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TRCC Conference Who Let the Blogs Out? Thursday 5 July 2007

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  1. 1. TRCC Conference Who Let the Blogs Out? Thursday 5 July 2007 <ul><li>Thierry Jutel </li></ul><ul><li>Media Studies </li></ul>Using the Internet for a first-year University course on media, society and politics
  2. 2. Purpose of the presentation <ul><li>To describe how the web can be both a focus of and a tool for study in a first-year media studies course </li></ul><ul><li>To present resources, supporting material and assessment methods specific to MDIA 102 </li></ul><ul><li>To give you a sense of the expectations your students will face in a first-year university course </li></ul><ul><li>To suggest things which might be of use to you </li></ul><ul><li>To have a discussion with you </li></ul>Thierry Jutel, VUW 05-07-2007
  3. 3. Structure of the presentation <ul><li>Preamble: Media literacies? </li></ul><ul><li>Description of the course </li></ul><ul><li>Topics/Resources </li></ul><ul><ul><li>Media ownership, control and convergence </li></ul></ul><ul><ul><li>Public institutions </li></ul></ul><ul><ul><li>Alternative media </li></ul></ul><ul><li>Integrating blogs in assessment: how and why? </li></ul><ul><li>Challenges and conclusion </li></ul><ul><li>Useful resources </li></ul>Thierry Jutel, VUW 05-07-2007
  4. 4. Media literacies? <ul><li>The media demand a lot from us </li></ul><ul><li>The sphere of influence of the media incorporates one’s relation with the media </li></ul><ul><li>The media models our imagined individual relation with the media </li></ul>Thierry Jutel, VUW 05-07-2007
  5. 5. Examples of imagined relation with the media by the media Thierry Jutel, VUW 05-07-2007
  6. 6. Examples of imagined relation with the media by the media <ul><li>Source: </li></ul>Thierry Jutel, VUW 05-07-2007
  7. 7. Examples of imagined relation with the media by the media <ul><li>Source: </li></ul>Thierry Jutel, VUW 05-07-2007
  8. 8. Media literacies? <ul><li>What can be a critical relation with the media? </li></ul><ul><li>How to engage with the media without reiterating the dominant discourse about the media? </li></ul><ul><li>This is especially true about new media and the rhetoric of liberation </li></ul><ul><li> Issue 8 “Societies of control, compulsory ecstasy and the neo-liberal subject” </li></ul>Thierry Jutel, VUW 05-07-2007
  9. 9. Electronic media: A rhetoric of liberation Source: or Thierry Jutel, VUW 05-07-2007
  10. 10. 1984? <ul><li>Vote Different </li></ul><ul><li>Source: </li></ul><ul><li>or </li></ul>Thierry Jutel, VUW 05-07-2007
  11. 11. 1984? <ul><li>‘ Why I did the 1984 attack ad’ </li></ul><ul><li>Source: </li></ul>Thierry Jutel, VUW 05-07-2007
  12. 12. News, entertainment and satire? <ul><li>The mixing and mashing of genres </li></ul><ul><li>The role of the comic in public debate: to say what could not be said otherwise </li></ul><ul><ul><li>The Daily Show , Eating Media Lunch </li></ul></ul><ul><ul><li>Saturday Night Live </li></ul></ul>
  13. 13. Reality check: Internet World Stats <ul><li>Usage and population statistics </li></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  14. 14. INTERNET USAGE STATISTICS <ul><li>Source: </li></ul>Thierry Jutel, VUW 05-07-2007
  15. 15. INTERNET USAGE STATISTICS Thierry Jutel, VUW 05-07-2007
  16. 16. The Digital Divide <ul><li>Technological gap between countries and between social groups </li></ul><ul><li>Access to digital and communication technologies is essential to economic growth and democracy </li></ul><ul><li>The digital divide is reinforcing if not increasing existing economic and political disparities </li></ul>Thierry Jutel, VUW 05-07-2007
  17. 17. The Digital Divide <ul><li>Digital Divide Network </li></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  18. 18. What is the course about? <ul><li>1 of 3 first-year courses in Media at Victoria </li></ul><ul><ul><li>MDIA 101: Media, Texts and Images </li></ul></ul><ul><ul><li>MDIA 103: Media and Popular Culture </li></ul></ul><ul><ul><li>MDIA 102: Media, Society and Politics </li></ul></ul><ul><li>To introduce basic skills of media analysis </li></ul>Thierry Jutel, VUW 05-07-2007
