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Content in a Web 2.0 world comes from many sources and goes to many places. User-generated content is one of the more challenging content sources. It makes the hundreds of channels on cable television look tame. But for large and small enterprises and organizations user generated content can be part of a cure that leads to wider knowledge sharing. During this session you'll learn what user generated content is and can be. You'll get some background on the techniques and technologies you'll need to enable it. And maybe most importantly, some ideas you can use to keep user generated content under control and channel its power to achieve your communications, training or marketing goals.