Tirpak Lgc Presentation


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Presentation by Motorola innovation champion Dr. Tom Tirpak on the power of creativity to Leadership Greater Chicago.

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  • Tirpak Lgc Presentation

    1. 1. The Power of Creativity and Culture in Chicago’s Economy What is it? Why do we need it? How do we promote it? Thomas M. Tirpak, Ph.D. Distinguished Member of the Technical Staff Innovation Process & Strategy Motorola Home & Networks Mobility Business A presentation to Leadership Greater Chicago (www.lgcchicago.org) November 18, 2008
    2. 2. My perspective <ul><li>Technologist, manager, and innovation champion at Motorola </li></ul><ul><li>Global telecommunications company headquartered in Schaumburg IL. </li></ul><ul><li>Member of Industrial Research Institute Working Groups </li></ul><ul><li>The leading U.S. association of companies and federal laboratories working together to improve R&D capabilities. </li></ul><ul><li>Adjunct Professor at Northwestern University </li></ul><ul><li>Research project mentor at Univ. of Illinois at Chicago </li></ul><ul><li>Leading research and teaching universities. </li></ul><ul><li>World Traveler </li></ul><ul><li>Visited 36 countries. Done business in 11 countries. </li></ul>
    3. 3. What is it? <ul><li>Creativity is a mental and social process involving the generation of new ideas or concepts, or new associations of the creative mind between existing ideas or concepts… simply the act of making something new. </li></ul><ul><li>From a scientific point of view, the products of creative thought (sometimes referred to as divergent thought) are usually considered to have both originality and appropriateness . </li></ul><ul><li>http://en.wikipedia.org/wiki/Creativity </li></ul>Leonardo Da Vinci
    4. 4. What is it? <ul><li>Culture (from the Latin cultura stemming from colere , meaning &quot;to cultivate&quot;) generally refers to patterns of human activity and the symbolic structures that give such activities significance and importance. </li></ul><ul><li>Culture can be defined as all the ways of life including arts, beliefs and institutions of a population that are passed down from generation to generation. </li></ul><ul><li>http://en.wikipedia.org/wiki/Culture </li></ul>
    5. 5. What is it? <ul><li>“ The Power of Creativity and Culture” implies synergy. </li></ul><ul><li>1) Culture supports Innovation: In a “culture of innovation” or “innovative culture”, leaders and peers value and encourage innovators. Prevailing norms for interaction facilitate and reward innovation. </li></ul><ul><li>2) Innovation supports Culture: “Change agents” are people who shape how culture evolves. New technology tools enable more people to participate in a culture, across greater distances in time, space, and scale. New group processes adapt the accepted frameworks for people to interact in new ways. </li></ul>
    6. 6. Why does Chicago need it? <ul><li>“You’re an expensive worker.” (J.L. - Poland 4/2008) </li></ul><ul><li>This is true, compared to most of the world’s workers. </li></ul><ul><li>For some services, the “value added” is being close to the consumer. Many other services can be outsourced and off-shored. </li></ul><ul><li>Innovation provides a way to “stay ahead of the curve” and create solutions whose “sum is greater than the parts”. </li></ul><ul><li>Sustained innovation requires a culture of innovation, in which Knowledge Workers have the networks and resources to achieve good returns on investments. </li></ul>
    7. 7. Why does Chicago need it? <ul><li>“Second City” </li></ul><ul><li>There is competition for Financial and Human Capital . </li></ul><ul><li>Capital markets are global. </li></ul><ul><li>The best talent is globally mobile . </li></ul><ul><li>Surveys of “best places to live” consider jobs and cultural activities. For example: http://money.cnn.com/magazines/moneymag/bplive/2008/ </li></ul>
    8. 8. Why does Chicago need it? 10/2008
    9. 9. Why does Chicago need it? Tourism American Society of Travel Agents 2008 Summer Vacation stats: http://www.asta.org/News/PRDetail.cfm?ItemNumber=3407 Where’s Chicago?
    10. 10. Why does Chicago need it? <ul><li>“ Urbs in horto” (City in a garden) </li></ul><ul><li>Creative renewal is in our motto! </li></ul><ul><li>Did the city founders think only of parks and forest preserves? Maybe they also had a vision for Chicago as a city where the old and the new grow together, the man-made and the natural complement each other, and people value both form and function. </li></ul>
    11. 11. How should Chicago promote it? <ul><li>“ Build it, and they will come.” (Field of Dreams 1989) </li></ul><ul><li>Culture and innovation need infrastructure. </li></ul><ul><li>It starts with the youth, relies on wisdom gained over time, and engages all generations. </li></ul>
    12. 12. How should Chicago promote it? <ul><li>“It’s in the thinking.” </li></ul><ul><li>Consider multiple aspects and interconnections. </li></ul><ul><li>Understand constraints. </li></ul><ul><li>Diverge and converge. </li></ul><ul><li>Provide structure, e.g., PM and decision-making tools. </li></ul><ul><li>Ask good questions. Example: Motorola’s Directed Innovation Workshops. </li></ul>
    13. 13. How should Chicago promote it? <ul><li>“ Open innovation.” </li></ul><ul><li>Valuable ideas come from many people and places. </li></ul><ul><li>Ideas can create value in many places. </li></ul><ul><li>Teams source, develop, and implement collections of ideas. </li></ul>[Include a picture of Chicago’s “Cloud Gate” sculpture, painted for me by Emilia Lapko.] Painting by Emilia Lapko 2007