Since beginning to track this data in 2009, e-reading
and online distribution have seemingly brought about an
increase in overall reading. Data from 500 independent
booksellers indicate that their annual sales were up 8%
in 2012. And while Amazon reported a 77% increase in
e-book sales, its sales of print books also climbed 5%.
These data seem to indicate that Americans purchased
more books in 2012 than they did in the previous year,
which is great news for the publishing industry and its
HarperCollins is rapidly transitioning from print
production to digital with leading e-book offerings. As of
June 30, 2013, HarperCollins offered approximately
30,000 e-book titles, which accounted for approximately
19% of global revenues in the quarter (up from
approximately 16% in the prior year period). Nearly all of
HarperCollins titles published in the last four years, as
well as the majority of its entire catalog, are available in
electronic reader and tablet formats. With the rapid
adoption of electronic formats by consumers,
HarperCollins is publishing many titles in digital formats
before, or instead of, publishing a print edition. For
example, through its popular romance imprint, Avon,
HarperCollins launched a digital-ﬁrst series which
releases one new title per week in the romance category.
The series has already generated three New York Times
electronic bestsellers since its launch.
Fabrice Piault (Livres Hebdo, France): From your publisher point of view, how would you characterize Google, Amazon,
Apple, and do you make any differences between them?
Markus Dohle: The differences between them? Oh my God, these guys are, you know, very different, right? But they have
a few things in common: a global approach, for example. Also, they are really interested in content businesses and in
Fabirce Piault: So they are they competitors, or…
I have always said, if you live through this, if you want to master the digital transformation and if you want to make it a
smooth landing, you of course will have challenges that you are facing. New publishing models, new competition,
disintermediation, and self-publishing, you know, that is one aspect of it. I have always said, you know what, it's only
going to make us better at what we do."
It's a good challenge for publishers, for curators, to see new business models emerging. We have to give authors and
agents evidence that we can connect them to more readers than anybody else. That's what we want to do, and I'm
convinced we can do that, and together we can perform that role much better than as stand-alone companies.
So, new business models, you know, is actually great. Many of you know that we have Author Solutions International as a
portfolio company that came in with Penguin. So we actually perform and provide the biggest self-publishing platform in
the world. So a part of our business is also self-publishing.
And self-publishing is market expansion. And I think self-publishing makes curated publishing also more important
because we have a ﬂood of publications. I mean, 10 years ago with 85,000 new titles at the Book Fair, we always thought,
"Oh my God, we cannot manage that!" Today we have hundreds of thousands of new titles with ISBNs every year. That
makes curated publishing more important because in this more complex world, people need orientation and guidance,
and publishers guide.
So it's not about confrontation, neither with the global accounts nor with new publishing models. It's a challenge, and it's
Fabrice Piault: Turning to the New Republic, literary agent Andrew Wylie urged publishers to leave Amazon. Are you
ready to do it? [Laughter].
Where is Andrew? Are you in the room, Andrew? [Clears throat]. Look, again, fundamentally, and this was always my
mantra, the relationship is about cooperation and not about confrontation. And I don’t let anybody talk me into this sort
of confrontation, because it’s not true. We want to reach out to as many readers as possible. Of course we have to
manage each other, right? And that's ﬁne. But fundamentally we are aligned, and the rest is about whatever, terms of
sale and negotiation power, you name it.
I have a great deal of respect for the entrepreneurial achievement and the innovation that Amazon et al brought into our
industry. And we should not forget about that. Kindle has at large prevented us from piracy in the ﬁrst place because
they created this wonderful, very convenient kindle system with a fantastic Wi-Fi device with a huge selection of titles
and a fantastic convenience to buy books. And that was sort of a gift for the book world and the value chain of books.
That they started with that when the business was so small. So, they brought innovation. They have grown for a reason.
And I think we can grow together, both domestically and internationally.
P36 BISG"Consumer Attitudes Toward E-Book Reading"
P37 Bowker, "New Books Titles and Editions , 2002-2012" （http://www.bowker.com/assets/downloads/products/
P39∼41 Bowker, "Self-Publishing in the United States, 2006-2012: Print vs. Ebook" （http://www.bowker.com/assets/downloads/products/
P51 Digital Book World（http://www.digitalbookworld.com/2013/ebook-publisher-power-rankings-hachette-still-on-top-through-q2-2013/）
P52 BISG, "Consumer Attitudes Toward E-Book Reading"（前掲）
P53 Digital Book World（http://www.digitalbookworld.com/2013/e-retailers-now-accounting-for-nearly-half-of-book-purchases-byvolume/）
P56 Digital Book World、PaidContentなどから。
P57∼63 Investor Day Presentation （http://www.media-server.com/m/p/jyn3eae6）タイトル数等は、http://www.digitalbookworld.com/2013/
P64∼65 Full Year Results（http://www.lagardere.com/investor-relations/ﬁnancial-results/full-year-results-449.html）
P66∼67 Publisher Weekly（http://www.publishersweekly.com/pw/by-topic/international/Frankfurt-Book-Fair/article/59510-frankfurtbook-fair-2013-markus-dohle-s-full-remarks.html〉
P71 米国の電子書籍データはBISG"BookStat Volume3"。日本の電子書籍データは「電子書籍ビジネス調査報告書2013」による。
P72 アメリカの端末普及率はPew Research Center, "Adult Gadget Ownership Over Time" （http://www.pewinternet.org/Trend-Data-(Adults)/
P78∼82 BISG, presentation at Making Information Pay 2013 on "Consumer Attitudes Toward E-book Reading" （http://www.slideshare.net/
P86 アメリカの書店数はPublishers Weeklyによる（http://www.publishersweekly.com/pw/by-topic/industry-news/bookselling/article/57631where-the-stores-are.html）。日本の書店数はJPOによる（http://www.ksmaster.jp/pdf/top_transition.pdf）。
% 8 6 % 2 0 % 2 8 % E 3 % 8 3 % 9 0 % E 3 % 8 3 % B C