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Paythru's Mobile Marketing Ignite offering coupled with VAR's software, hardware & IT solutions allows retailers the ability to influence and transact with consumers in-store through the smartphone app. Ignite offers: GPS and Bluloc beacon technology; flexible and agnostic payments and redemption platform incorporating PCI DSS Level 1 security level card processing, bank transfers, coupon and gift certificate redemption; platform agnostic IOS, Android; SaaS based service for rapid and low cost deployment with measurable ROI; reporting and analytics dashboard; opt-in and consensual data privacy; data management giving retailers access to their customer data and behaviors in real-time.
Bluloc beacons offer: low energy technology, proximity marketing, location-based promotions, indoor navigation, mobile transactions, extended range, flexible configuration.
Consumer Benefits: context aware marketing and promotions for higher relevancy, enhance loyalty, click and collect, wayfinding, mobile payments, clienteling curation, line busting, fast track checkout.
Retailer Benefits: improved (and transparent) ROI from promotional spend, drive footfall, revenue generation, improve stock turn, operational efficiencies, greater customer insight, increased customer loyalty.