  19. 19. MDIA 102: Media, Society and Politics <ul><li>Broad understanding of the the three terms </li></ul><ul><li>Not a course on media representation </li></ul><ul><li>The field of the media </li></ul><ul><li>Cultural production </li></ul><ul><li>The spheres of influence of the media </li></ul><ul><li>The media industries and institutions </li></ul><ul><li>The economic imperatives of the media </li></ul><ul><li>The media, technology and every day life </li></ul>Thierry Jutel, VUW 05-07-2007
  20. 20. MDIA 102: 4 parts <ul><li>Media and society (weeks 1-3) </li></ul><ul><ul><ul><li>Introduction </li></ul></ul></ul><ul><ul><ul><li>History of the mass media </li></ul></ul></ul><ul><ul><ul><li>The media and public debate </li></ul></ul></ul><ul><li>2. Media industries and institutions (weeks 4-6) </li></ul><ul><ul><ul><li>Technology </li></ul></ul></ul><ul><ul><ul><li>Media industries, ownership, political economy </li></ul></ul></ul><ul><ul><ul><li>Public institutions and the media </li></ul></ul></ul>Thierry Jutel, VUW 05-07-2007
  21. 21. MDIA 102: 4 parts <ul><li>3. Media practices: journalism (weeks 7-9) </li></ul><ul><ul><ul><li>The field of journalism </li></ul></ul></ul><ul><ul><ul><li>Shaping the political agenda: Maori issues and the media </li></ul></ul></ul><ul><ul><ul><li>Independent media and political activism </li></ul></ul></ul><ul><li>4. Mediascapes (weeks 10-12) </li></ul><ul><ul><ul><li>New media and the Internet </li></ul></ul></ul><ul><ul><ul><li>Surveillance culture </li></ul></ul></ul><ul><ul><ul><li>Globalization </li></ul></ul></ul>Thierry Jutel, VUW 05-07-2007
  22. 22. Teaching methods <ul><li>425 students </li></ul><ul><li>1x2 hour lecture </li></ul><ul><li>1x1hour tutorial (groups of 15 students) </li></ul><ul><li>Extensive use of Blackboard : discussion boards, links, additional resources </li></ul><ul><li>Extensive electronic communication </li></ul>Thierry Jutel, VUW 05-07-2007
  23. 23. Teaching Strategies <ul><li>Conceptually focused </li></ul><ul><li>But with multiple examples drawn from New Zealand and overseas </li></ul><ul><li>Modeling of navigation through information </li></ul><ul><li>Emphasis on reproduction and exploration </li></ul><ul><li>Catering to a diverse audience </li></ul>Thierry Jutel, VUW 05-07-2007
  24. 24. Assessment <ul><li>Tutorial preparation (2 postings on forum) and participation: 10 points </li></ul><ul><li>Group presentation: 15 points (6 minutes) </li></ul><ul><li>Essay: 40 points (1500 words) </li></ul><ul><li>Take-home exam: 35 points </li></ul><ul><ul><ul><li>Question 1 (600 words): A compulsory question asking you to analyse a media programme </li></ul></ul></ul><ul><ul><ul><li>Questions 2 and 3 (400 words each) </li></ul></ul></ul>Thierry Jutel, VUW 05-07-2007
  25. 25. Support material <ul><li>2 textbooks </li></ul><ul><ul><ul><li>Branston, Gill and Roy Stafford (2006). The Media Student's Book . 4th Edition. London, New York: Routledge </li></ul></ul></ul><ul><ul><ul><li>Hirst, Martin and John Harrison (2007). Communication and New Media: From Narrowcast to Broadcast . Melbourne: Oxford University Press </li></ul></ul></ul><ul><li>Additional readings on blackboard (PDF and links) </li></ul><ul><li>Audio-visual material (documentaries, news programmes…) </li></ul><ul><li>Essay writing guidelines </li></ul>Thierry Jutel, VUW 05-07-2007
  26. 26. Challenges for the course <ul><li>Assuming students have a broad understanding of and exposure to the media </li></ul><ul><li>Assuming that students can process information </li></ul><ul><li>Assuming that students can express themselves in a variety of genres and contexts </li></ul>Thierry Jutel, VUW 05-07-2007
  27. 27. Media ownership, control and convergence Thierry Jutel, VUW 05-07-2007
