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Ten new products launch at Mass Innovation Nights #MIN40 at the IBM Innovation Center in Waltham, MA on 7/11/2012.
Tim Stansky creates this slideshow for each Mass Innovation Nights Launch Party. Mass Innovation Nights is a monthly Launch gathering where ten new products display to a couple hundred people at various locations around Boston.
These Launch gatherings are the culmination of a common ballot on which companies, friends, family, fans and customers vote over four weeks for the participating Launch Innovators to win one of four 5 minute presentation slots to the crowd. There’s a lot of collective social media in the form of Tweets, blogs, emails, newsletters, video and posts in the voting process leading up to the event and a big blast of it on-site.