No Website? No Business!

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Whether your business is to sell your products and services directly to the end consumer, or whether you are a supplier of services to other businesses, here are 7 very good reasons why it is important for your company to have a website - that you might not have considered before

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No Website? No Business!

  1. 1. Tailormade4you Website Promotion Series Slideshow 1: 7 Reasons Why Your Company Should Have A Website
  2. 2. Reason 1- Lead Generation <ul><li>While most of your business probably comes from tenders, networking and existing vendor-supplier relationships, do not underestimate the power of your website to generate new leads </li></ul>
  3. 3. Reason 2 – Increase Trust <ul><li>Build your company’s reputation online. Your website contributes to: </li></ul><ul><ul><li>The image of your company </li></ul></ul><ul><ul><li>Providing information about your company to build trust </li></ul></ul><ul><li>Being first in the search engines helps to create an impression of competence and trustworthiness! </li></ul>
  4. 4. Reason 3 – Interact With Customers <ul><li>You can interact with customers and clients in interactive ways, e.g. </li></ul><ul><ul><li>Market research </li></ul></ul><ul><ul><li>Surveys </li></ul></ul><ul><ul><li>Form submissions </li></ul></ul>
  5. 5. Reason 4 – Effective Advertsiting <ul><li>A website is a very cost effective form of advertising </li></ul><ul><ul><li>You can fit in more information than in a brochure </li></ul></ul><ul><ul><li>Information is always up to date </li></ul></ul><ul><ul><li>You can save on printing costs (e.g. year end statements, catalogues etc) </li></ul></ul>
  6. 6. Reason 5 – Build Your Brand <ul><li>Brand building </li></ul><ul><ul><li>Your website contributes and enhances the Corporate image and identity </li></ul></ul><ul><ul><li>… but do not sacrifice usability </li></ul></ul>
  7. 7. Reason 6 – Improve Efficiency <ul><li>Use your site for efficiency improvements </li></ul><ul><ul><li>Maintain relationships with clients </li></ul></ul><ul><ul><li>Automation of workflow, support systems, timesheets, orders, claims etc </li></ul></ul>
  8. 8. Reason 7 – Improve Communication <ul><li>Improve communication </li></ul><ul><ul><li>Internally via intranet </li></ul></ul><ul><ul><li>Externally via newsletters, mailshots, surveys </li></ul></ul>
  9. 9. Can you really afford to be without one? Created by: Christine Anderssen Tailormade4you http://www.tm4y.co.za No Website?

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