1. Welcome to 10 Event Trends for 2015 the most popular presentation about trends in the event industry.

3. Let ME speak:
The first trend of 2015 impacts the way we interact at conferences, meetings, seminars, workshops and in general
whenever there is an element of education or discussion. The technology shaping this trend revolves around giving
the attendee the tools to better interact and participate with the content being proposed. The startups proposing
services within this trend offer a way to revolutionize Q&A sessions.

7. Unplan:
Unplan refers to serendipity and event discovery. Traditionally these are two of the most difficult aspects of
attending events to improve on and that technology has not previously addressed .
The services in this category help event goers to plan events or to attend events with friends in a serendipitous,
secret or impulsive way. The startups embracing unplanning believe that by stripping away all the planning around
attending or organizing a gathering, serendipitous experience materialize.

10. I am in control:
The tools in this category put the attendee at the center. From delivering food to their seat or making them direct
the big screen camera at a sport event to deciding the music at a party.

13. Drag and Drop Venues:
Drag and drop venues are characterised by reusing or reinventing existing spaces. As event professionals continuously
reinvent the concept of a conference or music festival to entertain or educate the audience, drag and drop venues reuse
existing spaces of interaction to create new synergies.

16. Microlocation:
This trends refers to the use of tools such as beacons, wifi and smart markers to deliver a more targeted experience to
attendees. The tools in this category allow a very accurate localisation of the attendee and a two way interaction with areas of
the event.

19. Reinventing Sponsorship:
The companies in this category offer matchmaking services for events looking
for sponsors and vice versa. By exposing the key statistics of an event and by
getting specific requirements from sponsors they are able to connect two
parties interested in each other.

22. Intelligent Feedback:
Intelligent feedback is collected by tools that
adapt to the responses given and are capable of
highlighting only what is relevant to event
professionals.

25. Offline Connectivity:
The services representing this category partially use technology to make the interaction
happen offline. While we’ve noticed strong focus on mobile apps to foster interaction, the
real change agent in this perspective is the event planner.

28. Super Speakers:
The requirements of the modern speaker have dramatically changed in the past 10 years.
Speakers are now facilitators, instigators, community leaders. Startups are quickly realizing how
empowering speakers becomes immediately synonymous of better experiences and meaningful
interactions.

31. Immersive Events:
The common factors of immersive events are the use of the 5 senses, the central role of the
attendee as part of the show. This can happen by inviting them to secret locations never been
used before, by connecting them with the sense of smell or by making them feel part of the
lighting of the event.

34. Download the Free report at
http://eventmb.com/TrendsReport2015