Leveraging XML for IP Rights

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Panelists address how savings can be obtained through the use of XML and style sheets, efficient rights management, and a digital production workflow. (Steve Kotrch, Simon & Schuster)

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Leveraging XML for IP Rights

  1. 1. Leveraging XML for IP Rights Gaining Control of Intellectual Property Rights Steve Kotrch Simon & Schuster Simon & Schuster
  2. 2. • Background • Goals • Approach Simon & Schuster 2
  3. 3. Background • Book publisher since 1924 • FicIon • Non‐ficIon • Audio • Children’s Simon & Schuster 3
  4. 4. Background Our business hinges on the licensing of intellectual property—not only from authors but illustrators and photographers. In general these licenses have limits. The Internet has made copyright more complicated, introducing new challenges in enforcing and managing rights. Simon & Schuster 4
  5. 5. Goals • Understand and capitalize on the rights for the book, i.e., publish content and sell rights. • Be able to use the content in a variety of formats, i.e., move to digital, online, chunk selling, POD. • Be able to promote the work effecIvely. Simon & Schuster 5
  6. 6. Approach: the Author Contract Rights for the enIre book • All of the content the author provides • Regions, languages • Media: hard cover, so[ cover, audio, ebook, • etc. Simon & Schuster 6
  7. 7. The Rights Database We can drill down to see specifics, including rights sold. Simon & Schuster 7
  8. 8. Dealing with Components An online arIcle found recently in a famous illustrated magazine Simon & Schuster 8
  9. 9. Dealing with Components Same magazine, different movie star in an arIcle dated 12/71 Simon & Schuster 9
  10. 10. Dealing with Components • Is XML the answer? • PRISM has a soluIon for magazines . . . • . . . But it doesn’t address our needs. Simon & Schuster 10
  11. 11. Leveraging XML Data Simon & Schuster 11
  12. 12. Leveraging XML Data Simon & Schuster 12
  13. 13. Leveraging XML Data Simon & Schuster 13
  14. 14. Leveraging XML Data Simon & Schuster 14
  15. 15. Leveraging XML Data Simon & Schuster 15
  16. 16. Leveraging XML Data Simon & Schuster 16
  17. 17. Leveraging XML Data Simon & Schuster 17
  18. 18. Leveraging XML Data Simon & Schuster 18
  19. 19. Summary of Savings • CreaIon of iniIal P.O. or contract • Maintaining rights on reprint orders • Obtaining rights info and minimizing royalty costs on re‐use and repurposing • DistribuIng rights info to rights customers • Streamlining rights control at the digital asset distributor Simon & Schuster 19
  20. 20. Thank You Steve Kotrch Director of Publishing Technology Simon & Schuster steve.kotrch@simonandschuster.com Simon & Schuster 20

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