CalPERS IT Career FairSarah GesslerCareer Services Manager, HRSD
CalPERS IT Career FairObjectives of Event• Expand candidate pool for current vacancies• Establish “pipeline” of candidates...
CalPERS IT Career FairPreparation for Event3• Began 3 months prior to event• Developed content for external website• Creat...
Online Registration• Developed online and mobile version in-house• Captured attendees’ contact information• Customized que...
Event Materials• Brochure• Event Map--available as download to registrants & at event• Job Information Sheets--available a...
Marketing/Outreach• Social Media (Facebook, Twitter, Google)• Press Release• Memo to all current staff• Outreach to local ...
Venue/Logistics• Held onsite on a Saturday• Event hours 9:00 am to 1:00 pm• Provided free parking• Laptops for same day re...
Venue/Logistics, continued• Periodic welcome from HRSD Chief• HRSD staff available to answer general civil service hiringp...
Outcome• Approximately 700 attendees• Very favorable feedback from IT hiring managers• Very favorable feedback from attend...
Lessons Learned• Would not limit registration numbers in future• Approximately 40% no show rate from registrants• Would ex...
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Cal pers it-career-fair

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This presentation was made by Sarah Gessler, CalPERS HR Manager, to the State Recruiters Round Table in Sacramento.

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Cal pers it-career-fair

  1. 1. CalPERS IT Career FairSarah GesslerCareer Services Manager, HRSD
  2. 2. CalPERS IT Career FairObjectives of Event• Expand candidate pool for current vacancies• Establish “pipeline” of candidates for future vacancies• Establish CalPERS as a destination employer• Provide information about working for the State• Provide support to navigate civil service hiring process• Create a repeatable process2
  3. 3. CalPERS IT Career FairPreparation for Event3• Began 3 months prior to event• Developed content for external website• Created online registration and mobile application• Strategized outreach plan• Developed signage & event materials• Multiple meetings with IT managers re questions/issues torefer to HRSD staff at event
  4. 4. Online Registration• Developed online and mobile version in-house• Captured attendees’ contact information• Customized questions based on demographic answers• Allowed for upload of resume, cover letter, link to portfolio• Provided another venue to educate about exam process• Allowed for scheduling of attendees arrival in waves• Gave registrants access to event specifics & documents• Reusable4CalPERS IT Career Fair
  5. 5. Event Materials• Brochure• Event Map--available as download to registrants & at event• Job Information Sheets--available as download toregistrants & at event (both in hardcopy & with QR codes)• Signage• Videos• Name Tags/Badges5CalPERS IT Career Fair
  6. 6. Marketing/Outreach• Social Media (Facebook, Twitter, Google)• Press Release• Memo to all current staff• Outreach to local colleges/universities• Sacjobs.com Career Fair listing• Techwire.com article6CalPERS IT Career Fair
  7. 7. Venue/Logistics• Held onsite on a Saturday• Event hours 9:00 am to 1:00 pm• Provided free parking• Laptops for same day registration (and QR codes for mobiledevices)• Tours of fitness center available• 25 Tables from different functional areas of IT• Conference rooms available for informal discussions7CalPERS IT Career Fair
  8. 8. Venue/Logistics, continued• Periodic welcome from HRSD Chief• HRSD staff available to answer general civil service hiringprocess questions• Computer lab available to take exams and completeapplications• Tables for CalPERS Diversity Office, and EmployeeEnrichment and Training resources• Video screens with content on continuous loop8CalPERS IT Career Fair
  9. 9. Outcome• Approximately 700 attendees• Very favorable feedback from IT hiring managers• Very favorable feedback from attendees• Monitoring hires made is a work in progress• Other areas at CalPERS interested in same/similar event9CalPERS IT Career Fair
  10. 10. Lessons Learned• Would not limit registration numbers in future• Approximately 40% no show rate from registrants• Would expand number of computers for exams andapplications• Would expand number of laptops for same day registration10CalPERS IT Career Fair

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