  28. 28. Media ownership, control and convergence <ul><li>Thesis : The economic, legal and political control of media industries has everything to do with the form and content of the media. </li></ul><ul><ul><li>“ Media is the field where the struggle for power between dominant and subordinate classes unfolds”. Bourdieu, Pierre (1977) Outline of a theory of practice . (R. Nice, Trans.). Cambridge: University Press. page 164 </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  29. 29. Modes of ownership: 2 contrasting opinions <ul><li>the liberal position: </li></ul><ul><ul><li>market forces ensure diversity; </li></ul></ul><ul><ul><li>capitalism ensures availability of different opinions; </li></ul></ul><ul><ul><li>governments and public institutions must stay out </li></ul></ul><ul><li>the marxist position: </li></ul><ul><ul><li>market forces only ensure the voices which serve the system; </li></ul></ul><ul><ul><li>capitalism tolerates voices of dissent as long as they never challenge the existing order </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  30. 30. The Political Economy of the Media <ul><li>the issue is NOT objectivity versus subjectivity </li></ul><ul><li>the issue is NOT primarily about individual behavior and ethics </li></ul><ul><li>the issue is what kind of positions is it possible to take within a specific institutional context? </li></ul>Thierry Jutel, VUW 05-07-2007
  31. 31. Political Economy and the Film Industry <ul><li>Example: Michael Moore versus Disney </li></ul><ul><li>Editorial New York Times May 6, 2004 : </li></ul><ul><li>“ Mr. Moore's agent said that Michael Eisner, Disney's chief executive, had expressed concern that the film might jeopardize tax breaks granted to Disney for its theme park, hotels and other ventures in Florida, where Jeb Bush is governor. If that is the reason for Disney's move, it would underscore the dangers of allowing huge conglomerates to gobble up diverse media companies.” </li></ul><ul><li> </li></ul>Thierry Jutel, VUW 05-07-2007
  32. 32. Media Ownership <ul><li>Bill Rosenberg: News Media Ownership in New Zealand </li></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul><ul><li> </li></ul><ul><ul><li> </li></ul></ul><ul><li>Common Cause </li></ul><ul><ul><li> </li></ul></ul><ul><li>Columbia Journalism Review : Who Owns What? </li></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  33. 33. <ul><li> </li></ul>Media Concentration in the U.S.: Television Thierry Jutel, VUW 05-07-2007
  34. 34. <ul><li> </li></ul>Media Concentration in the U.S.: Radio Thierry Jutel, VUW 05-07-2007
  35. 35. CONVERGENCE IN THE MEDIA <ul><li>The goal: integration of all technologies in a seamless and ubiquitous manner </li></ul><ul><li>Information and media texts can cross different platforms </li></ul><ul><li>The emphasis is on access, circulation and experience rather than uniqueness </li></ul>Thierry Jutel, VUW 05-07-2007
  36. 36. The Political Economy of the Media: Example Thierry Jutel, VUW 05-07-2007
  37. 37. The Political Economy of the IPod <ul><li>Apple realising what computer owners are doing with their music and trying to benefit from it </li></ul><ul><li>Always incorporating new uses: Podcasting </li></ul><ul><li>But only to a certain extent: one cannot copy music from Ipod to another computer (except…) </li></ul><ul><li>The relation between the music industry and Apple: new modes of distribution and ownership </li></ul>Thierry Jutel, VUW 05-07-2007
  38. 38. The Political Economy of the Ipod <ul><li>Music as information and data and its management: </li></ul><ul><ul><li>Itunes interface </li></ul></ul><ul><ul><li>mp3 format </li></ul></ul><ul><ul><li>Music store </li></ul></ul><ul><li>Encoding, compression, storage, distribution, access, re-circulation and ownership </li></ul><ul><li>Relation between artists, record companies, Apple and users/consumers </li></ul><ul><li>Music as commodity caught in a process of exchange: the focus is masking profit from the circulation </li></ul><ul><li>A conception of the listener, a user and a manager </li></ul><ul><li>A conception of subjectivity and pleasure: the emphasis on ecstasy, isolation from the crowd </li></ul>Thierry Jutel, VUW 05-07-2007
  39. 39. Net Neutrality <ul><li>Common Cause on net neutrality: </li></ul><ul><li>US Newspapers editorial on net neutrality: </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>Bill Moyers’ programme: </li></ul>Thierry Jutel, VUW 05-07-2007
  40. 40. Aotearoa’s media institutions Thierry Jutel, VUW 05-07-2007
