Socialnomics

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Socialnomics

  1. 1. Socialnomics
  2. 2. Can anyone explain what Socialnomics is?
  3. 3. Aim of session• Be able to define what Socialnomics is• Understand what Web 2.0 is• Decide if social media is a fad
  4. 4. What is Socialnomics?• Book written by Erik Qualman• Explains how we work with social media• Questions if social media is a fad• Looks at the Web 2.0 effect
  5. 5. Social media is the No1 activity on the web It’s overtaken porn!
  6. 6. ActivityUsing the Lego blocks guess … How long did it take for the following media to reach 50 Million users? • Radio • TV • Internet • Ipod • Facebook
  7. 7. ActivityHow long did it take for the following media to reach 50 Million users? 38 Years / Lego Blocks 13 4 3 1Radio Tv Internet IPod Facebook
  8. 8. ActivityHow long did it take for the following media to reach 50 Million users? 38 Years / Lego Blocks 13 4 3 1Radio Tv Internet IPod Facebook
  9. 9. If Facebook was a country… Country / % of WorldRank Population Territory population 1 China 1,342,590,000 19.50% 2 India 1,194,640,000 17.30% Facebook 500,000,000 7.26% 3 United States 310,902,000 4.50% 4 Indonesia 237,556,363 3.44% 5 Brazil 190,732,694 2.76% 22 United Kingdom 61,792,000 0.90%
  10. 10. What happens in Vegas ….
  11. 11. Are we saying too much?• Soon we will no longer search for information - it will find us
  12. 12. Summarize• What is Socialnomics?• Define what Web 2.0 is.• Is social media a fad?• Questions???

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