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Loyalcation

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Mobilecamp Brussels presentation on loyalcation: loyalty + location for SME's.

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Loyalcation

  1. L YALCATION mobilecamp brussels THE BIG THING 8 may 2010 VERSION 1.0 BETA in social crm? i by tijs.vrolix@proximity.bbdo.be or @tijs on Twitter
  2. TIJS VROLIX I AM @TIJS ON TWITTER strategic planner at proximity bbdo
  3. LET ME TELL YOU ABOUT MY SECRET
  4. I SUFFER FROM TRACKING MANIA
  5. HASSELT-BRUSSELS takes me some 70 MINUTES if i leave around 9
  6. LET’S TURN THAT HOBBY INTO A CAREER
  7. SOCIAL MOBILE LOYALTY LOCATION
  8. By Delta Niner on Flickr NOW WHY IS LOYALCATION SO COOL?
  9. LOYALCATION BRINGS CRM TO SME’S for the first time ever
  10. By SeetYing on Flickr IMAGINE THIS SITUATION
  11. YOU’RE SHOPPING and tweet you’re getting hungry MARCO’S PIZZA REPLIES TO TRY THEIR PIZZA HAWAII (YOUR FAVORITE) you go there and check in AND ADD A PICTURE AND REVIEW later that night, marco sends you a follow-up survey
  12. By JohnSeb on Flickr GOING TECHNICAL
  13. CHECK IN Foursquare model No need to buy Social (share & game) 1
  14. PAYMENT Square model Automatic Based on real revenue Larger reach 2
  15. By Eridony on Flickr SO WHAT’S NEXT?
  16. By fellowcreative on Flickr TAG #LOYALCATION AND WIN A NOKIA N900
  17. L YALCATION mobilecamp brussels THE BIG THING 8 may 2010 VERSION 1.0 BETA in social crm? i by tijs.vrolix@proximity.bbdo.be or @tijs on Twitter download from slideshare.net/tijs

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