It’s not just what you say; it’s how you say it
We hear a lot of talk about user experience and how UX relates to content. But that conversation is typically focused on usability and website architecture. User experience is so much more!
In this session, we reviewed what user experience really is and how to best tailor marketing and other content to your target audiences. Then we looked at real examples of how user experience can be impacted based on how you deliver the message.
Originally presented to the Austin Content Marketing Meetup on September 27, 2013.
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