• Masters of Design and Innovation (MDI), project outline.
• First objective is that the students get an overall understanding of how the creative process of design thinking works so that they can put it to use for future projects.
• Second main objective is to work on a real project/challenge with a client Ciszak Dalmas, the creators of Il Carrello, in order to develop new ideas from different perspectives: communication, strategy, conceptual and product.
• This is a very practical, hands-on program. We will go through the different design thinking phases focusing on the challenge that a real client has. This approach not only puts the person at the center of our work, but it also taps into Creativity enabling us to develop 'out-of-the-box' solutions.