WHAT IS PRINTSHOP MAIL SUITE?
WHAT IS PRINTSHOP MAIL SUITE? <ul><li>THE NUMBER ONE SOLUTION FOR VDP WITHOUT THE HASSLE </li></ul><ul><li>Merge any desig...
WHAT IS VDP?
WHAT IS VDP? <ul><li>VDP STANDS FOR  VARIABLE DATA PRINTING </li></ul><ul><li>It is a printing process in which  elements ...
<ul><li>PREFERRED METHOD OF  </li></ul><ul><li>COMMUNICATION </li></ul><ul><li>61%:  Direct Marketing </li></ul><ul><li>20...
WHY DO IT? <ul><li>BECAUSE PERSONALIZATION SELLS! </li></ul><ul><li>It’s proven, using VDP yields significant results: </l...
HOW TO GET STARTED WITH VDP?
HOW TO GET STARTED WITH VDP? <ul><li>WITH PRINTSHOP MAIL SUITE OF COURSE! </li></ul><ul><li>PrintShop Mail Suite allows yo...
APPLICATION EXAMPLES - LETTERS <ul><li>TAKE MAIL MERGE TO THE NEXT LEVEL </li></ul><ul><li>PrintShop Mail Suite creates op...
APPLICATION EXAMPLES - POSTCARDS <ul><li>YOU’LL BE AMAZED AT HOW ADDRESSING BECOMES EASY WITH PRINTSHOP MAIL </li></ul><ul...
APPLICATION EXAMPLES - BUSINESS CARDS <ul><li>SIMPLIFY TO A MAXIMUM THE CREATION OF BUSINESS CARDS </li></ul><ul><ul><li>R...
TARGET MARKETS <ul><li>PRINTSHOP MAIL SUITE IS BEST SUITED FOR: </li></ul><ul><ul><li>Print service providers </li></ul></...
OL CARE <ul><li>BE SELF-SUFFICIENT IN NO TIME THANKS TO OL CARE </li></ul><ul><li>With every purchase of PrintShop Mail Su...
LICENSING
SOFTWARE LICENSES 100 000 credits to start offering VDP Unlimited production for VDP professionals Web based production se...
THANK YOU! WWW.PRINTSHOPMAIL.COM
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  • PrintShop Mail Suite is a standalone variable data printing composition tool, easy to use for beginners thanks to its drag-n-drop interface and with advanced capabilities for experts. It optimizes VDP production process by minimizing set-up time and maximizing printing speed. With PrintShop Mail Suite, merge any design with any database and print on any printer, now from anywhere around the world with PrintShop Mail Web as a central production server.
  • VDP STANDS FOR VARIABLE DATA PRINTING It is a printing process in which elements such as images and text change from one printed piece to the next, using information from a database . WHAT IS IT USED FOR? In its simplest form, mail merge constitutes VDP. But, the true potential of VDP lies in the PERSONALIZATION of promotional documents.
  • A study conducted by InfoTrends reports that the method of communication preferred by consumers is direct mail. But most importantly, it shows that 70% of this 61% prefers highly personalized communications.
  • Adding personalized and TARGETED messages and images based on customer information you already have in your databases has a proven positive impact on a campaigns’ ROI.
  • With every purchase of PrintShop Mail Suite, you purchase a one-year subscription to OL Care and get: Unlimited access to online training Our e-Learning portal is a modern alternative to traditional training methods and allows you to get training, at your own pace and in a flexible environment. With 24/7 access to tutorials and references guides, you become completely self-sufficient in no time! Support when you need it Benefit form the technical knowledge of our specialists by phone or via the web. Product upgrades, updates &amp; maintenance releases OL Care subscribers receive maintenance releases, product updates and even product upgrades for FREE! This means that as long as you subscribe to OL Care you will always receive the latest versions as they are released.
  • PrintShop Mail Suite’s various licenses enable you to adapt your solution to your specific needs.
  • PSM v7 PowerPoint

    1. 2. WHAT IS PRINTSHOP MAIL SUITE?
    2. 3. WHAT IS PRINTSHOP MAIL SUITE? <ul><li>THE NUMBER ONE SOLUTION FOR VDP WITHOUT THE HASSLE </li></ul><ul><li>Merge any design with any database and print on any printer , now from anywhere around the world with PrintShop Mail Web as a central production server </li></ul>
    3. 4. WHAT IS VDP?
