HCSM: Preferences
in
Internet and Social Media to find health-
related information and for communication
in Healthcare: Pr...
Online search for
information
My Sister
My Mom
My Grandma
In case of a health problem:
Online search for
diagnosis
Visit GP
Some facts about healthcare in NL:
1 Increasingly featured by the use of Web 2.0 / eHealth
[Hawn, 2009, Belt, 2011]
3 Attr...
Preferences regarding the use of Internet
and Social Media?
* Cross-sectional survey with 17 questions
* Disseminated via ...
Preferences regarding the use of Internet
and Social Media?
* Cross-sectional survey with 17 questions
* Disseminated via ...
Example
Young males 40% ‘Yes’
Old males 60% ‘Yes’
Young males = 0.3 of population
Old males = 0.7 of population
Sample
Dut...
Results
679 people filled out survey, 635cases included
Internet
GP/Specialist
Family/friends
Pat information leaflets, boo...
Results
Self
GP/Specialist
Internet (general)
Friends/Family
Social media e.g. Facebook
0 2 4 6 8 10
Perceived reliability...
Results
*OneWay ANOVA - contrast test
0
25
50
75
100
Diagnosis
Women Men
Searching for a diagnosis (%):
P=0.0001
Results
*OneWay ANOVA - contrast test
0
25
50
75
100
side-effects
< 35 > 34
Searching for side-effects (%):
P=0.009
Results
*OneWay ANOVA - contrast test
0
25
50
75
100
symptoms
< 35 > 34
Searching for symptoms (%):
P=0.008
Results
25.4%
% of Dutch people that prefer to communicate with
professional via Social Media:
Results
% of Dutch people that prefer to communicate with
professional via a webcam:
21.2%
Conclusion
•Internet is the main source of Health-related information for
Dutch people
•1/4 and 1/5 would like to communic...
Finally
http://www.jmir.org/article/view/jmir_v15i10e220/1
Paper published in JMIR:
Medicine 2.0, 2013, London
Thank You!
@tomvandebelt
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Medicine 2.0 London 2013 - Internet and Social Media For Health-Related Information and Communication in Health Care: Preferences of the Dutch General Population

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Health care is increasingly featured by the use of Web 2.0 communication and collaborative technologies that are reshaping the way patients and professionals interact. One in 4 persons wants to communicate with their physician via social media channels and it is expected that this number will further increase. Health care providers should explore new ways of communicating online and should facilitate ways for patients to connect with them.

Medicine 2.0 London 2013 - Internet and Social Media For Health-Related Information and Communication in Health Care: Preferences of the Dutch General Population

  1. 1. HCSM: Preferences in Internet and Social Media to find health- related information and for communication in Healthcare: Preferences of the Dutch General Population. Tom van de Belt Medicine 2.0, 2013, London
  2. 2. Online search for information My Sister My Mom My Grandma In case of a health problem: Online search for diagnosis Visit GP
  3. 3. Some facts about healthcare in NL: 1 Increasingly featured by the use of Web 2.0 / eHealth [Hawn, 2009, Belt, 2011] 3 Attrition rates are often high [Chiu 2010; Eysenbach 2005; Murray 2011]. 2 Implementation of Web 2.0 / eHealth often difficult or unsuccessful [Chiu 2010; van Gemert-Pijnen, 2011].
  4. 4. Preferences regarding the use of Internet and Social Media? * Cross-sectional survey with 17 questions * Disseminated via social network 9.7 Million users (1) Sociodemographic (2) Health-related information and Internet (3) Preferences regarding communication (Web 2.0) * Results weighed for Dutch population based on Gender, Age, Education
  5. 5. Preferences regarding the use of Internet and Social Media? * Cross-sectional survey with 17 questions * Disseminated via social network 9.7 Million users (1) Sociodemographic (2) Health-related information and Internet (3) Preferences regarding communication (Web 2.0) * Results weighed for Dutch population based on Gender, Age, Education
  6. 6. Example Young males 40% ‘Yes’ Old males 60% ‘Yes’ Young males = 0.3 of population Old males = 0.7 of population Sample Dutch General Population 0.3 * 40% + 0.7 * 60% = 54 % Weighed percentage mean: 50% mean: 54%
  7. 7. Results 679 people filled out survey, 635cases included Internet GP/Specialist Family/friends Pat information leaflets, books 0 25 50 75 100 Health-related information (estimated % for NL)
  8. 8. Results Self GP/Specialist Internet (general) Friends/Family Social media e.g. Facebook 0 2 4 6 8 10 Perceived reliability (Scale 1-10, 1 = very unreliable, 10 = very reliable, estimated for NL
  9. 9. Results *OneWay ANOVA - contrast test 0 25 50 75 100 Diagnosis Women Men Searching for a diagnosis (%): P=0.0001
  10. 10. Results *OneWay ANOVA - contrast test 0 25 50 75 100 side-effects < 35 > 34 Searching for side-effects (%): P=0.009
  11. 11. Results *OneWay ANOVA - contrast test 0 25 50 75 100 symptoms < 35 > 34 Searching for symptoms (%): P=0.008
  12. 12. Results 25.4% % of Dutch people that prefer to communicate with professional via Social Media:
  13. 13. Results % of Dutch people that prefer to communicate with professional via a webcam: 21.2%
  14. 14. Conclusion •Internet is the main source of Health-related information for Dutch people •1/4 and 1/5 would like to communicate with a GP/Specialist via social media or webcam, will further increase! •Healthcare providers should (1) explore new ways of communication and (2) should facilitate patients to connect with them.
  15. 15. Finally http://www.jmir.org/article/view/jmir_v15i10e220/1 Paper published in JMIR:
  16. 16. Medicine 2.0, 2013, London Thank You! @tomvandebelt

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