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Disruptive Innovationen in der Finanzwirtschaft

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The Largest Independent Payment Infrastructure
- Germany is still extremely cash-driven
- Especially Low-Income Population Extensively Uses Cash
- Germany’s Largest Independent Payment
Infrastructure
- Strong Partner Network Allows for a Rollout of Services
across Europe

Published in: Business
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Disruptive Innovationen in der Finanzwirtschaft

  1. 1. 1 The Largest Independent Payment Infrastructure “Disruptive Innovationen in der Finanzwirtschaft” Vortrag 02.03.2016
  2. 2. 2 High Income Population is Overserved with Payment Options
  3. 3. 3 Whereas Low Income Population is Underserved and existing Payment Options are inconvenient and expensive
  4. 4. 4 Germany is still extremely cash-driven Credit Card Penetration in GER Online Banking Usage in GER Source: “Zahlungsverhalten in Deutschland”, Deutsche Bundesbank 2014 Source: BITKOM; Basis: Eurostaat (Stand: 02/2015) Payment Behavior in German Retail Source: “Zahlungsverhalten in Deutschland”, Deutsche Bundesbank 2014 Cash Debit Card Credit Card No User User
  5. 5. 5 Especially Low-Income Population Extensively Uses Cash Usage of Payment Methods According to Net Income: Net Income 74,7% 55,0% 43,6% 0% 20% 40% 60% 80% 100% below 1500 € 1500 up to 3.000 € above 3.000 € Cash Debit Card Credit Card Bank Transfer OthersOnline Payment
  6. 6. 6 Cra$smen 2.100€ Gross Income per months
  7. 7. 7 Saleswomen /-men 1.400€ Gross Income per months
  8. 8. 8 Waitress / Waiter 1.300€ Gross Income per months
  9. 9. 9 HaircuAer 1.200€ Gross Income per months
  10. 10. 10 Total: >20 mn people in GER Taxi Driver 1.400€ Gross Income per months
  11. 11. 11 CPS has Built Germany’s Largest Independent Payment Infrastructure No. of Bank Branches in Comparison to CPS’ Network (as of today) Products Sparkasse 14,874 Volksbank/Raiffeisenbank 12,770 Cash Payment Solutions 9,831 Commerzbank 1,200 Postbank 1,092 HypoVereinsbank 796 Deutsche Bank 753 Deposits, Withdrawals & Money Transfers n  CPS will conveniently combine most basic banking needs like deposits, withdrawals & money transfers with grocery shopping Total: ~10,000 POS Online Payment Service n  With CPS’ services, more than 7,500 e-commerce clients can offer their customers a complementary, free-of-charge cash payment method Offline Invoicing n  Low-income consumers can pay any type of bill like their utilities at ~10,000 stores instead of visiting one of the few utility branches or a banking branch **+3,000 in the last 4 months 1.822 Filialen 720 Filialen 314 Filialen 802 Filialen 188 Filialen 2.207 Filialen 205 Filialen 3.573 Filialen
  12. 12. 12 Payment Process Barcode Customer Receives Barcode Customer receives a bill or shops online and either receives a payment slip or text message with a barcode Convenient Payment The customer conveniently pays at local retail partners with ~10,000 P O S n a t i o n w i d e https://www.barzahlen.de/assets/video/the- way-it-works.mp4 R e a l T i m e P a y m e n t Confirmation The cash register system confirms the payment real-time and the respective client gets notified immediately that the payment is settled CPS Allows Consumers to Complete Most Basic Banking Services at ~10,000 POS More Conveniently and Free of Charge Printout Mobile
  13. 13. 13 Cash Withdrawal Bank Deposit CPS Serves 20mn+ Consumers and Replaces Traditional Banking Infrastructure Pipeline # of POS / cash points ~6,000 # trained cashier 100,000 E-Commerce Gaming Travel Segmente 2013/20142015/20162016+ Kunden POS „Bringing Cash Online“ “Replacing traditional banking infrastructure” “Bringing Invoices to the Next Level” # of POS / cash points 15,000+ # trained cashier 250,000+ # of POS / cash points 9,000+ # trained cashier 150,000+ Utilities Payment Collection Insurance Local Authorities Money Transfer Telecommunications Housing Associations 2 1 3 Detailliert auf Folgeseite
