com/blog</link> </li></ul><ul><li></item> </li></ul><ul><li>At the bottom of the file, after all the items we want to syndicate, we have to insert a closing channel and RSS tag, in that order. Those look like this: </li></ul><ul><li></channel> </li></ul><ul><li></rss> </li></ul>How to prepare this XML www.toputop.com
  10. 10. www.toputop.com Power of Really Simple Syndication