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You can find hashtags on more than just Twitter nowadays: Instagram, Pinterest, Google+ and Facebook all have jumped onto the hashtag bandwagon, and for good reason. More than just a # symbol, hashtags can create conversations and buzz long before an event starts and help them continue after the last guest has left. Are you using this marketing and social media tool effectively for your organization and its events?
In this presentation Tiffany Broadbent Beker, Web Developer and Social Media Coordinator at the College of William & Mary, will explore how to create a great hashtag, how to publicize it, and some of the best ways to showcase it before, during and after your event.