Source: Did you know? 4.0 - LinkedIn = 50 million usersFacebook = 200 million usersTwitter = 20 million users
A great deal of research has happened to confirm what I think many of us instinctively know. Business has been fundamentally changed by the Internet. And as the technology continues to evolve, it will further disrupt the ways in which business has always been done. Within the past ten years, we’ve seen a steady progression from a media that finds better and better ways for people to communicate with one another.
Take just one example of how a new technology can create additional upsets within a business enterprise. Define augmented reality.
Augmented reality: What is it?How is it social? How might it be disruptive to business?
Social networking for human resources professionals wb
Engaging Top Talent:Social Networking for Human Resources Professionals<br />Am I really going to ever hire anybody using this online stuff?<br />
Evolution of the Social Web<br />“Are social computing themes like user-generated content and communication fundamentally changing the rules of business? We think they are—in a big way.”<br />Forrester Research <br />2006<br />2009 and beyond… <br />Relevant<br />Interactive<br />2000<br />Personal<br />Social<br />Transactional<br />Informational<br />
Short Quiz<br />I have a LinkedIn profile.<br />I have a Facebook profile.<br />I tweet.<br />I belong to one or more other social networks.<br />I have hired someone I identified or attracted via one of these social networks.<br />My company has blocked one or more of these social networks.<br />
Honey Pot<br />Interesting blog content<br />Webinars<br />Viral videos about your company<br />Thought leadership<br />Conversation leadership<br />Community creation (Ning, LinkedIn Groups)<br />White papers<br />Traditional job posting<br />
Plan for Success<br />What is your key message for candidates?<br />Who do you want to reach online?<br />Choose your initial channels wisely.<br />Who will manage conversations?<br />How will you engage?<br />What’s the best way to measure your efforts?<br />