    4. 5. WHAT IS VDP? <ul><li>VDP STANDS FOR VARIABLE DATA PRINTING </li></ul><ul><li>It is a printing process in which elements such as images and text change from one printed piece to the next, using information from a database . </li></ul><ul><li>WHAT IS IT USED FOR? </li></ul><ul><li>In its simplest form, mail merge constitutes VDP. But, the true potential of VDP lies in the PERSONALIZATION of promotional documents. </li></ul>
    5. 6. <ul><li>PREFERRED METHOD OF </li></ul><ul><li>COMMUNICATION </li></ul><ul><li>61%: Direct Marketing </li></ul><ul><li>20%: Email </li></ul><ul><li>5%: Telemarketing </li></ul>THE IMPORTANCE OF PERSONALIZATION 70%: Highly Personalized
    6. 7. WHY DO IT? <ul><li>BECAUSE PERSONALIZATION SELLS! </li></ul><ul><li>It’s proven, using VDP yields significant results: </li></ul><ul><ul><li>Response rates increase </li></ul></ul><ul><ul><li>Order value increase </li></ul></ul><ul><ul><li>Revenues increase </li></ul></ul><ul><ul><li>Response time decrease </li></ul></ul>
    7. 8. HOW TO GET STARTED WITH VDP?
    8. 9. HOW TO GET STARTED WITH VDP? <ul><li>WITH PRINTSHOP MAIL SUITE OF COURSE! </li></ul><ul><li>PrintShop Mail Suite allows you to master VDP without the hassle: </li></ul><ul><ul><li>Learn how to use it quickly with a very user-friendly interface and dynamic online training tools </li></ul></ul><ul><ul><li>Create VDP print jobs in minutes with extensive drag-and-drop functionalities </li></ul></ul><ul><ul><li>Cut down on production time with short set-up time and speedy print stream creation </li></ul></ul><ul><ul><li>Print high-volume mail merge fast with output optimization </li></ul></ul><ul><ul><li>Save on postage with an extensive barcode library </li></ul></ul><ul><ul><li>Comes with OL Care, an extensive maintenance plan including online training, updates, upgrades and technical support </li></ul></ul>
    9. 10. APPLICATION EXAMPLES - LETTERS <ul><li>TAKE MAIL MERGE TO THE NEXT LEVEL </li></ul><ul><li>PrintShop Mail Suite creates optimized print files resulting in high speed printing of high volume mail merge. </li></ul><ul><li>Personalize the message for each recipient : </li></ul><ul><ul><li>Add targeted promotions </li></ul></ul><ul><ul><li>Add variable images like signatures </li></ul></ul><ul><ul><li>Add variable barcodes </li></ul></ul>
    10. 11. APPLICATION EXAMPLES - POSTCARDS <ul><li>YOU’LL BE AMAZED AT HOW ADDRESSING BECOMES EASY WITH PRINTSHOP MAIL </li></ul><ul><ul><li>Significantly increase your campaigns’ ROI with VDP </li></ul></ul><ul><ul><li>Save time and money with powerful design and production features </li></ul></ul><ul><ul><li>Benefit from postal discounts </li></ul></ul>
    11. 12. APPLICATION EXAMPLES - BUSINESS CARDS <ul><li>SIMPLIFY TO A MAXIMUM THE CREATION OF BUSINESS CARDS </li></ul><ul><ul><li>Reduce manual labor with intuitive N-up and print-through the stack features </li></ul></ul><ul><ul><li>Create a template once and simply modify the database when needed </li></ul></ul>
    12. 13. TARGET MARKETS <ul><li>PRINTSHOP MAIL SUITE IS BEST SUITED FOR: </li></ul><ul><ul><li>Print service providers </li></ul></ul><ul><ul><li>Copy shops </li></ul></ul><ul><ul><li>Corporations with in-house CRD (Central Reproduction Department) </li></ul></ul><ul><ul><li>Marketing service bureaus </li></ul></ul><ul><ul><li>Corporate marketing departments </li></ul></ul><ul><ul><li>Vertical industries such as retail, car dealers, real estate and travel </li></ul></ul>
    13. 14. OL CARE <ul><li>BE SELF-SUFFICIENT IN NO TIME THANKS TO OL CARE </li></ul><ul><li>With every purchase of PrintShop Mail Suite, you purchase a one-year subscription to OL Care and get: </li></ul><ul><ul><li>Unlimited access to online training </li></ul></ul><ul><ul><li>Support when you need it </li></ul></ul><ul><ul><li>Product upgrades, updates & maintenance releases </li></ul></ul>
    14. 15. LICENSING
    15. 16. SOFTWARE LICENSES 100 000 credits to start offering VDP Unlimited production for VDP professionals Web based production server for multiple users
    16. 17. THANK YOU! WWW.PRINTSHOPMAIL.COM

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