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THE FUTURE OF ONLINE SERVICES THE CLOUD AND PERSONALIZATION Sasha Bezuhanova CEE HP Public Sector Director 10.02.2011
By 2012,  20%   of businesses will own no IT assets. CAPEX    OPEX Mobility + Internet Time to Market Source:  Gartner, I...
 
 
Cloud computing defined <ul><li>“ Cloud computing is a style of computing where scalable and elastic IT-enabled capabiliti...
What are the 5 key risks in cloud…  …and how do I manage them?
TRANSITION SLIDES
Characteristics of cloud services Provider capabilities Consumer requirements On-demand, self service Highly automated pro...
Evolution of cloud services Technology over the internet Service providers Service consumers Existing apps and infrastruct...
IT evolves into a strategic service broker Network service  providers Cloud service  providers Internal  private services ...
Five requirements to unify multi-source delivery IT Unified catalogue of on and off-premises services  1 Optimized for app...
HP Cloud Services Enablement  <ul><li>Services-on-demand for your SMB customers </li></ul>Infrastructure as a Service Busi...
 
 
 
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The future of online services (the cloud and personalization)

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The future of online services (the cloud and personalization)

  1. 1. THE FUTURE OF ONLINE SERVICES THE CLOUD AND PERSONALIZATION Sasha Bezuhanova CEE HP Public Sector Director 10.02.2011
  2. 2. By 2012, 20% of businesses will own no IT assets. CAPEX  OPEX Mobility + Internet Time to Market Source: Gartner, Inc. press release “Gartner Highlights Key Predictions for IT Organizations and Users in 2010 and Beyond” , January 13, 2010
  3. 5. Cloud computing defined <ul><li>“ Cloud computing is a style of computing where scalable and elastic IT-enabled capabilities are delivered as a service to external customers using Internet technologies” </li></ul><ul><li>Source: Gartner, Inc. “Cloud Computing Key Initiative Overview” by David Cearley, February 5, 2010 </li></ul><ul><ul><li>Service based </li></ul></ul><ul><ul><li>Scalable and elastic </li></ul></ul><ul><ul><li>Shared </li></ul></ul><ul><ul><li>Metered by use </li></ul></ul><ul><ul><li>Delivered via internet technologies </li></ul></ul>
  4. 6. What are the 5 key risks in cloud… …and how do I manage them?
  5. 7. TRANSITION SLIDES
  6. 8. Characteristics of cloud services Provider capabilities Consumer requirements On-demand, self service Highly automated provisioning Volume and economies of scale Billing, metering, variable pricing Location independent availability Specialized markets Policy-driven management Security for access and data Rapid access and control Quick time-to-implement Low up-front cost; no cap-ex Pay for what you use Ubiquitous network access Clearly defined value Service level agreement Trust
  7. 9. Evolution of cloud services Technology over the internet Service providers Service consumers Existing apps and infrastructure Contract-based consumption Decoupling services and data New connections Information relevance Massively scalable applications New capabilities Flexible consumption New access
  8. 10. IT evolves into a strategic service broker Network service providers Cloud service providers Internal private services Hosted service providers Managed service providers Business IT Hybrid Service Portfolio
  9. 11. Five requirements to unify multi-source delivery IT Unified catalogue of on and off-premises services 1 Optimized for applications 2 Automated governance and compliance 3 Delivered flexibly – quality, time, cost 5 End-to-end management and control 4 Hybrid Service Portfolio
  10. 12. HP Cloud Services Enablement <ul><li>Services-on-demand for your SMB customers </li></ul>Infrastructure as a Service Business Applications as a Service Device Management as a Service Communications as a Service HP Aggregation Platform for SaaS HP Interactive Voice Response 3rd party solutions: IP Contact Center, UC External SaaS providers: ERP, CRM, HR HP Mobile Device Management 3 rd party solutions: Mobile and PC Data Back-Up HP Cloud Computing Enablement Storage Services

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