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Collaborative Research Methods

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Describing a process leveraging Pinboard, Delicious, Google, Twitter and Evernote to discover items of interest. This deck includes one #toptip and hat tips to the For Immediate Release community.

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Collaborative Research Methods

  1. 1. @topgold #LITcrm #webtech Photo snapped during Limerick Open Coffee. Collaborative Research
  2. 2. I’M BERNIE GOLDBACH @TOPGOLD IN THE LIMERICK INSTITUTE OF TECHNOLOGY @topgold #LITcmr #webech
  3. 3. I LIKE FONTS OF INFORMATION. THEY EARN THEIR TRUST. @topgold #LITcrm #webtech
  4. 4. This presentation suggests a business process where “collaboration through the wisdom of the crowd” sits front-and-centre. The basics: -- Cultivate natural language search terms and phrases. -- Refine your lexicon. -- Listen to influencers and trust agents. -- List your listening posts. -- Save business-related information. -- Double-enter best information into Evernote. @topgold #LITcrm #webtech
  5. 5. ESSENTIAL FACILITIES -- Pinboard.in search -- Delicious.com search -- Search.Twitter.com -- Twitter Lists -- Wordle.net -- Evernote.com -- Images.Google.com These sites provide easy functionality when distilling wisdom from crowds. @topgold #LITcrm #webtech
  6. 6. NATURAL LANGUAGE PROCESSING NLP: A CRITICAL WEB TECHNOLOGY @topgold #LITcrm #webtech Image from Profundis.com
  7. 7. PINBOARD.IN A PAID SERVICE SHOWING “CRM” @topgold #LITcrm #webtech
  8. 8. PINBOARD.IN LOOKING AT “CUSTOMER” @topgold #LITcrm #webtech
  9. 9. PINBOARD.IN LOOKING AT “WEBTECH” @topgold #LITcrm #webtech
  10. 10. PINBOARD.IN SEARCHING FOR “CRM” @topgold #LITcrm
  11. 11. DELICIOUS.COM SEARCHING FOR “CUSTOMER” @topgold #LITcrm #webtech
  12. 12. DELICIOUS.COM SEARCHING FOR “WEBTECH” @topgold #LITcrm #webtech
  13. 13. USING GOOGLE IMAGE SEARCH. A quick flick through results often shows interesting ideas. @topgold #LITcrm #webtech
  14. 14. IMAGE SEARCH SUGGESTS BADGES AND LOGOS. Discovered when searching for “customer”. @topgold #LITcrm #webtech
  15. 15. SEARCHING GOOGLE IMAGES SEARCHING FOR “CUSTOMER” SHOWS SURVEYS @topgold #LITcrm #webtech
  16. 16. SEARCHING TWITTER SEARCHING FOR “CRM” @topgold #LITcrm #webtech
  17. 17. SEARCHING TWITTER PHOTOS FOR “CRM” @topgold #LITcrm #webtech
  18. 18. SEARCHING TWITTER PHOTOS FOR “CUSTOMER” @topgold #LITcrm #webtech
  19. 19. SEARCHING TWITTER SEEKING “CUSTOMER” VIA A NON-TWITTER VIEW @topgold #LITcrm #webtech
  20. 20. SEARCHING EVERNOTE SAVE YOUR BEST STUFF IN EVERNOTE. @topgold #LITcrm #webtech
  21. 21. WORDLE @topgold #LITcrm #webtech Make word clouds and tag clouds for free.
  22. 22. WORDLE LOOKING AT A DATA ANALYTICS SERVICE @topgold #LITcrm #webtech
  23. 23. WORDLE LOOKING AT A DATA ANALYTICS CONFERENCE @topgold #LITcrm #webtech
  24. 24. USEFUL APPS LOOKING AT A DATA ANALYTICS CONFERENCE @topgold #LITcrm #webtech
  25. 25. TAKEAWAY #TOPTIP PRUNE YOUR STASH @topgold #LITcrm #webtech
  26. 26. HELPFUL OASES -- LinkedIn Group “Marketing Over Coffee” for power user tips. -- Moodle for module info. -- Listen to @Boagworld and learn web insights. -- Share in the For Immediate Release Google Plus Community and meet pros. Portions of this slide deck evolved from material shared in varions online communities. @topgold #LITcrm
  27. 27. PRIMARY WORKFLOW • Google Docs • Search Pinboard + Delicious • Search Twitter • Google Image Search • Save to Evernote • Annotated List @topgold #LITcrm #webtech
  28. 28. LET’S CONNECT AND SHARE. @topgold #LITcrm #webtech Bernie.Goldbach AT LIT.ie bit.ly/mw-document03 InsideView.ie @topgold

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