  41. 41. MEDIA INSTITUTIONS <ul><li>Institutions are defined by Branston and Stafford as </li></ul><ul><ul><li>enduring regulatory and organising structures of any society, which constrain and control individuals and individuality-- the underlying principles and values according to which many social and cultural practices are organised and coordinated -- the major social sources of codes, rules and relations (2003, 183) </li></ul></ul><ul><li>Media Student’s Book , page 183 </li></ul>Thierry Jutel, VUW 05-07-2007
  42. 42. CHARACTERISTICS OF MEDIA INSTITUTIONS <ul><li>Regulation: they either respond to or produce rules. Codification of rules in order to provide stability, continuity and transparency and to manage change </li></ul><ul><ul><li>Regulations are produced by law but can be the object of interpretation </li></ul></ul><ul><ul><li>Rules can be self-imposed </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  43. 43. Codes of ethics and the press <ul><li>Codes of ethics: principles guiding a profession which are bigger than the institution itself </li></ul><ul><ul><li>http://www. ijnet .org/Director. aspx ?P=Ethics </li></ul></ul><ul><li>The NZ PressCouncil rulings </li></ul><ul><ul><li> </li></ul></ul><ul><li>The North and South ‘Asian Angst’ complaint file by TzeMink Mog (one of the complainants) </li></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  44. 44. NZ’s Broadcasting Institutions: Industry Bodies <ul><li>SPADA </li></ul><ul><li>New Zealand Writers’ Guild </li></ul><ul><li>Screen Directors’ Guild </li></ul><ul><li>Advertising Standards Authority </li></ul><ul><li>Nga Aho Whakaari - Maori in Film Video & Television Inc. </li></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  45. 45. NZ’s Broadcasting Institutions: Public Bodies <ul><li>Ministry of Culture and Heritage 
 This Ministry provides policy advice to the Government on broadcasting issues and also supervises the BSA and NZOA. Minister: Steve Maharey </li></ul><ul><ul><li>Cultural policy: </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li>Broadcasting policy: </li></ul></ul><ul><ul><li> </li></ul></ul><ul><li>Broadcasting Standards Authority ( ) </li></ul>Thierry Jutel, VUW 05-07-2007
  46. 46. NZ’s Broadcasting and Film Public Institutions <ul><li>Te Mangai Paho </li></ul><ul><li>TVNZ </li></ul><ul><li>Maori Television Services </li></ul><ul><li>Screen Council </li></ul><ul><li>NZ Film Commission </li></ul><ul><li>NZ Film Archives </li></ul><ul><li>NZ Television Archives </li></ul><ul><li>The Office of Film and Literature Classification </li></ul>Thierry Jutel, VUW 05-07-2007
  47. 47. NZ OnAir <ul><li>Especially useful: </li></ul><ul><ul><li>http://www. nzonair . govt . nz/drama_and_documentary_reviews .php </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  48. 48. NZ OnAir Thierry Jutel, VUW 05-07-2007
  49. 49. What is alternative media? <ul><li>Other terms used: radical, independent, political, militant media </li></ul><ul><li>Alternative to …. Something </li></ul><ul><ul><li>In opposition to… </li></ul></ul><ul><ul><li>Instead of… </li></ul></ul><ul><li>Usually implies: </li></ul><ul><ul><li>Low-production cost and targeted circulation and distribution </li></ul></ul><ul><ul><li>Political and militant in nature </li></ul></ul><ul><ul><li>Subject to direct or indirect censorship </li></ul></ul><ul><ul><li>Singular voices, oppressed and/or minority perspectives </li></ul></ul><ul><li>Characterised by: </li></ul><ul><ul><li>Practices and techniques </li></ul></ul><ul><ul><li>Political project: a goal </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  50. 50. Characteristics of alternative media <ul><li>Assumption that main-stream media is governed by and subject to: </li></ul><ul><ul><li>Commercial interests </li></ul></ul><ul><ul><li>Political influence </li></ul></ul><ul><ul><li>Governmental control </li></ul></ul><ul><li>And… deeply invested in the status quo </li></ul>Thierry Jutel, VUW 05-07-2007
