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What does 'open innovation' mean for the Cambridge high tech cluster?


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This talk was given as part of the University of Cambridge Institute for Manufacturing (IfM) 'Manufacturing Thursday' seminar series. The aim was to stimulate discussion on the role of location on the successful implementation of open innovation. This topic is now being taken forward as a new research project at the Institute for Manufacturing.

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What does 'open innovation' mean for the Cambridge high tech cluster?

  1. 1. What does 'open innovation' mean for the Cambridge high tech cluster? Tim Minshall
  2. 2. Overview <ul><li>What is ‘open innovation’? </li></ul><ul><li>Is it anything new? </li></ul><ul><li>What does it have to do with Cambridge? </li></ul><ul><li>An idea </li></ul>
  3. 3. What is ‘ open innovation ’?
  4. 4. Research Development Commercialisation Market Focus Company Boundaries     
  5. 5. Research Development Commercialisation Core Market Focus Company Boundaries Products in-sourced (e.g. Co-branding) IP in-licensing IP out-licensing Technology Spin-outs Ideas & Technologies Docherty, M. (2006), Primer on ‘Open Innovation’: Principles and Practice, pdma (Product Development and Management Association) Vision (April 2006), pp.13-17. Chesbrough, H. (2003), Open Innovation: The New Imperative for Creating and Profiting From Technology, Boston: Harvard Business School Press.
  6. 6. How close do you want to be? Contract services Licensing (non-equity) Shared resources (non-equity) Partial acquisition controlling <50% Joint ventures Partial acquisition controlling >50% 100% acquisition Outsourcing Partnerships / alliances Mergers & acquisitions Increasing integration Adapted from Marqulis, M.S., P. Pekar Jr., (2003), The next wave of alliance formation. Forging successful partnerships with emerging and middle market companies. Los Angeles, Houlihan Lokey Howard and Zukin.
  7. 7. Is open innovation the answer to all our innovation problems? Source: The Economist, 13/10/07; Company websites
  8. 9. From:
  9. 10. <ul><li>Innovation </li></ul>
  10. 11. Is ‘ open innovation ’ anything new?
  11. 12. 1965
  12. 13. “ Around the World in Eighty Days”, Jules Verne, p3
  13. 14. Are Cambridge firms implementing ‘ open innovation ’?
  14. 15. Start-ups and spin-outs Multinational corporations Consultancies
  15. 16. CDT / Sumitomo Chemical: P-OLED Technology Ecosystem Source: CDT Ltd IP & Technology Centre Manufacturing Development Centre PLED materials Polymer deposition Device physics Process equipment Manufacturing process Device electronics CDT Dow Chemical (USA) Covion (Germany) Sumitomo Chemical (Japan) Bayer (Germany) Melville Polymer Lab. (UK) Oxford University (UK) Litrex Corp. (USA) Toppan Printing (Japan) CDT Cavendish Lab. (UK) Tokki (Japan) Ulvac (Japan) OTB (NL) CDT Optics enhancement CDT Cavendish Lab. (UK) ST Microelectronics (France)
  16. 17. Start-ups and spin-outs Multinational corporations Consultancies
  17. 18. So what?
  18. 19. Technology Intelligence Role of Technology Intermediaries Alliance-based Business Models Skills Acquisition & protection Culture Metrics Make vs. Buy Collaborative NPI Open Innovation Implementation Today COIN
  19. 20. Cambridge Open Innovation Network (COIN)
  20. 22. How large firms implement open innovation
  21. 24. ?
  22. 25. With open innovation, ideas and partners can be anywhere ..
  23. 26. So why come to Cambridge to implement open innovation?
  24. 27. The Hauser Forum A Regional Centre for Enterprise and Open Innovation “The infrastructure for open innovation”
  25. 28. But hasn’t this already been done? <ul><li>Location of R&D </li></ul><ul><li>Social networking theory </li></ul><ul><li>Collaborative NPI </li></ul><ul><li>Innovation architecture </li></ul><ul><li>Relational capabilities </li></ul><ul><li>Regional innovation systems </li></ul><ul><li>Clusters </li></ul><ul><li>… </li></ul>
  26. 29. Clusters <ul><li>“ Geographic concentrations of inter-connected companies, specialised suppliers, service providers, firms in related industries, and associated institutions (for example universities, standards agencies, and trade associations) in particular fields that compete but also co-operate .” </li></ul><ul><li> </li></ul>
  27. 30.
  28. 31. <ul><li>Clusters may support open innovation </li></ul><ul><li>Open innovation may support cluster development </li></ul><ul><li>Examples: </li></ul><ul><ul><li>Philips, Eindhoven Campus and Brainport </li></ul></ul><ul><ul><li>Unilever and Colworth Park </li></ul></ul><ul><ul><li>Sumitomo Chemical, CDT and Cambridge </li></ul></ul><ul><ul><li>Keihanna Science City, Japan </li></ul></ul>
  29. 32. Philips & HiTech Campus Eindhoven
  30. 33. Unilever and Colworth Park
  31. 34. Sumitomo Chemical, CDT and Cambridge <ul><li>Inkjet cluster strong in Cambridge </li></ul><ul><li>CU spin-out CDT developed ecosystem of partners (locally and internationally) to develop P-OLED displays using inkjet technologies </li></ul><ul><li>Sumitomo Chemical was long-term development partner then acquired CDT. </li></ul>
  32. 35. Keihanna Science City, Japan
  33. 36. Importance of ‘joining the dots’: across whole cluster
  34. 37. Importance of ‘joining the dots’: within university
  35. 38. Importance of intermingling
  36. 39. Provision of space to support serendipity, collaboration, networking The Hauser Forum
  37. 40. East of England network of ‘clusters’ and ‘hubs’ <ul><li>4 major ‘clusters’ </li></ul><ul><li>15 ‘hubs’ </li></ul><ul><li>How to create value? </li></ul><ul><ul><li>Understanding and enhancing core strengths </li></ul></ul><ul><ul><li>Building scale </li></ul></ul><ul><ul><li>Strengthening linkages internally and externally </li></ul></ul>
  38. 41. Eindhoven-Leuven-Aachen Triangle <ul><li>Joint innovation strategy </li></ul><ul><li>Benchmarking, promotion and evaluation </li></ul><ul><li>Technology & business communities </li></ul><ul><li>Coaching entrepreneurs and improving access to investors </li></ul>
  39. 43. Summary Is it anything new? Cambridge connection? What is ‘open innovation’? An idea Interesting? What?
  40. 44. Location & open innovation Is this an interesting area? What should we focus upon?