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TDWI / Business Objects Webinar: Maturity Model/Gulf

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Presentation given September 26, 2007 by Wayne Eckerson of TDWI and Timo Elliott of Business Objects

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TDWI / Business Objects Webinar: Maturity Model/Gulf

  1. 2. MATURITY MODEL ADOPTION CURVE Business Value Semantic Integration Data Consolidation 1. Prenatal Infant 2. Child 3. Teenager 4. Adult 5. Sage GULF CHASM “ Operational Reporting” “ Spreadmarts” “ Data Marts” “ Data Warehouses” “ Enterprise DW” “ BI Services” % of companies by stage
  2. 3. MATURITY MODEL ADOPTION CURVE Business Value Semantic Integration Data Consolidation 1. Prenatal Infant 2. Child 3. Teenager 4. Adult 5. Sage GULF CHASM “ Cost Center” “ Informs Executives” “ Empowers Workers” “ Monitors Performance” “ Drives the Business” “ Drives the Market”
  3. 4. THE GULF - OBSTACLES <ul><li>Executive perceptions </li></ul><ul><li>Sponsorship </li></ul><ul><li>Funding and ROI </li></ul><ul><li>Data quality </li></ul><ul><li>Scope </li></ul><ul><li>User adoption </li></ul>
  4. 5. 1. EXECUTIVE PERCEPTIONS
  5. 6. 2. SPONSORSHIP From Wayne Eckerson, “Smart Companies in the 21 st Century: The Secrets of Creating Successful BI Solutions,” TDWI Report Series, 2003. Based on 540 respondents.
  6. 7. CHARACTERISTICS OF A GOOD SPONSOR <ul><li>Know the business </li></ul><ul><li>Earned the trust of the CEO </li></ul><ul><li>Respected by peers </li></ul><ul><li>Spending authority </li></ul><ul><li>Long-term view </li></ul>
  7. 8. <ul><li>Track record of IT success </li></ul><ul><li>Evangelism </li></ul><ul><li>Company goals </li></ul><ul><li>His / her career </li></ul>FINDING AN EXECUTIVE SPONSOR Why Should I Care?
  8. 9. 3. FUNDING AND ROI
  9. 10. FINDING VALUE Previous projects Speed of business Minimizing risk 4% Technology- related benefits 42% Productivity- related benefits 54% Business process enhancements
  10. 11. 4. DATA QUALITY
  11. 12. DATA QUALITY
  12. 13. DATA PROFILING
  13. 14. DATA LINEAGE
  14. 15. 5. SCOPE <ul><li>Start small – work incrementally </li></ul><ul><li>Profile the data </li></ul><ul><li>Secure commitment from key business analysts </li></ul><ul><li>Expose poor data in “beta” period </li></ul><ul><li>Fix data at the source </li></ul>
  15. 16. BI IN EVERY PROJECT
  16. 17. BI IN EVERY PROJECT
  17. 18. BUSINESS ENGAGEMENT IT Business
  18. 19. PROJECT SCOPE
  19. 20. 6: USER ADOPTION Infant Child Adult Teenager Sage Operational Reporting Spreadmarts Data Marts Data Warehouses Enterprise DW Analytic Services Architecture Enterprise Individual Department Division Enterprise Inter-Enterprise Scope Enterprise Standards Flexibility/ Standards Local control “ Plan Global Act Local” “ Negotiate & Consolidate” “ Think Local, Resist Global” IT Executive BI Project Mgr BI Program Mgr IM Steering Committees BI Centers of Excellence Governance IT Executive Dept. Budget Div. Budget Corp. IM Bus. Units/IM Funding IT Analyst Dept. IT Div. IT Corp. IM Team Prenatal Bus. Units/IM “ Plan Global Act Global”
  20. 21. SPREADMARTS: SYSTEM OR SYMPTOM? <ul><li>Pros </li></ul><ul><li>Meet immediate needs </li></ul><ul><li>Customized </li></ul><ul><li>Developed quickly </li></ul><ul><li>Inexpensive </li></ul><ul><li>Cons </li></ul><ul><li>Poorly formed queries </li></ul><ul><li>Brittle interfaces </li></ul><ul><li>No audit trail </li></ul><ul><li>Not scalable </li></ul>Spreadmarts are agile and adaptive but not scalable, sustainable, accurate, or aligned! They instantiate a business requirement!
  21. 22. SPREADMART TECHNIQUES <ul><li>Communicate </li></ul><ul><li>Coerce </li></ul><ul><li>Convert </li></ul><ul><li>Coexist </li></ul><ul><li>Co-opt </li></ul>
  22. 23. TRAINING
  23. 24. INCENTIVES
  24. 25. SETTING THE STAGE FOR FUTURE GROWTH Enterprise BI Business Value BI Projects
  25. 26. SETTING THE STAGE FOR FUTURE GROWTH Enterprise BI Business Value BI Projects Information Infrastructure
  26. 27. QUESTIONS? Timo Elliott [email_address] www.timoelliott.com/blog Wayne Eckerson [email_address]
  27. 28. USEFUL LINKS <ul><li>Take the TDWI Benchmark Survey </li></ul><ul><ul><li>www.tdwi.org/benchmark </li></ul></ul><ul><li>Next Webinar </li></ul><ul><ul><li>“ Crossing the Chasm” – Sept. 27 </li></ul></ul><ul><ul><ul><li>http://www.tdwi.org/info.aspx?id=41503 </li></ul></ul></ul><ul><li>TDWI Maturity Model Poster </li></ul><ul><ul><li>http://download.101com.com/tdwi/Poster/TDWI_BI_Maturity_Model_Poster_2005.pdf </li></ul></ul>

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