  51. 51. Characteristics of alternative media <ul><li>Different contents </li></ul><ul><ul><li>Censored or ignored information </li></ul></ul><ul><ul><li>Information that does not fit traditional media format </li></ul></ul><ul><li>Different voices </li></ul><ul><ul><li>Committed and involved </li></ul></ul><ul><ul><li>Non-professional journalism </li></ul></ul><ul><li>Different purposes </li></ul><ul><ul><li>To mobilise </li></ul></ul><ul><li>Different modes of circulation </li></ul><ul><ul><li>Free press </li></ul></ul><ul><ul><li>Distribution networks outside of commercial networks </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  52. 52. Characteristics of alternative media <ul><li>Instead of passively receiving information, citizens, activists, individuals produce and circulate information </li></ul><ul><li>Grassroots movements </li></ul><ul><li>Direct communication </li></ul><ul><li>By-passing censorship, economic and political interests </li></ul><ul><li>Producing opinions and organising people with similar interests </li></ul>Thierry Jutel, VUW 05-07-2007
  53. 53. Example: the rhetoric of alternative media <ul><li>Indymedia </li></ul><ul><ul><li>“ The Independent Media Center is a grassroots organization committed to using media production and distribution as a tool for promoting social and economic justice. It is our goal to further the self-determination of people under-represented in media production and content, and to illuminate and analyze local and global issues that impact ecosystems, communities and individuals. We seek to generate alternatives to the biases inherent in the corporate media controlled by profit, and to identify and create positive models for a sustainable and equitable society.” </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  54. 54. Remix Culture <ul><li>Lawrence Lessig </li></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul><ul><li>Fight against strict copyright laws and the commodification of creation and imagination </li></ul><ul><li>Culture is participatory and derivative so the the trademarking of everything blocks participation, innovation and democracy </li></ul><ul><li>Example of creative culture: sampling and hiphop </li></ul>Thierry Jutel, VUW 05-07-2007
  55. 55. Remix Culture and Culture Jamming <ul><li>Culture is by definition about intersections, repetition and reproduction </li></ul><ul><li>Forms of media intervention in a media saturated world: use of the mass-media against itself </li></ul><ul><li>Use of media texts, genres, and contexts to disrupt, de- and re-contextualise media content </li></ul><ul><li>Assumption that mass-media is a form of propaganda and that it must be revealed </li></ul><ul><li>The individual as creator, receiver, producer, disseminator </li></ul><ul><li>Made possible with advent of digital technologies </li></ul>Thierry Jutel, VUW 05-07-2007
  56. 56. Remix culture: Bush’s State of the Union Speech, 2004 Thierry Jutel, VUW 05-07-2007
  57. 57. Remix culture: Telecom > Telecon Thierry Jutel, VUW 05-07-2007
  58. 58. AdBusters <ul><li>Activist magazine and Website: </li></ul><ul><li>Founded by Kalle Lasn and Bill Schmalz that is published in Vancouver, Canada by the Media Foundation </li></ul><ul><li>Anti- consumerist and anti- capitalist in nature </li></ul><ul><li>Intervention in consumer culture in the mode of consumer discourse: slogans which look like ads </li></ul><ul><li> </li></ul>Thierry Jutel, VUW 05-07-2007
  59. 59. Thierry Jutel, VUW 05-07-2007
  60. 60. AdBusters Thierry Jutel, VUW 05-07-2007
  61. 61. Blogs <ul><li>a web-based publication consisting primarily of periodic articles (normally in reverse chronological order) </li></ul><ul><li>Automatic updating: availability of tools to automate the maintenance of such sites made them accessible to a much larger </li></ul><ul><li>Availability of free-hosting </li></ul><ul><li>Individual postings updated often (daily) </li></ul>Thierry Jutel, VUW 05-07-2007
  62. 62. Blogs <ul><li>Sometimes: individual diaries </li></ul><ul><li>From activists, to political parties, to main-stream media outlets </li></ul><ul><li>From long entries to bullet points </li></ul><ul><li>Hyperlinks to other sources of information with comments to contextualise the material Mediawatch function </li></ul><ul><li>Readers can leave comments </li></ul><ul><li>Links to a community of bloggers </li></ul><ul><li>Unfiltered and “unauthorized” view points: no editorial control </li></ul><ul><li>Archiving </li></ul>Thierry Jutel, VUW 05-07-2007
  63. 63. Examples of blogs <ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>Thierry Jutel, VUW 05-07-2007