  14. 14. 14 CPS‘ Payment Infrastructure is Used by Direct Banks to Allow Consumers to Withdraw Money from the Bank Account or Deposit Money Key Advantages for Banks n  Significantly less costs for CPS cash-outs than ATM networks charge direct banks for every withdrawal n  Dense POS network leads to an increased customer satisfaction n  No customers sent to competitor, independent infrastructure n  Innovative image and differentiation from competitors Advantages for Banks Key Advantages for Direct Banking Customers n  First solution to cash-in at all n  Vastly increased availability of points for cash-outs (~10,000 POS, more than every privately held bank in Germany) n  Basic banking needs integrated in everyday life, no extra way to ATM or banking branches n  Better opening hours, accessible 20/6 per week Advantages for Direct Banking Customers Choose Cash-In / Cash- Out Customer sees on map closest stores nearby Choose Amount Customer chooses amount and confirms transac:on with personal PIN code Barcode is generated and scanned Barcode is scanned or typed in by cashier and transac:on is se?led in real-:me
  15. 15. Feedback from Customers
  16. 16. 16 Feedback von Kunden zu der neuen Lösung Number26 und Barzahlen.de bei Facebook, Twitter & Co. Kundenfeedback
  17. 17. 17 Feedback von Kunden zu der neuen Lösung Number26 und Barzahlen.de bei Facebook, Twitter & Co. Kundenfeedback
  18. 18. 18 Feedback von Kunden zu der neuen Lösung Number26 und Barzahlen.de bei Facebook, Twitter & Co. Kundenfeedback
  19. 19. 19 Head of Telecommunication and Media Jörg Kubitzki Tel.: +49 30 346 46 16-37 Mobil: +49 177 200 20 62 E-Mail: joerg.kubitzki@barzahlen.de Your Personal Contacts at CPS Contact Information Founder and Managing Director Sebastian Seifert Tel.: +49 30 346 46 16-17 Mobil: +49 172 563 76 42 E-Mail: sebastian.seifert@barzahlen.de
  20. 20. 20 n  Lower costs to process cash payments to merchants n  More customer-friendly cash payments due to more flexible opening hours and a better POS density n  Payment behavior within utilities sector: CPS Provides a Powerful Tool for Merchants to Lower Payment Default Rates Along the Payment Process Cut-offBill 1. Payment Reminder 2. Payment Reminder n  Case studies show usage rates of ~ 8% n  Monetizing accessible cash income n  Faster payments due to high convenience for cash consumers 3. Payment Reminder 12 days prior to cut-off 4. Payment Reminder 3 days prior to cut-off External Payment Collection n  Case studies show usage rates of more than 70% n  Monetizing accessible cash income n  Consumers can borrow money from friends / relatives to prevent cut-off n  Payment by Barcode can be easily paid by a third party n  Real-time payment confirmation allows short- term cash-in, even on Sundays n  Performed by an external service provider n  Barzahlen corresponds with: -  Tesch Inkasso -  Universum Group * Payment process in case of an utility (similar in every industry with mass consumer business including insurances and local authorities) Value-AddbyCPSPaym.Process* 80% 15% 5% Cash Bank transfer Direct debit
  21. 21. 21 CPS’ Strong Partner Network Allows for a Rollout of Services across Europe Source: http://www.dm-drogeriemarkt.at/at_homepage/unternehmen/zahlen_und_fakten/unternehmenszahlen/ I http://www.rewe-group.com/vertriebslinien/?pageSection=discount-international I http:// www.telekom.com/weltweit I http://www.metrogroup.de/#standorte-weltweit Country No. of POS POS Partners POS / 1mn Inhabitants 807 537 510 580 763 270 387 181 111 93 175 70 67 + 973 POS in 16 other European countries 19 27 25 67 55 72 55 Number of Total POS of Key Partners by Country: 348 Austria 3095 360.7 Czech Rep. 807 76.7 Romania 580 28.8 Slovakia 387 71.4 Italy 763 12.6 Hungary 510 51.5 Greece 537 49.6 Poland 270 7.0 Croatia 348 81.2 Netherlands 181 10.8 3095 + 3,600 international POS in the last 3 months

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