  64. 64. Impact of blogosphere <ul><li>Growing prominence of: </li></ul><ul><ul><li>Bloggers as commentators </li></ul></ul><ul><ul><li>Issues raised by blogosphere </li></ul></ul><ul><li>American political campaigns </li></ul><ul><ul><li>Howard Dean (2004) </li></ul></ul><ul><ul><li>New Hampshire primary: Lieberman vs Lamont </li></ul></ul><ul><ul><li>White House scandals </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  65. 65. Option: Blog <ul><li>See course outline </li></ul>Thierry Jutel, VUW 05-07-2007
  66. 66. Blog <ul><li>You will use one of the many sites which allow for free and easy blogging such as (among others) </li></ul><ul><li>キ  www. blogger .com </li></ul><ul><li>キ  http://my.opera. com/community/blogs/ </li></ul><ul><li>キ  www. livejournal .com </li></ul><ul><li>キ  www. myblogsite .com </li></ul>Thierry Jutel, VUW 05-07-2007
  67. 67. Requirements for the blog <ul><li>You must send a proposal for the topic of your blog to the course convenor no later than Monday 24 July and have started your blog (at least 3 postings by 24 July); you will be informed within 3 days of whether you can keep going or not; </li></ul><ul><li>Your proposal must state the focus of your blog and provide specific examples of the types of discussion and links you will introduce; </li></ul><ul><li>You must update your blog at least 3 times a week during the trimester including the mid-semester break; </li></ul><ul><li>Your blog needs to have commentaries on the information you are presenting; it needs to have a voice and be consistently inquisitive and reflexive; </li></ul><ul><li>The presentation of your blog must be clear and your posts archived; </li></ul><ul><li>Your blog should normally have comments left by readers, members of the class or others and therefore will be advertised on Blackboard; </li></ul><ul><li>Your blog will be checked by the course convener on 15 August and you will be notified if it does not fulfill requirements and you need to consider other options. </li></ul><ul><li>Posting on your blog should end on Monday 8 October; the mark for your blog will be communicated to you by email. </li></ul><ul><li>You are responsible for maintaining your blog and for any technical difficulties associated with it. </li></ul>Thierry Jutel, VUW 05-07-2007
  68. 68. Students Blogs <ul><li> </li></ul><ul><li> </li></ul>Thierry Jutel, VUW 05-07-2007
  69. 69. A Blog? <ul><li>Think about an idea and a strategy for a blog: </li></ul><ul><ul><li>What? </li></ul></ul><ul><ul><li>To whom? </li></ul></ul><ul><ul><li>Why? </li></ul></ul><ul><ul><li>How? </li></ul></ul>Thierry Jutel, VUW 05-07-2007
  70. 70. Challenges and conclusions <ul><li>Access to Internet </li></ul><ul><li>Copyright: </li></ul><ul><ul><li>does caching material from the internet constitute copyright infringement? </li></ul></ul><ul><li>Validating and expanding students’ skills and knowledge </li></ul><ul><li>Assessing </li></ul>Thierry Jutel, VUW 05-07-2007
  71. 71. Useful Resources <ul><li>The Horizon Report: An annual report on new technologies and impact on teaching with specific focus on: </li></ul><ul><ul><li>User created content </li></ul></ul><ul><ul><li>Social netyworking </li></ul></ul><ul><ul><li>Mobile phone </li></ul></ul><ul><ul><li>Virtual worlds </li></ul></ul><ul><ul><li>New Scholarships and emerging forms of publication </li></ul></ul><ul><ul><li>Massive Multiplayer Educational Gaming </li></ul></ul><ul><li>Horizon Project including a slide-show ( which describes the project </li></ul>Thierry Jutel, VUW 05-07-2007
  72. 72. Useful links <ul><li>Te Kete Ipurangi, Media Studies: </li></ul><ul><li>Ministry of Education, NCEA resources </li></ul><ul><li>BFI Secondary Schools resources: http://www. bfi .org. uk/education/teaching/secondary .html </li></ul><ul><li>PBS Media literacy: </li></ul>Thierry Jutel, VUW 05-07-2007
  73. 73. Public bodies <ul><li>Office of Communications (UK) </li></ul>Thierry Jutel, VUW 05-07-2007
  74. 74. News aggregator <ul><li> </li></ul><ul><li> </li></ul><ul><li>news01.tiff </li></ul><ul><li>- Google News.pdf </li></ul>Thierry Jutel, VUW 05-07-2007
  75. 75. Tony Blair and the media <ul><li>Blair’s speech on the media </li></ul><ul><li>The Guardian </li></ul><ul><li>Discussion on mediawatch: feed:// </li></ul>Thierry Jutel, VUW 05-07-2007
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